Head-Up Display Market – Global Forecast To 2030
헤드업 디스플레이(HUD) 시장 – 컴바이너 HUD, 윈드쉴드 HUD, 웨어러블 HUD, 증강현실(AR) HUD, 일반 HUD, 디스플레이 장치, 비디오 생성기/처리 장치, 프로젝터/투사 장치 – 2030년까지의 세계 예측
Head-up Display (HUD) Market by Combiner HUD, Windshield HUD, Wearable HUD, Augmented Reality (AR) HUD, Conventional HUD, Display Unit, Video Generator/Processing Unit, and Projector/ Projection Unit – Global Forecast to 2030
| 조사회사 | MarketsandMarkets |
| 출판년월 | 2025년9월 |
| 페이지 수 | 240 |
| 도표 수 | 316 |
| 라이센스 | Single User License |
| 가격 | USD 4,950 |
| 구성 | 영문조사보고서 |
본 연구 보고서는 헤드업 디스플레이(HUD) 시장을 유형(기존 HUD, AR HUD), 구성 요소(비디오 생성기/처리 장치, 디스플레이 장치, 프로젝터/프로젝션 장치, 기타 구성 요소), 최종 사용자(항공, 자동차 및 기타 최종 사용자), 폼 팩터(윈드쉴드 HUD, 컴바이너 HUD, 웨어러블 HUD), 지역(북미, 유럽, 아시아 태평양, RoW)을 기준으로 분류합니다. 본 보고서는 헤드업 디스플레이 시장과 관련된 주요 성장 동력, 제약, 과제 및 기회를 설명하고 2030년까지의 전망을 제시합니다. 또한, 헤드업 디스플레이 생태계에 포함된 모든 기업에 대한 리더십 매핑 및 분석도 제공합니다.
본 보고서는 헤드업 디스플레이(HUD) 시장 전체와 하위 부문의 매출 수치에 대한 가장 근사치 정보를 제공함으로써 시장 선도 기업/신규 진입 기업에 도움을 줄 것입니다. 이해관계자들이 경쟁 환경을 이해하고, 사업의 입지를 강화하고 적절한 시장 진출 전략을 수립하는 데 필요한 통찰력을 얻는 데 도움이 될 것입니다. 또한, 이해관계자들이 시장의 흐름을 파악하고 주요 시장 동인, 제약, 과제, 기회에 대한 정보를 제공할 수 있도록 지원합니다.
전 세계 헤드업 디스플레이(HUD) 시장은 2025년 42억 달러, 2030년 73억 4천만 달러 규모로 성장할 것으로 예상되며, 2025년부터 2030년까지 연평균 11.8% 성장할 것으로 전망됩니다. 헤드업 디스플레이 시장은 운전자의 주의 산만을 줄이고 상황 인식을 향상시키는 첨단 운전자 보조 시스템(ADAS)에 대한 수요 증가에 힘입어 성장세를 보이고 있습니다. 증강 현실(AR) 기능과 커넥티드 기술의 통합이 확대되면서 내비게이션 및 실시간 위험 감지 기능이 향상되고 있습니다. 또한, 프로젝션 및 디스플레이 기술의 발전에 힘입어 프리미엄 및 중형차에 HUD 도입이 확대되면서 글로벌 시장 성장이 가속화되고 있습니다.
The global head-up display market is expected to reach USD 4.20 billion in 2025 and USD 7.34 billion by 2030, growing at a CAGR of 11.8% from 2025 to 2030. The head-up display market is driven by the rising demand for advanced driver-assistance systems (ADAS) that reduce driver distraction and improve situational awareness. Increasing integration of augmented reality (AR) features and connected technologies enhances navigation and real-time hazard detection. Additionally, the mounting adoption of HUDs in premium and mid-range vehicles, supported by advancements in projection and display technologies, fuels the global market growth.

“Projectors/projection units segment accounted for the largest market share in 2024.”
The projectors/projection units segment accounted for the largest share of the head-up display market in 2024. It serves as the core component responsible for creating and projecting images or information onto the windshield or combiner. Its central role in determining the clarity, brightness, and resolution of the display makes it indispensable across all HUD types, from conventional to augmented reality systems. With the rising demand for advanced driver-assistance features and immersive navigation overlays, projection units are designed with higher brightness, wider fields of view, and compact form factors to fit diverse vehicle models. Technological advancements, such as laser-based and microLED projection, further enhance efficiency, durability, and visual performance, driving their preference among automakers. Given that every HUD relies on the projection unit as its primary functional element, its widespread integration across premium, mid-range, and electric vehicles secures its position as the leading component in the market in 2024.
“Automotive segment is projected to witness the highest CAGR in the head-up display market during the forecast period.”
The automotive segment is projected to exhibit the highest CAGR from 2025 to 2030, driven by the rapid integration of HUDs into a range of vehicles, including mid-range and electric models. Rising consumer demand for advanced safety, real-time navigation, and immersive in-vehicle experiences pushes automakers to prioritize HUD adoption as part of their digital cockpit strategies. The increasing deployment of augmented reality HUDs and the advancements in compact and cost-efficient projection technologies make the systems more accessible beyond luxury vehicles. Additionally, the global push toward connected and autonomous driving further positions HUDs as a critical human–machine interface, ensuring their accelerated growth in the automotive sector during this period.

“India is expected to exhibit the highest CAGR in the global head-up display market from 2025 to 2030.”
India is anticipated to record the highest CAGR in Asia Pacific and global head-up display markets. The country’s automotive sector is experiencing robust expansion, supported by increasing production and sales of passenger and commercial vehicles and a gradual shift toward electric mobility. Rising disposable income, the growing middle-class population, and strong consumer preference for premium vehicles encourage the adoption of advanced in-vehicle technologies, including HUDs. Additionally, government-led initiatives to improve road safety and promote the integration of ADAS and connected mobility solutions foster greater deployment of HUD systems across vehicle categories. The large base of young, tech-savvy consumers, coupled with growing interest in enhanced driving experiences and navigation convenience, further accelerates the market growth. This combination of demand-side and policy-driven factors positions it as a key growth engine for HUD adoption in the Asia Pacific and global markets.
Extensive primary interviews were conducted with key industry experts in the head-up display market space to determine and verify the market size for various segments and subsegments gathered through secondary research. The breakdown of primary participants for the report is shown below:
The study contains insights from various industry experts, from component suppliers to Tier 1 companies and OEMs. The break-up of the primaries is as follows:
- By Company Type: Tier 1 – 35%, Tier 2 – 45%, and Tier 3 – 20%
- By Designation: C-level Executives – 40%, Managers – 30%, and Others – 30%
- By Region: North America – 40%, Europe – 30%, Asia Pacific – 20%, and RoW – 10%
Nippon Seiki Co., Ltd. (Japan), Continental AG (Germany), DENSO CORPORATION (Japan), E-LEAD ELECTRONIC CO. LTD (Taiwan), BAE Systems (UK), Yazaki Corporation (Japan), HARMAN International (US), Valeo (France), Panasonic Holdings Corporation (Japan), and Garmin Ltd. (US) are some key players in the head-up display market.

Research Coverage:
This research report categorizes the head-up display market based on type (conventional HUDs, AR HUDs), component (video generators/processing units, display units, projectors/projection units, other components), end user (aviation, automotive, and other end users), form factor (windshield HUDs, combiner HUDs, wearable HUDs), and region (North America, Europe, Asia Pacific, and RoW). The report describes the major drivers, restraints, challenges, and opportunities pertaining to the head-up display market and forecasts the same till 2030. Apart from this, the report also consists of leadership mapping and analysis of all the companies included in the head-up display ecosystem.
Key Benefits of Buying the Report
The report will help the market leaders/new entrants in this market by providing information on the closest approximations of the revenue numbers for the overall head-up display market and the subsegments. This report will help stakeholders to understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.
The report provides insights into the following pointers:
- Analysis of key drivers (growing emphasis on vehicle and passenger safety; integration of head-up displays (HUDs) with advanced driver assistance systems (ADAS) and real-time data; proliferation of AR-Based HUDs in premium and mid-segment vehicles; technological advancements in microdisplay and projection technologies; growing consumer preference for enhanced in-vehicle user experience; rising demand for connected vehicles worldwide), restraints (spatial limitations in vehicle cockpits; display visibility issues in bright sunlight or adverse conditions; complexity in retrofitting and standardization; complex installation and maintenance), opportunities (expansion into two-wheelers and commercial vehicles, increasing interest in HUDs for electric and software-defined vehicles), and challenges (regulatory challenges; limited field of view (FOV); high expenses linked to advanced head-up displays) influencing the growth of the head-up display market
- Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the head-up display market
- Market Development: Comprehensive information about lucrative markets – the report analyzes the head-up display market across varied regions
- Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the head-up display market
- Competitive Assessment: In-depth assessment of market shares, growth strategies, and product offerings of leading players, including Nippon Seiki Co., Ltd. (Japan), Continental AG (Germany), DENSO CORPORATION (Japan), E-LEAD ELECTRONIC CO. LTD (Taiwan), BAE Systems (UK), Yazaki Corporation (Japan), HARMAN International (US), Valeo (France), Panasonic Holdings Corporation (Japan), Garmin Ltd. (US) in the head-up display market
Table of Contents
1 INTRODUCTION 24
1.1 STUDY OBJECTIVES 24
1.2 MARKET DEFINITION 24
1.3 STUDY SCOPE 25
1.3.1 MARKETS COVERED AND REGIONAL SCOPE 25
1.3.2 INCLUSIONS AND EXCLUSIONS 26
1.3.3 YEARS CONSIDERED 26
1.4 CURRENCY CONSIDERED 27
1.5 UNIT CONSIDERED 27
1.6 LIMITATIONS 27
1.7 STAKEHOLDERS 27
1.8 SUMMARY OF CHANGES 27
2 RESEARCH METHODOLOGY 29
2.1 RESEARCH DATA 29
2.1.1 SECONDARY DATA 30
2.1.1.1 Key data from secondary sources 30
2.1.1.2 List of key secondary sources 30
2.1.2 PRIMARY DATA 31
2.1.2.1 Key data from primary sources 31
2.1.2.2 List of primary interview participants 32
2.1.2.3 Breakdown of primaries 32
2.1.2.4 Key industry insights 32
2.1.3 SECONDARY AND PRIMARY RESEARCH 33
2.2 MARKET SIZE ESTIMATION 33
2.2.1 BOTTOM-UP APPROACH 35
2.2.1.1 Approach to arrive at market size using bottom-up analysis (demand side) 35
2.2.2 TOP-DOWN APPROACH 36
2.2.2.1 Approach to arrive at market size using top-down analysis (supply side) 36
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 37
2.4 RESEARCH ASSUMPTIONS 39
2.5 RESEARCH LIMITATIONS 39
2.6 RISK ANALYSIS 40
3 EXECUTIVE SUMMARY 41
4 PREMIUM INSIGHTS 46
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN HEAD-UP DISPLAY MARKET 46
4.2 HEAD-UP DISPLAY MARKET, BY END USE 46
4.3 HEAD-UP DISPLAY MARKET, BY FORM FACTOR 47
4.4 HEAD-UP DISPLAY MARKET, BY TYPE 47
4.5 HEAD-UP DISPLAY MARKET, BY REGION 48
5 MARKET OVERVIEW 49
5.1 INTRODUCTION 49
5.2 MARKET DYNAMICS 49
5.2.1 DRIVERS 50
5.2.1.1 Growing emphasis on vehicle and passenger safety 50
5.2.1.2 Rising integration of HUDs with ADAS and real-time data 51
5.2.1.3 Proliferating adoption of AR-based HUDs in premium and mid-segment vehicles 52
5.2.1.4 Rapid advances in microdisplay and projection technologies 53
5.2.1.5 Growing focus on enhanced in-vehicle user experience 54
5.2.1.6 Mounting global demand for connected vehicles 55
5.2.2 RESTRAINTS 56
5.2.2.1 Spatial limitations in vehicle cockpits 56
5.2.2.2 Display visibility issues in bright sunlight or adverse conditions 56
5.2.2.3 Issues related to retrofitting and standardization 57
5.2.2.4 Complex installation and maintenance 57
5.2.3 OPPORTUNITIES 58
5.2.3.1 Increasing interest in HUDs for electric and software-defined vehicles 58
5.2.3.2 Rising application in two-wheeler and commercial vehicles 58
5.2.4 CHALLENGES 59
5.2.4.1 Regulatory challenges 59
5.2.4.2 Limited field of view (FOV) 59
5.2.4.3 High expenses linked to advanced HUDs 60
5.3 VALUE CHAIN ANALYSIS 60
5.4 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 62
5.5 ECOSYSTEM ANALYSIS 62
5.6 INVESTMENT AND FUNDING SCENARIO 64
5.7 TECHNOLOGY ANALYSIS 64
5.7.1 KEY TECHNOLOGIES 64
5.7.1.1 Waveguide optics 64
5.7.1.2 Micro-LED and OLED displays 64
5.7.1.3 Digital light processing (DLP) 65
5.7.2 ADJACENT TECHNOLOGIES 65
5.7.2.1 Advanced driver assistance systems (ADAS) 65
5.7.2.2 Augmented reality mapping engines 65
5.7.3 COMPLEMENTARY TECHNOLOGIES 66
5.7.3.1 Holographic optical elements (HOEs) 66
5.8 PRICING ANALYSIS 66
5.8.1 AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS, BY KEY PLAYER, 2024 66
5.8.2 AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS, BY REGION, 2024 67
5.9 CASE STUDY ANALYSIS 67
5.9.1 BOYD CORPORATION HELPED NAVDY DEVELOP THERMAL SOLUTION FOR HEAD-UP DISPLAYS 67
5.9.2 GX GROUP ASSISTED VISTEON IN DESIGNING COMPACT HEAD-UP DISPLAY UNIT 68
5.9.3 MITSUBISHI ELECTRIC RESEARCH LABORATORIES EVALUATED PERFORMANCE AND USER PREFERENCE OF HEAD-UP DISPLAYS 68
5.10 TRADE ANALYSIS 68
5.10.1 IMPORT SCENARIO (HS CODE 8528) 69
5.10.2 EXPORT SCENARIO (HS CODE 8528) 70
5.11 PATENT ANALYSIS 71
5.12 PORTER’S FIVE FORCES ANALYSIS 73
5.12.1 BARGAINING POWER OF SUPPLIERS 74
5.12.2 BARGAINING POWER OF BUYERS 75
5.12.3 THREAT OF NEW ENTRANTS 75
5.12.4 THREAT OF SUBSTITUTES 75
5.12.5 INTENSITY OF COMPETITIVE RIVALRY 75
5.13 KEY STAKEHOLDERS AND BUYING CRITERIA 76
5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS 76
5.13.2 BUYING CRITERIA 76
5.14 REGULATORY LANDSCAPE 77
5.14.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 77
5.14.2 STANDARDS AND REGULATIONS 79
5.15 KEY CONFERENCES AND EVENTS, 2025–2026 82
5.16 IMPACT OF AI/GEN AI ON HEAD-UP DISPLAY MARKET 83
5.16.1 INTRODUCTION 83
5.16.2 USE CASES AND IMPACT OF AI/GEN AI ON HEAD-UP DISPLAY MARKET 84
5.17 IMPACT OF 2025 US TARIFF ON HEAD-UP DISPLAY MARKET 84
5.17.1 INTRODUCTION 84
5.17.2 KEY TARIFF RATES 85
5.17.3 PRICE IMPACT ANALYSIS 85
5.17.4 IMPACT ON COUNTRIES/REGIONS 86
5.17.4.1 US 86
5.17.4.2 Europe 86
5.17.4.3 Asia Pacific 86
5.17.5 IMPACT ON END USES 86
6 HEAD-UP DISPLAY TECHNOLOGIES 87
6.1 INTRODUCTION 87
6.2 DIGITAL HUD (LCD/LED/OLED) 87
6.3 DLP-BASED HUD 87
6.4 WAVEGUIDE-BASED HUD 88
6.5 LASER-BASED HUD 88
7 HEAD-UP DISPLAY FEATURES 90
7.1 INTRODUCTION 90
7.2 FIELD OF VIEW 90
7.3 RESOLUTION 90
7.4 BRIGHTNESS 90
7.5 ACCURACY 91
7.6 COMBINER TRANSMITTANCE 91
8 HEAD-UP DISPLAY MARKET, BY COMPONENT 92
8.1 INTRODUCTION 93
8.2 VIDEO GENERATORS/PROCESSING UNITS 94
8.2.1 RELIANCE ON ADVANCED PROCESSING POWER FOR AR INTEGRATION TO BOOST SEGMENTAL GROWTH 94
8.2.2 GRAPHICS PROCESSING UNIT (GPU) 94
8.2.3 EMBEDDED SYSTEM CONTROLLER 95
8.2.4 SIGNAL PROCESSING UNIT 95
8.2.5 AUGMENTED REALITY ENGINE 95
8.3 PROJECTORS/PROJECTION UNITS 95
8.3.1 ADVANCES IN LIQUID CRYSTAL, LASER BEAM, AND DIGITAL LIGHT PROCESSING TECHNOLOGIES TO FUEL SEGMENTAL GROWTH 95
8.4 DISPLAY UNITS 96
8.4.1 EVOLVING DISPLAY ARCHITECTURES TO ENHANCE VISUAL CLARITY TO FACILITATE SEGMENTAL GROWTH 96
8.4.2 LCD/TFT DISPLAY 96
8.4.3 OLED 96
8.4.4 DLP 96
8.4.5 LCOS 97
8.5 OTHER COMPONENTS 97
9 HEAD-UP DISPLAY MARKET, BY TYPE 98
9.1 INTRODUCTION 99
9.2 CONVENTIONAL HUDS 100
9.2.1 RISING INTEGRATION INTO MID-RANGE AND MASS-MARKET VEHICLES TO CONTRIBUTE TO SEGMENTAL GROWTH 100
9.3 AR HUDS 100
9.3.1 INCREASING ADOPTION IN LUXURY CARS TO BOLSTER SEGMENTAL GROWTH 100
10 HEAD-UP DISPLAY MARKET, BY FORM FACTOR 102
10.1 INTRODUCTION 103
10.2 WINDSHIELD HUDS 104
10.2.1 GROWING POPULARITY AMONG MANUFACTURERS OF LUXURY AND UPPER MID-RANGE VEHICLES TO ACCELERATE SEGMENTAL GROWTH 104
10.3 COMBINER HUDS 105
10.3.1 RELIABILITY, EASE OF INTEGRATION, AND LOW COST ATTRIBUTES TO CONTRIBUTE TO SEGMENTAL GROWTH 105
10.4 WEARABLE HUDS 105
10.4.1 APPLICATION SCOPE IN HIGH-PERFORMANCE, MOBILITY-INTENSIVE ENVIRONMENTS TO FUEL SEGMENTAL GROWTH 105
11 HEAD-UP DISPLAY MARKET, BY END USE 107
11.1 INTRODUCTION 108
11.2 AVIATION 109
11.2.1 CIVIL AVIATION 114
11.2.1.1 Ability to provide flight path guidance, airspeed notifications, and other information to boost HUD demand 114
11.2.1.2 Civil aircraft 114
11.2.1.3 Civil helicopters 115
11.2.2 MILITARY AVIATION 115
11.2.2.1 Reliance on HUDs to support search and rescue operations and provide pilots with vital flight-related information to drive market 115
11.2.2.2 Military aircraft 115
11.2.2.3 Military helicopters 116
11.3 AUTOMOTIVE 116
11.3.1 MID-RANGE VEHICLES 120
11.3.1.1 Strong focus on improving safety, efficiency, and affordability to foster segmental growth 120
11.3.2 LUXURY VEHICLES 121
11.3.2.1 Growing emphasis on personalization, immersive user experiences, and seamless integration of advanced electronics to drive market 121
11.4 OTHER END USES 121
12 HEAD-UP DISPLAY MARKET, BY REGION 126
12.1 INTRODUCTION 127
12.2 NORTH AMERICA 128
12.2.1 MACROECONOMIC OUTLOOK FOR NORTH AMERICA 128
12.2.2 US 131
12.2.2.1 Increasing consumption of luxury, sports, and mid-tier vehicles to boost market growth 131
12.2.3 CANADA 133
12.2.3.1 Growing concern about passenger and vehicle safety to drive market 133
12.2.4 MEXICO 134
12.2.4.1 Dynamic evolution of automotive industry to fuel market growth 134
12.3 EUROPE 135
12.3.1 MACROECONOMIC OUTLOOK FOR EUROPE 136
12.3.2 GERMANY 138
12.3.2.1 Increasing reliance on advanced in-vehicle electronics to accelerate market growth 138
12.3.3 UK 140
12.3.3.1 Mounting luxury car demand to augment market expansion 140
12.3.4 FRANCE 141
12.3.4.1 Growing popularity of displays offering advanced technological capabilities to drive market 141
12.3.5 ITALY 142
12.3.5.1 Strong focus on enhancing safety and user experience to foster market growth 142
12.3.6 SPAIN 144
12.3.6.1 Rising emphasis on connected mobility and safety features to boost market growth 144
12.3.7 POLAND 145
12.3.7.1 Rising automotive manufacturing and defense modernization to expedite market growth 145
12.3.8 NORDICS 146
12.3.8.1 High inclination toward safety, EV adoption, and technological innovation to fuel market growth 146
12.3.9 REST OF EUROPE 147
12.4 ASIA PACIFIC 149
12.4.1 MACROECONOMIC OUTLOOK FOR ASIA PACIFIC 149
12.4.2 CHINA 152
12.4.2.1 Rising vehicle production to contribute to market growth 152
12.4.3 JAPAN 154
12.4.3.1 Continuous mass production of automotive components to drive market 154
12.4.4 SOUTH KOREA 155
12.4.4.1 Mounting demand for semi-autonomous and autonomous vehicle technologies to expedite market growth 155
12.4.5 INDIA 156
12.4.5.1 Growing automobile innovation and consumer demand to augment HUD adoption 156
12.4.6 AUSTRALIA 158
12.4.6.1 Burgeoning adoption of mid-sized and luxury vehicles to bolster market growth 158
12.4.7 INDONESIA 159
12.4.7.1 Rapid urbanization and surge in vehicle ownership to support market growth 159
12.4.8 MALAYSIA 160
12.4.8.1 Rising enforcement of road safety regulations to boost market growth 160
12.4.9 THAILAND 161
12.4.9.1 Government EV push and emergence as automotive hub to accelerate market growth 161
12.4.10 VIETNAM 163
12.4.10.1 Rapid economic growth and preference for smart features among middle class population to foster market growth 163
12.4.11 REST OF ASIA PACIFIC 164
12.5 ROW 165
12.5.1 MACROECONOMIC OUTLOOK FOR ROW 165
12.5.2 MIDDLE EAST 168
12.5.2.1 Bahrain 169
12.5.2.1.1 Government initiatives for digital transformation to contribute to market growth 169
12.5.2.2 Kuwait 170
12.5.2.2.1 Large-scale infrastructure and smart city projects to augment market growth 170
12.5.2.3 Oman 170
12.5.2.3.1 Economic diversification and aviation investments to boost HUD adoption 170
12.5.2.4 Qatar 170
12.5.2.4.1 Focus on smart city development to accelerate market growth 170
12.5.2.5 Saudi Arabia 170
12.5.2.5.1 Vision 2030 initiatives and defense modernization to drive market 170
12.5.2.6 UAE 171
12.5.2.6.1 Strong focus on luxury mobility and aviation advancements to fuel market growth 171
12.5.2.7 Rest of Middle East 171
12.5.3 AFRICA 171
12.5.3.1 South Africa 173
12.5.3.1.1 Modernization of automotive and defense industries to accelerate market growth 173
12.5.3.2 Other African countries 173
12.5.4 SOUTH AMERICA 173
12.5.4.1 Strong presence of automobile assembly facilities to foster market growth 173
13 COMPETITIVE LANDSCAPE 175
13.1 OVERVIEW 175
13.2 KEY PLAYER STRATEGIES/RIGHT TO WIN, 2020–2025 175
13.3 MARKET SHARE ANALYSIS, 2024 176
13.4 REVENUE ANALYSIS, 2020–2024 179
13.5 COMPANY VALUATION AND FINANCIAL METRICS 179
13.6 PRODUCT COMPARISON 180
13.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024 181
13.7.1 STARS 181
13.7.2 EMERGING LEADERS 181
13.7.3 PERVASIVE PLAYERS 181
13.7.4 PARTICIPANTS 181
13.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024 183
13.7.5.1 Company footprint 183
13.7.5.2 Region footprint 183
13.7.5.3 Form factor footprint 184
13.7.5.4 End use footprint 184
13.7.5.5 Type footprint 185
13.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024 185
13.8.1 PROGRESSIVE COMPANIES 185
13.8.2 RESPONSIVE COMPANIES 186
13.8.3 DYNAMIC COMPANIES 186
13.8.4 STARTING BLOCKS 186
13.8.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024 187
13.8.5.1 Detailed list of key startups/SMEs 187
13.8.5.2 Competitive benchmarking of key startups/SMEs 187
13.9 COMPETITIVE SCENARIO 187
13.9.1 PRODUCT LAUNCHES/DEVELOPMENTS 187
13.9.2 DEALS 189
14 COMPANY PROFILES 190
14.1 INTRODUCTION 190
14.2 KEY PLAYERS 190
14.2.1 NIPPON SEIKI CO., LTD. 190
14.2.1.1 Business overview 190
14.2.1.2 Products/Solutions/Services offered 191
14.2.1.3 Recent developments 192
14.2.1.3.1 Product launches/developments 192
14.2.1.3.2 Deals 192
14.2.1.3.3 Expansions 193
14.2.1.4 MnM view 193
14.2.1.4.1 Key strengths/Right to win 193
14.2.1.4.2 Strategic choices 194
14.2.1.4.3 Weaknesses/Competitive threats 194
14.2.2 CONTINENTAL AG 195
14.2.2.1 Business overview 195
14.2.2.2 Products/Solutions/Services offered 196
14.2.2.3 Recent developments 197
14.2.2.3.1 Product launches/developments 197
14.2.2.3.2 Deals 197
14.2.2.4 MnM view 197
14.2.2.4.1 Key strengths/Right to win 197
14.2.2.4.2 Strategic choices 197
14.2.2.4.3 Weaknesses/Competitive threats 198
14.2.3 DENSO CORPORATION 199
14.2.3.1 Business overview 199
14.2.3.2 Products/Solutions/Services offered 200
14.2.3.3 Recent developments 201
14.2.3.3.1 Deals 201
14.2.3.4 MnM view 201
14.2.3.4.1 Key strengths/Right to win 201
14.2.3.4.2 Strategic choices 201
14.2.3.4.3 Weaknesses/Competitive threats 201
14.2.4 PANASONIC HOLDINGS CORPORATION 202
14.2.4.1 Business overview 202
14.2.4.2 Products/Solutions/Services offered 203
14.2.4.3 Recent developments 204
14.2.4.3.1 Product launches/developments 204
14.2.4.3.2 Deals 204
14.2.4.4 MnM view 205
14.2.4.4.1 Key strengths/Right to win 205
14.2.4.4.2 Strategic choices 205
14.2.4.4.3 Weaknesses/Competitive threats 205
14.2.5 VALEO 206
14.2.5.1 Business overview 206
14.2.5.2 Products/Solutions/Services offered 207
14.2.5.3 Recent developments 208
14.2.5.3.1 Deals 208
14.2.5.4 MnM view 208
14.2.5.4.1 Key strengths/Right to win 208
14.2.5.4.2 Strategic choices 208
14.2.5.4.3 Weaknesses/Competitive threats 209
14.2.6 HARMAN INTERNATIONAL 210
14.2.6.1 Business overview 210
14.2.6.2 Products/Solutions/Services offered 211
14.2.6.3 Recent developments 211
14.2.6.3.1 Product launches/developments 211
14.2.6.3.2 Other developments 212
14.2.7 E-LEAD ELECTRONICS CO., LTD 213
14.2.7.1 Business overview 213
14.2.7.2 Products/Solutions/Services offered 214
14.2.8 BAE SYSTEMS 215
14.2.8.1 Business overview 215
14.2.8.2 Products/Solutions/Services offered 216
14.2.8.3 Recent developments 217
14.2.8.3.1 Product launches/developments 217
14.2.9 YAZAKI CORPORATION 218
14.2.9.1 Business overview 218
14.2.9.2 Products/Solutions/Services offered 219
14.2.10 GARMIN LTD. 220
14.2.10.1 Business overview 220
14.2.10.2 Products/Solutions/Services offered 221
14.3 OTHER PLAYERS 222
14.3.1 THALES 222
14.3.2 HONEYWELL INTERNATIONAL INC. 223
14.3.3 CMC ELECTRONICS 224
14.3.4 COLLINS AEROSPACE 224
14.3.5 RENESAS ELECTRONICS CORPORATION 225
14.3.6 STMICROELECTRONICS 225
14.3.7 EXCELITAS TECHNOLOGIES CORP. 226
14.3.8 ELBIT SYSTEMS LTD. 227
14.3.9 VUZIX CORPORATION 228
14.3.10 FORYOU CORPORATION 228
14.3.11 HUDWAY, LLC 229
14.3.12 WAYRAY AG 229
14.3.13 ENVISICS 230
14.3.14 TEXAS INSTRUMENTS INCORPORATED 231
14.3.15 SAMTEL AVIONICS 232
15 APPENDIX 233
15.1 INSIGHTS FROM INDUSTRY EXPERTS 233
15.2 DISCUSSION GUIDE 233
15.3 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 236
15.4 CUSTOMIZATION OPTIONS 238
15.5 RELATED REPORTS 238
15.6 AUTHOR DETAILS 239
LIST OF TABLES
TABLE 1 HEAD-UP DISPLAY MARKET: INCLUSIONS AND EXCLUSIONS 26
TABLE 2 MAJOR SECONDARY SOURCES 30
TABLE 3 DATA CAPTURED FROM PRIMARY SOURCES 31
TABLE 4 PRIMARY INTERVIEW PARTICIPANTS 32
TABLE 5 HEAD-UP DISPLAY MARKET: RISK ANALYSIS 40
TABLE 6 APPLICATIONS THAT BENEFIT FROM HUDS 55
TABLE 7 ROLE OF COMPANIES IN HEAD-UP DISPLAY ECOSYSTEM 63
TABLE 8 AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS PROVIDED BY KEY PLAYERS, 2024 (USD) 66
TABLE 9 AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS, BY REGION, 2024 (USD) 67
TABLE 10 IMPORT DATA FOR HS CODE 8528-COMPLIANT PRODUCTS, BY COUNTRY,
2020–2024 (USD MILLION) 69
TABLE 11 EXPORT ATA FOR HS CODE 8528-COMPLIANT PRODUCTS, BY COUNTRY,
2020–2024 (USD MILLION) 70
TABLE 12 LIST OF KEY PATENTS, 2021–2024 72
TABLE 13 HEAD-UP DISPLAY MARKET: PORTER’S FIVE FORCES ANALYSIS 74
TABLE 14 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP TWO END
USES (%) 76
TABLE 15 KEY BUYING CRITERIA FOR TOP TWO END USES 77
TABLE 16 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 77
TABLE 17 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 78
TABLE 18 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 78
TABLE 19 ROW: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 79
TABLE 20 BASE STANDARDS OF C-ITS 80
TABLE 21 EUROPEAN TELECOMMUNICATIONS STANDARDS INSTITUTE 80
TABLE 22 SECURITY AND PRIVACY STANDARDS DEVELOPED BY ETSI 81
TABLE 23 LIST OF CONFERENCES AND EVENTS, 2025–2026 82
TABLE 24 US-ADJUSTED RECIPROCAL TARIFF RATES 85
TABLE 25 HEAD-UP DISPLAY MARKET, BY COMPONENT, 2021–2024 (USD MILLION) 93
TABLE 26 HEAD-UP DISPLAY MARKET, BY COMPONENT, 2025–2030 (USD MILLION) 94
TABLE 27 HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 99
TABLE 28 HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 99
TABLE 29 HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2021–2024 (USD MILLION) 103
TABLE 30 HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2025–2030 (USD MILLION) 103
TABLE 31 WINDSHIELD HUDS: HEAD-UP DISPLAY MARKET, BY REGION,
2021–2024 (USD MILLION) 104
TABLE 32 WINDSHIELD HUDS: HEAD-UP DISPLAY MARKET, BY REGION,
2025–2030 (USD MILLION) 104
TABLE 33 COMBINER HUDS: HEAD-UP DISPLAY MARKET, BY REGION,
2021–2024 (USD MILLION) 105
TABLE 34 COMBINER HUDS: HEAD-UP DISPLAY MARKET, BY REGION,
2025–2030 (USD MILLION) 105
TABLE 35 WEARABLE HUDS: HEAD-UP DISPLAY MARKET, BY REGION,
2021–2024 (USD MILLION) 106
TABLE 36 WEARABLE HUDS: HEAD-UP DISPLAY MARKET, BY REGION,
2025–2030 (USD MILLION) 106
TABLE 37 HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 108
TABLE 38 HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 108
TABLE 39 HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (MILLION UNITS) 109
TABLE 40 HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (MILLION UNITS) 109
TABLE 41 AVIATION: HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION) 110
TABLE 42 AVIATION: HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION) 110
TABLE 43 AVIATION: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,
2021–2024 (USD MILLION) 110
TABLE 44 AVIATION: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,
2025–2030 (USD MILLION) 111
TABLE 45 AVIATION: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,
2021–2024 (USD MILLION) 111
TABLE 46 AVIATION: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,
2025–2030 (USD MILLION) 112
TABLE 47 AVIATION: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,
2021–2024 (USD MILLION) 112
TABLE 48 AVIATION: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,
2025–2030 (USD MILLION) 113
TABLE 49 AVIATION: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,
2021–2024 (USD MILLION) 113
TABLE 50 AVIATION: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,
2025–2030 (USD MILLION) 113
TABLE 51 AVIATION: HEAD-UP DISPLAY MARKET, BY APPLICATION,
2021–2024 (USD MILLION) 114
TABLE 52 AVIATION: HEAD-UP DISPLAY MARKET, BY APPLICATION,
2025–2030 (USD MILLION) 114
TABLE 53 AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY VEHICLE TYPE,
2021–2024 (USD MILLION) 116
TABLE 54 AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY VEHICLE TYPE,
2025–2030 (USD MILLION) 117
TABLE 55 AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION) 117
TABLE 56 AUTOMOTIVE: HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION) 117
TABLE 57 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY, 2021–2024 (USD MILLION) 117
TABLE 58 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY, 2025–2030 (USD MILLION) 118
TABLE 59 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,
2021–2024 (USD MILLION) 118
TABLE 60 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,
2025–2030 (USD MILLION) 118
TABLE 61 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,
2021–2024 (USD MILLION) 119
TABLE 62 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,
2025–2030 (USD MILLION) 119
TABLE 63 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,
2021–2024 (USD MILLION) 120
TABLE 64 AUTOMOTIVE: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,
2025–2030 (USD MILLION) 120
TABLE 65 OTHER END USES: HEAD-UP DISPLAY MARKET, BY REGION,
2021–2024 (USD MILLION) 121
TABLE 66 OTHER END USES: HEAD-UP DISPLAY MARKET, BY REGION,
2025–2030 (USD MILLION) 122
TABLE 67 OTHER END USES: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY, 2021–2024 (USD MILLION) 122
TABLE 68 OTHER END USES: HEAD-UP DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY, 2025–2030 (USD MILLION) 122
TABLE 69 OTHER END USES: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,
2021–2024 (USD MILLION) 123
TABLE 70 OTHER END USES: HEAD-UP DISPLAY MARKET IN EUROPE, BY COUNTRY,
2025–2030 (USD MILLION) 123
TABLE 71 OTHER END USES: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY, 2021–2024 (USD MILLION) 124
TABLE 72 OTHER END USES: HEAD-UP DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY, 2025–2030 (USD MILLION) 124
TABLE 73 OTHER END USES: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,
2021–2024 (USD MILLION) 125
TABLE 74 OTHER END USES: HEAD-UP DISPLAY MARKET IN ROW, BY REGION,
2025–2030 (USD MILLION) 125
TABLE 75 HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION) 127
TABLE 76 HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION) 128
TABLE 77 NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY COUNTRY,
2021–2024 (USD MILLION) 130
TABLE 78 NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY COUNTRY,
2025–2030 (USD MILLION) 130
TABLE 79 NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,
2021–2024 (USD MILLION) 130
TABLE 80 NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,
2025–2030 (USD MILLION) 130
TABLE 81 NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,
2021–2024 (USD MILLION) 131
TABLE 82 NORTH AMERICA: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,
2025–2030 (USD MILLION) 131
TABLE 83 US: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 132
TABLE 84 US: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 132
TABLE 85 US: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 132
TABLE 86 US: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 132
TABLE 87 CANADA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 133
TABLE 88 CANADA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 133
TABLE 89 CANADA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 134
TABLE 90 CANADA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 134
TABLE 91 MEXICO: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 134
TABLE 92 MEXICO: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 135
TABLE 93 MEXICO: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 135
TABLE 94 MEXICO: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 135
TABLE 95 EUROPE: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2021–2024 (USD MILLION) 137
TABLE 96 EUROPE: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2025–2030 (USD MILLION) 137
TABLE 97 EUROPE: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 138
TABLE 98 EUROPE: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 138
TABLE 99 EUROPE: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,
2021–2024 (USD MILLION) 138
TABLE 100 EUROPE: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,
2025–2030 (USD MILLION) 138
TABLE 101 GERMANY: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 139
TABLE 102 GERMANY: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 139
TABLE 103 GERMANY: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 139
TABLE 104 GERMANY: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 140
TABLE 105 UK: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 140
TABLE 106 UK: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 140
TABLE 107 UK: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 141
TABLE 108 UK: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 141
TABLE 109 FRANCE: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 141
TABLE 110 FRANCE: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 142
TABLE 111 FRANCE: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 142
TABLE 112 FRANCE: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 142
TABLE 113 ITALY: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 143
TABLE 114 ITALY: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 143
TABLE 115 ITALY: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 143
TABLE 116 ITALY: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 143
TABLE 117 SPAIN: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 144
TABLE 118 SPAIN: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 144
TABLE 119 SPAIN: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 144
TABLE 120 SPAIN: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 145
TABLE 121 POLAND: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 145
TABLE 122 POLAND: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 145
TABLE 123 POLAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 146
TABLE 124 POLAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 146
TABLE 125 NORDICS: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 146
TABLE 126 NORDICS: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 147
TABLE 127 NORDICS: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 147
TABLE 128 NORDICS: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 147
TABLE 129 REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY END USE,
2021–2024 (USD MILLION) 148
TABLE 130 REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY END USE,
2025–2030 (USD MILLION) 148
TABLE 131 REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY TYPE,
2021–2024 (USD MILLION) 148
TABLE 132 REST OF EUROPE: HEAD-UP DISPLAY MARKET, BY TYPE,
2025–2030 (USD MILLION) 148
TABLE 133 ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY COUNTRY,
2021–2024 (USD MILLION) 150
TABLE 134 ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY COUNTRY,
2025–2030 (USD MILLION) 151
TABLE 135 ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,
2021–2024 (USD MILLION) 151
TABLE 136 ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,
2025–2030 (USD MILLION) 151
TABLE 137 ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,
2021–2024 (USD MILLION) 152
TABLE 138 ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY FORM FACTOR,
2025–2030 (USD MILLION) 152
TABLE 139 CHINA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 153
TABLE 140 CHINA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 153
TABLE 141 CHINA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 153
TABLE 142 CHINA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 153
TABLE 143 JAPAN: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 154
TABLE 144 JAPAN: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 154
TABLE 145 JAPAN: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 155
TABLE 146 JAPAN: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 155
TABLE 147 SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY END USE,
2021–2024 (USD MILLION) 155
TABLE 148 SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY END USE,
2025–2030 (USD MILLION) 156
TABLE 149 SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 156
TABLE 150 SOUTH KOREA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 156
TABLE 151 INDIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 157
TABLE 152 INDIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 157
TABLE 153 INDIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 157
TABLE 154 INDIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 157
TABLE 155 AUSTRALIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 158
TABLE 156 AUSTRALIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 158
TABLE 157 AUSTRALIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 158
TABLE 158 AUSTRALIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 159
TABLE 159 INDONESIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 159
TABLE 160 INDONESIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 159
TABLE 161 INDONESIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 160
TABLE 162 INDONESIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 160
TABLE 163 MALAYSIA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 160
TABLE 164 MALAYSIA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 161
TABLE 165 MALAYSIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 161
TABLE 166 MALAYSIA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 161
TABLE 167 THAILAND: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 162
TABLE 168 THAILAND: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 162
TABLE 169 THAILAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 162
TABLE 170 THAILAND: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 162
TABLE 171 VIETNAM: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 163
TABLE 172 VIETNAM: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 163
TABLE 173 VIETNAM: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 163
TABLE 174 VIETNAM: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 164
TABLE 175 REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,
2021–2024 (USD MILLION) 164
TABLE 176 REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY END USE,
2025–2030 (USD MILLION) 164
TABLE 177 REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY TYPE,
2021–2024 (USD MILLION) 165
TABLE 178 REST OF ASIA PACIFIC: HEAD-UP DISPLAY MARKET, BY TYPE,
2025–2030 (USD MILLION) 165
TABLE 179 ROW: HEAD-UP DISPLAY MARKET, BY REGION, 2021–2024 (USD MILLION) 166
TABLE 180 ROW: HEAD-UP DISPLAY MARKET, BY REGION, 2025–2030 (USD MILLION) 166
TABLE 181 ROW: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 167
TABLE 182 ROW: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 167
TABLE 183 ROW: HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2021–2024 (USD MILLION) 167
TABLE 184 ROW: HEAD-UP DISPLAY MARKET, BY FORM FACTOR, 2025–2030 (USD MILLION) 167
TABLE 185 MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY END USE,
2021–2024 (USD MILLION) 168
TABLE 186 MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY END USE,
2025–2030 (USD MILLION) 168
TABLE 187 MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 168
TABLE 188 MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 168
TABLE 189 MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY COUNTRY,
2021–2024 (USD MILLION) 169
TABLE 190 MIDDLE EAST: HEAD-UP DISPLAY MARKET, BY COUNTRY,
2025–2030 (USD MILLION) 169
TABLE 191 AFRICA: HEAD-UP DISPLAY MARKET, BY END USE, 2021–2024 (USD MILLION) 171
TABLE 192 AFRICA: HEAD-UP DISPLAY MARKET, BY END USE, 2025–2030 (USD MILLION) 172
TABLE 193 AFRICA: HEAD-UP DISPLAY MARKET, BY TYPE, 2021–2024 (USD MILLION) 172
TABLE 194 AFRICA: HEAD-UP DISPLAY MARKET, BY TYPE, 2025–2030 (USD MILLION) 172
TABLE 195 AFRICA: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2021–2024 (USD MILLION) 172
TABLE 196 AFRICA: HEAD-UP DISPLAY MARKET, BY COUNTRY, 2025–2030 (USD MILLION) 172
TABLE 197 SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,
2021–2024 (USD MILLION) 173
TABLE 198 SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY END USE,
2025–2030 (USD MILLION) 174
TABLE 199 SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY TYPE,
2021–2024 (USD MILLION) 174
TABLE 200 SOUTH AMERICA: HEAD-UP DISPLAY MARKET, BY TYPE,
2025–2030 (USD MILLION) 174
TABLE 201 HEAD-UP DISPLAY MARKET: OVERVIEW OF STRATEGIES ADOPTED BY KEY PLAYERS, JANUARY 2020–JULY 2025 175
TABLE 202 HEAD-UP DISPLAY MARKET: DEGREE OF COMPETITION, 2024 177
TABLE 203 HEAD-UP DISPLAY MARKET: REGION FOOTPRINT 183
TABLE 204 HEAD-UP DISPLAY MARKET: FORM FACTOR FOOTPRINT 184
TABLE 205 HEAD-UP DISPLAY MARKET: END USE FOOTPRINT 184
TABLE 206 HEAD-UP DISPLAY MARKET: TYPE FOOTPRINT 185
TABLE 207 HEAD-UP DISPLAY MARKET: DETAILED LIST OF KEY STARTUPS/SMES 187
TABLE 208 HEAD-UP DISPLAY MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 187
TABLE 209 HEAD-UP DISPLAY MARKET: PRODUCT LAUNCHES/DEVELOPMENTS,
JANUARY 2020–JULY 2025 188
TABLE 210 HEAD-UP DISPLAY MARKET: DEALS, JANUARY 2020–JULY 2025 189
TABLE 211 NIPPON SEIKI CO., LTD.: COMPANY OVERVIEW 190
TABLE 212 NIPPON SEIKI CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 191
TABLE 213 NIPPON SEIKI CO., LTD.: PRODUCT LAUNCHES/DEVELOPMENTS 192
TABLE 214 NIPPON SEIKI CO., LTD.: DEALS 192
TABLE 215 NIPPON SEIKI CO., LTD.: EXPANSIONS 193
TABLE 216 CONTINENTAL AG: COMPANY OVERVIEW 195
TABLE 217 CONTINENTAL AG: PRODUCTS/SOLUTIONS/SERVICES OFFERED 196
TABLE 218 CONTINENTAL AG: PRODUCT LAUNCHES/DEVELOPMENTS 197
TABLE 219 CONTINENTAL AG: DEALS 197
TABLE 220 DENSO CORPORATION: COMPANY OVERVIEW 199
TABLE 221 DENSO CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED 200
TABLE 222 DENSO CORPORATION: DEALS 201
TABLE 223 PANASONIC HOLDINGS CORPORATION: COMPANY OVERVIEW 202
TABLE 224 PANASONIC HOLDINGS CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED 203
TABLE 225 PANASONIC HOLDINGS CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS 204
TABLE 226 PANASONIC HOLDINGS CORPORATION: DEALS 204
TABLE 227 VALEO: COMPANY OVERVIEW 206
TABLE 228 VALEO: PRODUCTS/SOLUTIONS/SERVICES OFFERED 207
TABLE 229 VALEO: DEALS 208
TABLE 230 HARMAN INTERNATIONAL: COMPANY OVERVIEW 210
TABLE 231 HARMAN INTERNATIONAL: PRODUCTS/SOLUTIONS/SERVICES OFFERED 211
TABLE 232 HARMAN INTERNATIONAL: PRODUCT LAUNCHES/DEVELOPMENTS 211
TABLE 233 HARMAN INTERNATIONAL: OTHER DEVELOPMENTS 212
TABLE 234 E-LEAD ELECTRONIC CO. LTD: COMPANY OVERVIEW 213
TABLE 235 E-LEAD ELECTRONIC CO. LTD: PRODUCTS/SOLUTIONS/SERVICES OFFERED 214
TABLE 236 BAE SYSTEMS: COMPANY OVERVIEW 215
TABLE 237 BAE SYSTEMS: PRODUCTS/SOLUTIONS/SERVICES OFFERED 216
TABLE 238 BAE SYSTEMS: PRODUCT LAUNCHES/DEVELOPMENTS 217
TABLE 239 YAZAKI CORPORATION: COMPANY OVERVIEW 218
TABLE 240 YAZAKI CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED 219
TABLE 241 GARMIN LTD.: COMPANY OVERVIEW 220
TABLE 242 GARMIN LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 221
LIST OF FIGURES
FIGURE 1 HEAD-UP DISPLAY MARKET SEGMENTATION AND REGIONAL SCOPE 25
FIGURE 2 HEAD-UP DISPLAY MARKET: DURATION CONSIDERED 26
FIGURE 3 HEAD-UP DISPLAY MARKET: RESEARCH DESIGN 29
FIGURE 4 DATA CAPTURED FROM SECONDARY SOURCES 30
FIGURE 5 BREAKDOWN OF PRIMARY INTERVIEWS, BY COMPANY TYPE, DESIGNATION,
AND REGION 32
FIGURE 6 CORE FINDINGS FROM INDUSTRY EXPERTS 32
FIGURE 7 HEAD-UP DISPLAY MARKET: RESEARCH APPROACH 33
FIGURE 8 HEAD-UP DISPLAY MARKET SIZE ESTIMATION – APPROACH 1 (SUPPLY SIDE) 34
FIGURE 9 HEAD-UP DISPLAY MARKET SIZE ESTIMATION – APPROACH 2 (SUPPLY SIDE) 34
FIGURE 10 HEAD-UP DISPLAY MARKET SIZE ESTIMATION – APPROACH 3 (DEMAND SIDE) 35
FIGURE 11 HEAD-UP DISPLAY MARKET: BOTTOM-UP APPROACH 36
FIGURE 12 HEAD-UP DISPLAY MARKET: TOP-DOWN APPROACH 37
FIGURE 13 HEAD-UP DISPLAY MARKET: DATA TRIANGULATION 38
FIGURE 14 HEAD-UP DISPLAY MARKET: RESEARCH ASSUMPTIONS 39
FIGURE 15 HEAD-UP DISPLAY MARKET: RESEARCH LIMITATIONS 39
FIGURE 16 GLOBAL HEAD-UP DISPLAY MARKET SIZE, 2021–2030 42
FIGURE 17 CONVENTIONAL HUDS SEGMENT TO HOLD LARGER MARKET SHARE IN 2030 42
FIGURE 18 WINDSHIELD HUDS SEGMENT TO DOMINATE MARKET FROM 2025 TO 2030 43
FIGURE 19 PROJECTORS/PROJECTION UNITS SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2030 43
FIGURE 20 AUTOMOTIVE SEGMENT TO RECORD HIGHEST CAGR FROM 2025 TO 2030 44
FIGURE 21 ASIA PACIFIC TO EXHIBIT HIGHEST CAGR IN HEAD-UP DISPLAY MARKET DURING FORECAST PERIOD 45
FIGURE 22 RISING GLOBAL DEMAND FOR SEMI-AUTONOMOUS AND ELECTRIC VEHICLES TO DRIVE HEAD-UP DISPLAY MARKET 46
FIGURE 23 AUTOMOTIVE SEGMENT TO CAPTURE LARGEST MARKET SHARE IN 2025 46
FIGURE 24 WINDSHIELD HUDS TO DOMINATE HEAD-UP DISPLAY MARKET DURING FORECAST PERIOD 47
FIGURE 25 CONVENTIONAL HUDS TO HOLD LARGER SHARE OF HEAD-UP DISPLAY MARKET
IN 2030 47
FIGURE 26 ASIA PACIFIC TO DOMINATE HEAD-UP DISPLAY MARKET BETWEEN 2025 AND 2030 48
FIGURE 27 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 49
FIGURE 28 DRIVERS: IMPACT ANALYSIS 50
FIGURE 29 NUMBER OF ROAD ACCIDENT DEATHS, BY COUNTRY, H1 2024 51
FIGURE 30 PROJECTED ANNUAL COUNT OF FATALITIES POTENTIALLY AVOIDED BY ADAS TECHNOLOGIES 52
FIGURE 31 BENEFITS OF HUD FOR END USERS 54
FIGURE 32 CATEGORIES OF HUD DESIGNS 54
FIGURE 33 RESTRAINTS: IMPACT ANALYSIS 56
FIGURE 34 OPPORTUNITIES: IMPACT ANALYSIS 58
FIGURE 35 CHALLENGES: IMPACT ANALYSIS 59
FIGURE 36 VALUE CHAIN ANALYSIS 60
FIGURE 37 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 62
FIGURE 38 HEAD-UP DISPLAY ECOSYSTEM 63
FIGURE 39 INVESTMENT AND FUNDING SCENARIO 64
FIGURE 40 AVERAGE SELLING PRICE OF AUTOMOTIVE HUDS OFFERED BY KEY PLAYERS, 2024 66
FIGURE 41 IMPORT DATA FOR HS CODE 8528-COMPLIANT PRODUCTS FOR TOP FIVE COUNTRIES, 2020–2024 69
FIGURE 42 EXPORT DATA FOR HS CODE 8528-COMPLIANT PRODUCTS FOR TOP FIVE COUNTRIES, 2020–2024 70
FIGURE 43 PATENTS APPLIED AND GRANTED, 2015–2024 71
FIGURE 44 PORTER’S FIVE FORCES ANALYSIS 74
FIGURE 45 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP TWO END USES 76
FIGURE 46 KEY BUYING CRITERIA FOR TOP TWO END USES 76
FIGURE 47 USE CASES AND IMPACT OF AI/GEN AI ON HEAD-UP DISPLAY MARKET 84
FIGURE 48 PROJECTORS/PROJECTION UNITS SEGMENT TO HOLD LARGEST MARKET SHARE IN 2030 93
FIGURE 49 CONVENTIONAL HUDS SEGMENT TO DOMINATE HEAD-UP DISPLAY MARKET FROM 2025 TO 2030 99
FIGURE 50 WINDSHIELD HUDS SEGMENT TO CAPTURE LARGEST SHARE OF HEAD-UP DISPLAY MARKET IN 2030 103
FIGURE 51 AUTOMOTIVE SEGMENT TO EXHIBIT HIGHEST CAGR FROM 2025 TO 2030 108
FIGURE 52 ASIA PACIFIC TO RECORD HIGHEST CAGR IN HEAD-UP DISPLAY MARKET DURING FORECAST PERIOD 127
FIGURE 53 NORTH AMERICA: HEAD-UP DISPLAY MARKET SNAPSHOT 129
FIGURE 54 EUROPE: HEAD-UP DISPLAY MARKET SNAPSHOT 136
FIGURE 55 ASIA PACIFIC: HEAD-UP DISPLAY MARKET SNAPSHOT 150
FIGURE 56 ROW: HEAD-UP DISPLAY MARKET SNAPSHOT 166
FIGURE 57 MARKET SHARE ANALYSIS OF COMPANIES OFFERING HEAD-UP DISPLAYS, 2024 177
FIGURE 58 HEAD-UP DISPLAY MARKET: REVENUE ANALYSIS OF TOP FIVE PLAYERS,
2020–2024 179
FIGURE 59 COMPANY VALUATION 179
FIGURE 60 FINANCIAL METRICS (EV/EBITDA) 180
FIGURE 61 PRODUCT COMPARISON 180
FIGURE 62 HEAD-UP DISPLAY MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2024 182
FIGURE 63 HEAD-UP DISPLAY MARKET: COMPANY FOOTPRINT 183
FIGURE 64 HEAD-UP DISPLAY MARKET: COMPANY EVALUATION MATRIX
(STARTUPS/SMES), 2024 186
FIGURE 65 NIPPON SEIKI CO., LTD.: COMPANY SNAPSHOT 191
FIGURE 66 CONTINENTAL AG: COMPANY SNAPSHOT 196
FIGURE 67 DENSO CORPORATION: COMPANY SNAPSHOT 200
FIGURE 68 PANASONIC HOLDINGS CORPORATION: COMPANY SNAPSHOT 203
FIGURE 69 VALEO: COMPANY SNAPSHOT 207
FIGURE 70 HARMAN INTERNATIONAL: COMPANY SNAPSHOT 210
FIGURE 71 E-LEAD ELECTRONIC CO. LTD: COMPANY SNAPSHOT 213
FIGURE 72 BAE SYSTEMS: COMPANY SNAPSHOT 216
FIGURE 73 YAZAKI CORPORATION: COMPANY SNAPSHOT 218
FIGURE 74 GARMIN LTD.: COMPANY SNAPSHOT 221