발전기 판매 시장 : 2027년까지의 세계 예측

출판 : MarketsandMarkets(마켓츠앤드마켓츠)출판년월 : 2022년03월

연료 타입(디젤, 가스), 전력 정격(최대 50kW, 51~280kW, 281~500kW, 501~2000kW, 2001~3500kW, 3500kW 이상), 용도(대기, 연속), 최종 사용자, 설계, 판매 채널, 지역별 – 2027년까지의 세계 예측

Generator Sales Market by Fuel Type (Diesel, Gas), Power Rating (Up to 50 kW, 51–280 kW, 281-500 kW, 501-2000 kW, 2001-3500 kW, Above 3500 kW), Application (Standby, Continuous), End User, Design, Sales Channel, Region – Global Forecast to 2027

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구성 영문조사보고서
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The generator sales market is expected to grow from an estimated USD 21.6 billion in 2022 to USD 28.6 billion in 2027, at a CAGR of 5.8% during the forecast period. Generators can be used in standby, prime, continuous, and peak shaving applications in various end-user sectors such as industrial, commercial, and residential.
발전기 판매 시장은 예측 기간 동안 5.8%의 CAGR로 2022년 216억 달러에서 2027년 286억 달러로 성장할 것으로 예상됩니다. 발전기는 산업, 상업 및 주거와 같은 다양한 최종 사용자 부문의 대기, 프라임, 연속 및 피크 면도 용도로 사용할 수 있습니다.

The global generator sales market is driven by the surging demand for uninterrupted & reliable power supply from end-users and increased demand for IT infrastructure management. The rapidly expanding manufacturing sector is also fueling demand for generators and power generation systems. The rising adoption of hybrid generators, bi-fuel generators, and inverter generators and surging use of distributed power generation systems are expected to offer lucrative opportunities for the generator sales market during the forecast period. However, rising adoption of energy storage technologies can act as a restraint for the generator sales market.

“The industrial segment, by end user, is expected to be the largest market from 2022 to 2027”
The end user segment is categorized as industrial, commercial, and residential. The industrial segment held the largest share of the generator sales market. The industrial end user segment is witnessing a high demand for diesel & gas generators, particularly in developing countries. The growth of this segment is attributed to the increase in demand from mining, marine, chemicals, military, and manufacturing industries. Industrial generators continuously supply power in the event of power failure from the grid system. The growth of the industrial segment is mainly driven by the increasing demand for distributed power generation in Asia Pacific and the oil and gas boom in North America.
Indirect Sales Channel are expected to emerge as the largest segment based on sales channel”
Indirect sales channel such as OEMs, third-party service providers, procure generators and equipment from manufacturers and provide services to different end users. With most generators used for standby power, it is important that they are in working condition when needed, primarily during a power cut. Owing to which distribution/sales network and service play the most important role in the customer’s decision-making process. Companies are focusing on expanding their distribution and services network, which is driving the generator sales market. Better product reach and preference for procurement of generators through indirect sales channel also provide ample opportunities to boost market growth. Thus, indirect sales channel is expected to emerge as the largest growing market.
“Asia Pacific: The largest generator sales market”
Asia Pacific is expected to dominate the global generator sales market between 2022–2027, followed by North America and the Europe. The generator sales market in Asia Pacific is witnessing significant developments in the manufacturing sector due to industrialization, which has supported the demand for generators across countries of the region. The increasing investments in LNG, chemicals, and mining along with the growth of the domestic manufacturing sector is fueling the growth for gensets in countries such as China, India, South Korea, Bangladesh, and Vietnam. The rapidly expanding data centers industry in Asia Pacific will continue driving the demand for diesel generators in the region. Increased investments in data centers, especially in China, Australia, Japan, and Singapore, are expected to drive the demand for generators.
Breakdown of Primaries:
In-depth interviews have been conducted with various key industry participants, subject-matter experts, C-level executives of key market players, and industry consultants, among other experts, to obtain and verify critical qualitative and quantitative information, as well as to assess future market prospects. The distribution of primary interviews is as follows:
By Company Type: Tier 1- 60%, Tier 2- 25%, and Tier 3- 15%
By Designation: C-Level- 35%, Director Level- 25%, and Others- 40%
By Region: Europe- 15%, Asia Pacific- 60%, North America- 10%, the Middle East & Africa- 10%, and South America- 5%
Note: Others includes product engineers, product specialists, and engineering leads.
Note: The tiers of the companies are defined on the basis of their total revenues as of 2017. Tier 1: > USD 1 billion, Tier 2: From USD 500 million to USD 1 billion, and Tier 3: < USD 500 million
The generator sales market is dominated by a few major players that have a wide regional presence. The leading players in the generator sales market are Caterpillar (US), Cummins (US), Rolls-Royce (UK), Mitsubishi Heavy Industries, Ltd. (Japan), and Generac (US). Some of the other major players include Weichai Group (China), Kohler Co. (US), Atlas Copco (Sweden), Denyo (Japan), Wacker Neuson (Germany), Doosan (South Korea), Greaves Cotton Limited (India), Kirloskar Oil Engines Ltd. (India), Siemens (Germany), Aksa Energy (Turkey), Wärtsilä (Finland), Honda (Japan), Briggs & Stratton (US), ABB (Germany), Yanmar (Japan), among others.

Research Coverage:
The report defines, describes, and forecasts the global generator sales market, by fuel type, application, power rating, end user, sales channel, design, and region. It also offers a detailed qualitative and quantitative analysis of the market. The report provides a comprehensive review of the major market drivers, restraints, opportunities, and challenges. It also covers various important aspects of the market. These include an analysis of the competitive landscape, market dynamics, market estimates, in terms of value, and future trends in the generator sales market.
Key Benefits of Buying the Report
1. The report identifies and addresses the key markets for generator sales, which would help equipment manufacturers review the growth in demand.
2. The report helps system providers understand the pulse of the market and provides insights into drivers, restraints, opportunities, and challenges.
3. The report will help key players understand the strategies of their competitors better and help them in making better strategic decisions.


목차

TABLE OF CONTENTS

1 INTRODUCTION (Page No. – 29)
1.1 STUDY OBJECTIVES
1.2 DEFINITION AND SCOPE
1.3 INCLUSIONS AND EXCLUSIONS
1.3.1 GENERATOR SALES MARKET, BY FUEL TYPE
1.3.2 GENERATOR SALES MARKET, BY POWER RATING
1.3.3 GENERATOR SALES MARKET, BY SALES CHANNEL
1.3.4 GENERATOR SALES MARKET, BY DESIGN
1.3.5 GENERATOR SALES MARKET, BY END USER
1.4 MARKET SCOPE
1.4.1 MARKET SEGMENTATION
1.4.2 YEARS CONSIDERED
1.4.3 GEOGRAPHICAL SCOPE
1.5 CURRENCY
1.6 LIMITATIONS
1.7 STAKEHOLDERS
1.8 SUMMARY OF CHANGES

2 RESEARCH METHODOLOGY (Page No. – 36)
2.1 RESEARCH DATA
FIGURE 1 GENERATOR SALES MARKET: RESEARCH DESIGN
2.1.1 SECONDARY DATA
2.1.1.1 Key data from secondary sources
2.1.2 PRIMARY DATA
2.1.2.1 Key data from primary sources
2.1.2.2 Breakdown of primaries
2.2 IMPACT OF COVID-19 ON POWER INDUSTRY
2.3 SCOPE
FIGURE 2 MAIN METRICS CONSIDERED WHILE ANALYZING TRENDS AND ASSESSING DEMAND FOR GENERATORS
2.4 MARKET SIZE ESTIMATION
2.4.1 BOTTOM-UP APPROACH
FIGURE 3 GENERATOR SALES MARKET: INDUSTRY-/REGION-/COUNTRY-WISE ANALYSIS
2.4.2 TOP-DOWN APPROACH
FIGURE 4 GENERATOR SALES MARKET: TOP-DOWN APPROACH
2.4.3 DEMAND-SIDE ANALYSIS
2.4.3.1 Regional analysis
2.4.3.2 Country-level analysis
2.4.3.3 Assumptions for demand side
2.4.3.4 Calculation for demand side
2.4.4 SUPPLY-SIDE ANALYSIS
FIGURE 5 KEY STEPS CONSIDERED FOR ASSESSING SUPPLY OF GENERATORS
2.4.4.1 Assumptions
2.4.4.2 Calculations for supply side
FIGURE 6 GENERATOR SALES MARKET: SUPPLY-SIDE ANALYSIS
FIGURE 7 COMPANY REVENUE ANALYSIS, 2020
2.4.5 FORECAST
2.5 MARKET BREAKDOWN AND DATA TRIANGULATION
FIGURE 8 DATA TRIANGULATION METHODOLOGY

3 EXECUTIVE SUMMARY (Page No. – 47)
TABLE 1 GENERATOR SALES MARKET SNAPSHOT
FIGURE 9 ASIA PACIFIC DOMINATED GENERATOR SALES MARKET IN 2021
FIGURE 10 DIESEL SEGMENT IS EXPECTED TO HOLD LARGEST SHARE OF GENERATOR SALES MARKET, BY FUEL TYPE, DURING FORECAST PERIOD
FIGURE 11 UP TO 50 KW SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING FORECAST PERIOD
FIGURE 12 UP TO 10 KW SEGMENT TO HOLD LARGEST SIZE OF UP TO 50 KW GENERATOR SALES MARKET DURING FORECAST PERIOD
FIGURE 13 STANDBY SEGMENT TO LEAD GENERATOR SALES MARKET DURING FORECAST PERIOD
FIGURE 14 INDUSTRIAL SEGMENT TO DOMINATE THE GENERATOR SALES MARKET DURING FORECAST PERIOD
FIGURE 15 INDIRECT SEGMENT TO WITNESS HIGHER GROWTH DURING FORECAST PERIOD
FIGURE 16 STATIONARY SEGMENT TO ACCOUNT FOR LARGER SHARE DURING FORECAST PERIOD

4 PREMIUM INSIGHTS (Page No. – 53)
4.1 ATTRACTIVE OPPORTUNITIES IN GENERATOR SALES MARKET
FIGURE 17 FREQUENT POWER OUTAGES AND SURGING DEMAND FOR UNINTERRUPTED & RELIABLE POWER SUPPLY TO DRIVE GROWTH OF GENERATOR SALES MARKET
4.2 GENERATOR SALES MARKET IN ASIA PACIFIC, BY END USER & COUNTRY
FIGURE 18 INDUSTRIAL SECTOR AND CHINA WERE LARGEST SHAREHOLDERS IN ASIA PACIFIC GENERATOR SALES MARKET IN 2021
4.3 GENERATOR SALES MARKET, BY FUEL TYPE
FIGURE 19 DIESEL SEGMENT TO DOMINATE GENERATOR SALES MARKET, BY FUEL TYPE, IN 2027
4.4 GENERATOR SALES MARKET, BY APPLICATION
FIGURE 20 STANDBY APPLICATION TO DOMINATE GENERATOR SALES MARKET, BY APPLICATION, IN 2027
4.5 GENERATOR SALES MARKET, BY POWER RATING
FIGURE 21 UP TO 50 KW SEGMENT TO DOMINATE GENERATOR SALES MARKET IN 2027
4.6 GENERATOR SALES MARKET, BY SALES CHANNEL
FIGURE 22 INDIRECT SEGMENT TO DOMINATE GENERATOR SALES MARKET IN 2027
4.7 GENERATOR SALES MARKET, BY DESIGN
FIGURE 23 STATIONARY SEGMENT TO DOMINATE GENERATOR SALES MARKET IN 2027
4.8 GENERATOR SALES MARKET, BY END USER
FIGURE 24 INDUSTRIAL SEGMENT TO HOLD LARGEST SHARE OF GENERATOR SALES MARKET, BY END USER, IN 2027
4.9 GENERATOR SALES MARKET, BY REGION
FIGURE 25 GENERATOR SALES MARKET IN ASIA PACIFIC TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD

5 MARKET OVERVIEW (Page No. – 58)
5.1 INTRODUCTION
5.2 COVID-19 HEALTH ASSESSMENT
FIGURE 26 COVID-19 GLOBAL PROPAGATION
FIGURE 27 COVID-19 PROPAGATION IN SELECTED COUNTRIES
5.3 COVID-19 ECONOMIC ASSESSMENT
FIGURE 28 REVISED GDP FORECASTS FOR SELECT G20 COUNTRIES IN 2020
5.4 MARKET DYNAMICS
FIGURE 29 GENERATOR SALES MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
5.4.1 DRIVERS
5.4.1.1 Rapidly expanding manufacturing sector fueling demand for generators and power generation systems
FIGURE 30 GREENFIELD PROJECT INVESTMENTS FOR MANUFACTURING AND CHEMICAL & CHEMICALS PRODUCTS IN ASIA, 2016–2020
5.4.1.2 Surging demand for uninterrupted & reliable power supply to drive demand for backup power generation
FIGURE 31 AVERAGE DURATION OF TOTAL ANNUAL POWER INTERRUPTIONS IN US, 2013–2020
5.4.2 RESTRAINTS
5.4.2.1 Growing adoption of renewable energy sources and energy storage technologies
FIGURE 32 RENEWABLE ELECTRICITY CAPACITY ADDITION, 2007–2021
FIGURE 33 INSTALLED RENEWABLE ELECTRICITY GENERATING CAPACITY, 2020–2050
FIGURE 34 INSTALLATION OF BATTERY STORAGE CAPACITY, 2020–2050
5.4.2.2 Increasing investments for upgrading aging T&D infrastructure
FIGURE 35 INVESTMENTS IN ELECTRICITY NETWORKS, BY REGION (2015–2021)
TABLE 2 T&D INFRASTRUCTURE EXPANSION PLANS
5.4.2.3 Increased operating expenditure of diesel generators owing to high fuel prices
FIGURE 36 CRUDE OIL SPOT PRICES, JANUARY 2018–JANUARY 2022
5.4.3 OPPORTUNITIES
5.4.3.1 Rising adoption of hybrid generators, bi-fuel generators, and inverter generators
5.4.3.2 Electrification of rural areas in developing countries to enable energy sufficiency
FIGURE 37 ELECTRIFICATION RATES IN SELECTED COUNTRIES AND REGIONS, 2016–2030
5.4.3.3 Surging use of distributed power generation systems and integration with renewable energy sources
5.4.4 CHALLENGES
5.4.4.1 Adherence to stringent government regulations associated with generators
5.4.4.2 Raw material and component shortage and increase in lead time for manufacturing generators
5.5 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
5.5.1 REVENUE SHIFT AND NEW REVENUE POCKETS
FIGURE 38 REVENUE SHIFT FOR GENERATOR SALES
5.6 ECOSYSTEM
FIGURE 39 GENERATOR SALES MARKET: ECOSYSTEM
TABLE 3 GENERATOR SALES MARKET: COMPANIES AND THEIR ROLE IN ECOSYSTEM
5.7 VALUE CHAIN ANALYSIS
FIGURE 40 VALUE CHAIN ANALYSIS: GENERATOR SALES MARKET
5.7.1 RAW MATERIAL PROVIDERS/SUPPLIERS
5.7.2 COMPONENT MANUFACTURERS
5.7.3 GENERATOR MANUFACTURERS/ASSEMBLERS
5.7.4 DISTRIBUTORS (BUYERS)/END USERS
5.7.5 POST-SALES SERVICES
5.8 MARKET MAP
FIGURE 41 MARKET MAP: GENERATOR SALES MARKET
5.9 AVERAGE SELLING PRICE TREND
FIGURE 42 GLOBAL AVERAGE SELLING PRICE OF GENERATORS, 2021
5.10 TECHNOLOGY ANALYSIS
5.10.1 DIRECT POWER INSTALLATION TECHNOLOGY
5.10.2 POWER MANAGEMENT SYSTEMS
5.10.3 ASSET PERFORMANCE MANAGEMENT SYSTEMS
5.11 TRADE DATA STATISTICS
TABLE 4 GLOBAL IMPORTS DATA OF GENERATORS, 2018–2020 (USD MILLION)
TABLE 5 GLOBAL EXPORTS DATA OF GENERATORS, 2018–2020 (USD MILLION)
5.12 TARIFFS, CODES, AND REGULATIONS
TABLE 6 RESIDENTIAL ELECTRICITY PRICES IN KEY ECONOMIES, 2018
5.12.1 TARIFFS APPLICABLE TO GENERATORS
TABLE 7 IMPORT TARIFFS FOR HS 850161 AC GENERATORS OF OUTPUT < 75 KVA
TABLE 8 IMPORT TARIFFS FOR HS 850162 AC GENERATORS OF OUTPUT 75–375 KVA
TABLE 9 IMPORT TARIFFS FOR HS 850163 AC GENERATORS OF OUTPUT 375–750 KVA
TABLE 10 IMPORT TARIFFS FOR HS 850164 AC GENERATORS OF OUTPUT > 750 KVA
5.12.2 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
TABLE 11 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
TABLE 12 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
TABLE 13 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
TABLE 14 REST OF WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
TABLE 15 GLOBAL: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
5.12.3 CODES AND REGULATIONS RELATED TO GENERATOR SETS
TABLE 16 GENERATOR SALES MARKET: CODES AND REGULATIONS
5.13 PORTER’S FIVE FORCES ANALYSIS
FIGURE 43 GENERATOR SALES MARKET: PORTER’S FIVE FORCES ANALYSIS
TABLE 17 GENERATOR SALES MARKET: PORTER’S FIVE FORCES ANALYSIS
5.13.1 THREAT OF NEW ENTRANTS
5.13.2 BARGAINING POWER OF SUPPLIERS
5.13.3 BARGAINING POWER OF BUYERS
5.13.4 THREAT OF SUBSTITUTES
5.13.5 DEGREE OF COMPETITION
5.14 INNOVATIONS AND PATENT REGISTRATIONS
TABLE 18 GENERATORS: INNOVATIONS AND PATENT REGISTRATIONS, 2017–2021
5.15 CASE STUDY ANALYSIS
5.15.1 CUMMINS’ POWER GENERATION PREVENTS EMERGENCY SITUATIONS AT SPANISH HOSPITAL
5.15.2 CUMMINS’ STANDBY POWER TO PROTECT ABDALI HOSPITAL FROM UNSAFE AND COSTLY OUTAGES
5.15.3 CUMMINS PROVIDED URGENT STANDBY POWER TO SEVEN-UP TO KEEP ITS PRODUCTION UP AND RUNNING
5.15.4 CUMMINS PROVIDED FAILSAFE PRIME AND STANDBY POWER FOR PURECHEM INDUSTRIES LIMITED (PIL)’S FIBER SHEET AND CEMENT PRODUCTION, EVEN DURING UTILITY OUTAGES
5.16 KEY CONFERENCES & EVENTS IN 2022–2023
TABLE 19 GENERATOR SALES MARKET: DETAILED LIST OF CONFERENCES & EVENTS

6 GENERATOR SALES MARKET, BY FUEL TYPE (Page No. – 106)
6.1 INTRODUCTION
FIGURE 44 GENERATOR SALES MARKET, BY FUEL TYPE, 2021
TABLE 20 GENERATOR SALES MARKET SIZE, BY FUEL TYPE, 2020–2027 (USD MILLION)
6.2 DIESEL
6.2.1 EASE OF AVAILABILITY OF DIESEL AS FUEL AND LONG LIFE OF DIESEL GENERATORS DRIVE MARKET GROWTH
TABLE 21 DIESEL GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
6.3 GAS
6.3.1 EXPANDING GAS DISTRIBUTION NETWORK TO DRIVE GROWTH OF MARKET FOR THIS SEGMENT DURING FORECAST PERIOD
TABLE 22 GAS GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
6.4 OTHERS
TABLE 23 OTHER GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)

7 GENERATOR SALES MARKET, BY POWER RATING (Page No. – 112)
7.1 INTRODUCTION
FIGURE 45 GENERATOR SALES MARKET, BY POWER RATING, 2021
TABLE 24 GENERATOR SALES MARKET SIZE, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 25 GENERATOR SALES MARKET SIZE, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
7.2 UP TO 50 KW
7.2.1 INCREASING DEMAND FOR CONTINUOUS POWER SUPPLY FROM SMALL COMMERCIAL END USERS AND HOMEOWNERS TO DRIVE THIS SEGMENT
FIGURE 46 GENERATOR SALES MARKET, BY UP TO 50 KW POWER RATING, 2021
TABLE 26 UP TO 50 KW GENERATOR SALES MARKET SIZE, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 27 UP TO 50 KW GENERATOR SALES MARKET SIZE, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
TABLE 28 UP TO 50 KW GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
7.2.1.1 Up to 10 kW
7.2.1.2 11–20 kW
7.2.1.3 21–30 kW
7.2.1.4 31–40 kW
7.2.1.5 41–50 kW
7.3 51–280 KW
7.3.1 USE IN REMOTE CONSTRUCTION SITES IS DRIVING THIS SEGMENT’S GROWTH
TABLE 29 51–280 KW GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
7.4 281–500 KW
7.4.1 SURGING DEMAND IN OIL & GAS AND MINING INDUSTRIES TO DRIVE GROWTH
TABLE 30 281–500 KW GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
7.5 501–2,000 KW
7.5.1 GROWING CHEMICALS, PETROCHEMICALS, AND COMMERCIAL SECTORS TO BOOST SEGMENT GROWTH
TABLE 31 501–2,000 KW GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
7.6 2,001–3,500 KW
7.6.1 INCREASED DEMAND IN POWER GENERATION SECTOR TO ENHANCE GROWTH OF 2,001–3,500 KW SEGMENT
TABLE 32 2,001–3,500 KW GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
7.7 ABOVE 3,500 KW
7.7.1 INCREASING DEMAND FOR UNINTERRUPTED POWER SUPPLY IN MARINE SECTOR AND OFFSHORE OIL & GAS OPERATIONS TO DRIVE GROWTH
TABLE 33 ABOVE 3,500 KW GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)

8 GENERATOR SALES MARKET, BY APPLICATION (Page No. – 122)
8.1 INTRODUCTION
FIGURE 47 GENERATOR SALES MARKET, BY APPLICATION, 2021
TABLE 34 GENERATOR SALES MARKET SIZE, BY APPLICATION, 2020–2027 (USD MILLION)
8.2 STANDBY
8.2.1 INCREASING FREQUENCY OF POWER OUTAGES HAS DRIVEN DEMAND FOR STANDBY GENERATORS IN HOSPITALS, DATA CENTERS, AND RESIDENTIAL END USES
TABLE 35 GENERATOR SALES MARKET FOR STANDBY, BY REGION, 2020–2027 (USD MILLION)
8.3 PRIME & CONTINUOUS
8.3.1 RISING OFF-GRID CONSTRUCTION AND MINING ACTIVITIES AND TECHNOLOGICAL ADVANCEMENTS IN MILITARY SECTOR DRIVE DEMAND FOR PRIME & CONTINUOUS GENERATORS
TABLE 36 GENERATOR SALES MARKET FOR PRIME & CONTINUOUS, BY REGION, 2020–2027 (USD MILLION)
8.4 PEAK SHAVING
8.4.1 NEED TO REDUCE UTILITY COSTS DRIVES DEMAND FOR PEAK SHAVING GENERATORS IN SUMMER AND WINTER SEASONS
TABLE 37 GENERATOR SALES MARKET FOR PEAK SHAVING, BY REGION, 2020–2027 (USD MILLION)

9 GENERATOR SALES MARKET, BY END USER (Page No. – 128)
9.1 INTRODUCTION
FIGURE 48 GENERATOR SALES MARKET, BY END USER, 2021
TABLE 38 GENERATOR SALES MARKET SIZE, BY END USER, 2020–2027 (USD MILLION)
9.2 INDUSTRIAL
FIGURE 49 GENERATOR SALES MARKET, BY INDUSTRIAL END USER, 2021
TABLE 39 GENERATOR SALES MARKET SIZE, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 40 INDUSTRIAL GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
9.2.1 UTILITIES/POWER GENERATION
9.2.1.1 Rising adoption of generators for standby power and during peak demand period to reduce demand–supply gap in remote areas to drive market growth
TABLE 41 GENERATOR SALES MARKET SIZE FOR UTILITIES/POWER GENERATION, BY REGION, 2020–2027 (USD MILLION)
9.2.2 OIL & GAS
9.2.2.1 Installation of modern drilling machines for exploration & production activities to accelerate demand for heavy-duty generator sets
TABLE 42 GENERATOR SALES MARKET SIZE FOR OIL & GAS, BY REGION, 2020–2027 (USD MILLION)
9.2.3 CHEMICALS & PETROCHEMICALS
9.2.3.1 Growing demand from chemicals & petrochemicals industry in Asia Pacific to accelerate demand for generator sets
TABLE 43 GENERATOR SALES MARKET SIZE FOR CHEMICALS & PETROCHEMICALS, BY REGION, 2020–2027 (USD MILLION)
9.2.4 METALS & MINING
9.2.4.1 Use in remote, off-grid mining sites to boost demand for generators
TABLE 44 GENERATOR SALES MARKET SIZE FOR METALS & MINING, BY REGION, 2020–2027 (USD MILLION)
9.2.5 MANUFACTURING
9.2.5.1 Increasing initiatives by manufacturers to set up captive power plants to reduce utility costs are expected to drive market for generator sets
TABLE 45 GENERATOR SALES MARKET SIZE FOR MANUFACTURING, BY REGION, 2020–2027 (USD MILLION)
9.2.6 MARINE
9.2.6.1 Adoption of generators to power propulsion systems is expected to boost demand
TABLE 46 GENERATOR SALES MARKET SIZE FOR MARINE, BY REGION, 2020–2027 (USD MILLION)
9.2.7 CONSTRUCTION
9.2.7.1 Ease of use in remote construction sites for temporary durations to accelerate demand for generator sets
TABLE 47 GENERATOR SALES MARKET SIZE FOR CONSTRUCTION, BY REGION, 2020–2027 (USD MILLION)
9.2.8 OTHERS
TABLE 48 GENERATOR SALES MARKET FOR OTHER INDUSTRIAL END USERS, BY REGION, 2020–2027 (USD MILLION)
9.3 COMMERCIAL
FIGURE 50 GENERATOR SALES MARKET, BY COMMERCIAL END USER, 2021
TABLE 49 GENERATOR SALES MARKET, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
TABLE 50 COMMERCIAL GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
9.3.1 HEALTHCARE
9.3.1.1 Demand for uninterrupted power supply to boost market for backup generators
TABLE 51 GENERATOR SALES MARKET FOR HEALTHCARE, BY REGION, 2020–2027 (USD MILLION)
9.3.2 IT & TELECOM
9.3.2.1 Increasing demand for generators in IT & telecom sector for continuity of business operations to drive growth
TABLE 52 GENERATOR SALES MARKET FOR IT & TELECOM, BY REGION, 2020–2027 (USD MILLION)
9.3.3 DATA CENTERS
9.3.3.1 Increasing need to improve uptime and avoid eliminate costly operational to boost demand for generator sets
TABLE 53 GENERATOR SALES MARKET FOR DATA CENTERS, BY REGION, 2020–2027 (USD MILLION)
9.3.4 OTHERS
TABLE 54 GENERATOR SALES MARKET FOR OTHER COMMERCIAL END USERS, BY REGION, 2020–2027 (USD MILLION)
9.4 RESIDENTIAL
9.4.1 INCREASING DEMAND FOR ELECTRICITY AND EXPANDING RESIDENTIAL REAL ESTATE SECTOR TO DRIVE DEMAND FOR GENERATORS
TABLE 55 GENERATOR SALES MARKET FOR RESIDENTIAL, BY REGION, 2020–2027 (USD MILLION)

10 GENERATOR SALES MARKET, BY DESIGN (Page No. – 146)
10.1 INTRODUCTION
FIGURE 51 GENERATOR SALES MARKET, BY DESIGN, 2021
TABLE 56 GENERATOR SALES MARKET SIZE, BY DESIGN, 2020–2027 (USD MILLION)
10.2 STATIONARY
10.2.1 USE OF LOW-NOISE ENGINE TECHNOLOGY AND GROWING OIL & GAS, CHEMICALS & PETROCHEMICALS, TELECOMMUNICATIONS, AND MANUFACTURING INDUSTRIES TO FUEL DEMAND FOR STATIONARY GENERATORS
TABLE 57 STATIONARY GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
10.3 PORTABLE
10.3.1 ACCESSIBILITY TO REMOTE LOCATIONS AND SUITABILITY FOR TEMPORARY APPLICATIONS ARE DRIVING GROWTH OF PORTABLE GENERATORS
TABLE 58 PORTABLE GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)

11 GENERATOR SALES MARKET, BY SALES CHANNEL (Page No. – 150)
11.1 INTRODUCTION
FIGURE 52 GENERATOR SALES MARKET, BY SALES CHANNEL, 2021
TABLE 59 GENERATOR SALES MARKET, BY SALES CHANNEL, 2020–2027 (USD MILLION)
11.2 DIRECT
11.2.1 DIRECT SALES ELIMINATES INTERMEDIARIES INVOLVED IN DISTRIBUTION OF GENERATORS AND HELPS IN REDUCING ADVERTISING COSTS
TABLE 60 GENERATOR SALES MARKET FOR DIRECT SALES CHANNEL, BY REGION, 2020–2027 (USD MILLION)
11.3 INDIRECT
11.3.1 BETTER PRODUCT REACH AND PREFERENCE FOR PROCUREMENT OF GENERATORS THROUGH INDIRECT SALES CHANNEL TO BOOST MARKET GROWTH
TABLE 61 GENERATOR SALES MARKET FOR INDIRECT SALES CHANNEL, BY REGION, 2020–2027 (USD MILLION)

12 GENERATOR SALES MARKET, BY REGION (Page No. – 154)
12.1 INTRODUCTION
FIGURE 53 GENERATOR SALES MARKET IN ASIA PACIFIC TO GROW AT HIGHEST RATE DURING FORECAST PERIOD
FIGURE 54 GENERATOR SALES MARKET SHARE, BY REGION, 2021
TABLE 62 GENERATOR SALES MARKET SIZE, BY REGION, 2020–2027 (USD MILLION)
TABLE 63 GENERATOR SALES MARKET, BY REGION, 2020–2027 (THOUSAND UNITS)
12.2 ASIA PACIFIC
FIGURE 55 SNAPSHOT: GENERATOR SALES MARKET IN ASIA PACIFIC
12.2.1 BY FUEL TYPE
TABLE 64 GENERATOR SALES MARKET IN ASIA PACIFIC, BY FUEL TYPE, 2020–2027 (USD MILLION)
12.2.2 BY POWER RATING
TABLE 65 GENERATOR SALES MARKET IN ASIA PACIFIC, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 66 GENERATOR SALES MARKET IN ASIA PACIFIC, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
TABLE 67 UP TO 50 KW GENERATOR SALES MARKET IN ASIA PACIFIC, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 68 UP TO 50 KW GENERATOR SALES MARKET SIZE IN ASIA PACIFIC, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
12.2.3 BY APPLICATION
TABLE 69 GENERATOR SALES MARKET IN ASIA PACIFIC, BY APPLICATION, 2020–2027 (USD MILLION)
12.2.4 BY END USER
TABLE 70 GENERATOR SALES MARKET IN ASIA PACIFIC, BY END USER, 2020–2027 (USD MILLION)
TABLE 71 GENERATOR SALES MARKET IN ASIA PACIFIC, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 72 GENERATOR SALES MARKET IN ASIA PACIFIC, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.2.5 BY SALES CHANNEL
TABLE 73 GENERATOR SALES MARKET IN ASIA PACIFIC, BY SALES CHANNEL, 2020–2027 (USD MILLION)
12.2.6 BY DESIGN
TABLE 74 GENERATOR SALES MARKET IN ASIA PACIFIC, BY DESIGN, 2020–2027 (USD MILLION)
12.2.7 BY COUNTRY
TABLE 75 GENERATOR SALES MARKET IN ASIA PACIFIC, BY COUNTRY, 2020–2027 (USD MILLION)
12.2.7.1 China
12.2.7.1.1 Rise in energy demand coupled with rapid urbanization and industrialization to create growth opportunities
TABLE 76 GENERATOR SALES MARKET IN CHINA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 77 GENERATOR SALES MARKET IN CHINA, BY END USER, 2020–2027 (USD MILLION)
TABLE 78 GENERATOR SALES MARKET IN CHINA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 79 GENERATOR SALES MARKET IN CHINA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.2.7.2 India
12.2.7.2.1 Increased need for reliable electricity and rapid economic growth to drive market
TABLE 80 GENERATOR SALES MARKET IN INDIA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 81 GENERATOR SALES MARKET IN INDIA, BY END USER, 2020–2027 (USD MILLION)
TABLE 82 GENERATOR SALES MARKET IN INDIA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 83 GENERATOR SALES MARKET IN INDIA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.2.7.3 Japan
12.2.7.3.1 Growing natural gas infrastructure and renovation of grid infrastructure to boost market growth
TABLE 84 GENERATOR SALES MARKET IN JAPAN, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 85 GENERATOR SALES MARKET IN JAPAN, BY END USER, 2020–2027 (USD MILLION)
TABLE 86 GENERATOR SALES MARKET IN JAPAN, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 87 GENERATOR SALES MARKET IN JAPAN, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.2.7.4 Australia
12.2.7.4.1 Government programs and development of construction and mining activities to accelerate market growth
TABLE 88 GENERATOR SALES MARKET IN AUSTRALIA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 89 GENERATOR SALES MARKET IN AUSTRALIA, BY END USER, 2020–2027 (USD MILLION)
TABLE 90 GENERATOR SALES MARKET IN AUSTRALIA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 91 GENERATOR SALES MARKET IN AUSTRALIA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.2.7.5 South Korea
12.2.7.5.1 Growing investments in manufacturing and marine industries in South Korea to drive market
TABLE 92 GENERATOR SALES MARKET IN SOUTH KOREA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 93 GENERATOR SALES MARKET IN SOUTH KOREA, BY END USER, 2020–2027 (USD MILLION)
TABLE 94 GENERATOR SALES MARKET IN SOUTH KOREA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 95 GENERATOR SALES MARKET IN SOUTH KOREA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.2.7.6 New Zealand
12.2.7.6.1 Government programs and development of tourism sector to accelerate market growth
TABLE 96 GENERATOR SALES MARKET IN NEW ZEALAND, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 97 GENERATOR SALES MARKET IN NEW ZEALAND, BY END USER, 2020–2027 (USD MILLION)
TABLE 98 GENERATOR SALES MARKET IN NEW ZEALAND, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 99 GENERATOR SALES MARKET IN NEW ZEALAND, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.2.7.7 Rest of Asia Pacific
TABLE 100 GENERATOR SALES MARKET IN REST OF ASIA PACIFIC, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 101 GENERATOR SALES MARKET IN REST OF ASIA PACIFIC, BY END USER, 2020–2027 (USD MILLION)
TABLE 102 GENERATOR SALES MARKET IN REST OF ASIA PACIFIC, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 103 GENERATOR SALES MARKET IN REST OF ASIA PACIFIC, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.3 NORTH AMERICA
FIGURE 56 SNAPSHOT: GENERATOR SALES MARKET IN NORTH AMERICA
12.3.1 BY FUEL TYPE
TABLE 104 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY FUEL TYPE, 2020–2027 (USD MILLION)
12.3.2 BY POWER RATING
TABLE 105 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 106 GENERATOR SALES MARKET VOLUME IN NORTH AMERICA, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
TABLE 107 UP TO 50 KW GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 108 UP TO 50 KW GENERATOR SALES MARKET VOLUME IN NORTH AMERICA, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
12.3.3 BY APPLICATION
TABLE 109 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY APPLICATION, 2020–2027 (USD MILLION)
12.3.4 BY END USER
TABLE 110 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY END USER, 2020–2027 (USD MILLION)
TABLE 111 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 112 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.3.5 BY SALES CHANNEL
TABLE 113 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY SALES CHANNEL, 2020–2027 (USD MILLION)
12.3.6 BY DESIGN
TABLE 114 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY DESIGN, 2020–2027 (USD MILLION)
12.3.7 BY COUNTRY
TABLE 115 GENERATOR SALES MARKET SIZE IN NORTH AMERICA, BY COUNTRY, 2020–2027 (USD MILLION)
12.3.7.1 US
12.3.7.1.1 Aging power grid infrastructure, shale gas developments, and need for reliable backup power majorly contribute to rise in demand for generators
TABLE 116 GENERATOR SALES MARKET SIZE IN US, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 117 GENERATOR SALES MARKET SIZE IN US, BY END USER, 2020–2027 (USD MILLION)
TABLE 118 GENERATOR SALES MARKET SIZE IN US, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 119 GENERATOR SALES MARKET SIZE IN US, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.3.7.2 Canada
12.3.7.2.1 Increasing demand for generators in mining and oil & gas industries to propel market growth
TABLE 120 GENERATOR SALES MARKET SIZE IN CANADA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 121 GENERATOR SALES MARKET SIZE IN CANADA, BY END USER, 2020–2027 (USD MILLION)
TABLE 122 GENERATOR SALES MARKET SIZE IN CANADA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 123 GENERATOR SALES MARKET SIZE IN CANADA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.3.7.3 Mexico
12.3.7.3.1 Rising energy requirements and growing manufacturing, oil & gas, and mining sectors are likely to boost demand for generator sets
TABLE 124 GENERATOR SALES MARKET SIZE IN MEXICO, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 125 GENERATOR SALES MARKET SIZE IN MEXICO, BY END USER, 2020–2027 (USD MILLION)
TABLE 126 GENERATOR SALES MARKET SIZE IN MEXICO, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 127 GENERATOR SALES MARKET SIZE IN MEXICO, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.4 EUROPE
12.4.1 BY FUEL TYPE
TABLE 128 GENERATOR SALES MARKET SIZE IN EUROPE, BY FUEL TYPE, 2020–2027 (USD MILLION)
12.4.2 BY POWER RATING
TABLE 129 GENERATOR SALES MARKET SIZE IN EUROPE, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 130 GENERATOR SALES MARKET VOLUME IN EUROPE, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
TABLE 131 UP TO 50 KW GENERATOR SALES MARKET SIZE IN EUROPE, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 132 UP TO 50 KW GENERATOR SALES MARKET VOLUME IN EUROPE, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
12.4.3 BY APPLICATION
TABLE 133 GENERATOR SALES MARKET SIZE IN EUROPE, BY APPLICATION, 2020–2027 (USD MILLION)
12.4.4 BY END USER
TABLE 134 GENERATOR SALES MARKET SIZE IN EUROPE, BY END USER, 2020–2027 (USD MILLION)
TABLE 135 GENERATOR SALES MARKET SIZE IN EUROPE, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 136 GENERATOR SALES MARKET SIZE IN EUROPE, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.4.5 BY SALES CHANNEL
TABLE 137 GENERATOR SALES MARKET SIZE IN EUROPE, BY SALES CHANNEL, 2020–2027 (USD MILLION)
12.4.6 BY DESIGN
TABLE 138 GENERATOR SALES MARKET SIZE IN EUROPE, BY DESIGN, 2020–2027 (USD MILLION)
12.4.7 BY COUNTRY
TABLE 139 GENERATOR SALES MARKET SIZE IN EUROPE, BY COUNTRY, 2020–2027 (USD MILLION)
12.4.7.1 Germany
12.4.7.1.1 Need for reliable backup power for manufacturing and growing investments for data center and construction sector to boost market growth
TABLE 140 GENERATOR SALES MARKET SIZE IN GERMANY, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 141 GENERATOR SALES MARKET SIZE IN GERMANY, BY END USER, 2020–2027 (USD MILLION)
TABLE 142 GENERATOR SALES MARKET SIZE IN GERMANY, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 143 GENERATOR SALES MARKET SIZE IN GERMANY, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.4.7.2 Russia
12.4.7.2.1 Surging investments in oil & gas and marine sectors and expanding gas transportation infrastructure to accelerate market growth
TABLE 144 GENERATOR SALES MARKET SIZE IN RUSSIA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 145 GENERATOR SALES MARKET SIZE IN RUSSIA, BY END USER, 2020–2027 (USD MILLION)
TABLE 146 GENERATOR SALES MARKET SIZE IN RUSSIA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 147 GENERATOR SALES MARKET SIZE IN RUSSIA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.4.7.3 France
12.4.7.3.1 Demand for generators in telecom and manufacturing sectors is fueling market growth
TABLE 148 GENERATOR SALES MARKET SIZE IN FRANCE, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 149 GENERATOR SALES MARKET SIZE IN FRANCE, BY END USER, 2020–2027 (USD MILLION)
TABLE 150 GENERATOR SALES MARKET SIZE IN FRANCE, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 151 GENERATOR SALES MARKET SIZE IN FRANCE, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.4.7.4 UK
12.4.7.4.1 Growing demand for data centers in UK to drive market growth
TABLE 152 GENERATOR SALES MARKET SIZE IN UK, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 153 GENERATOR SALES MARKET SIZE IN UK, BY END USER, 2020–2027 (USD MILLION)
TABLE 154 GENERATOR SALES MARKET SIZE IN UK, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 155 GENERATOR SALES MARKET SIZE IN UK, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.4.7.5 Rest of Europe
TABLE 156 GENERATOR SALES MARKET SIZE IN REST OF EUROPE, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 157 GENERATOR SALES MARKET SIZE IN REST OF EUROPE, BY END USER, 2020–2027 (USD MILLION)
TABLE 158 GENERATOR SALES MARKET SIZE IN REST OF EUROPE, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 159 GENERATOR SALES MARKET SIZE IN REST OF EUROPE, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.5 SOUTH AMERICA
12.5.1 BY FUEL TYPE
TABLE 160 GENERATOR SALES MARKET SIZE IN SOUTH AMERICA, BY FUEL TYPE, 2020–2027 (USD MILLION)
12.5.2 BY POWER RATING
TABLE 161 GENERATOR SALES MARKET SIZE IN SOUTH AMERICA, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 162 GENERATOR SALES MARKET VOLUME IN SOUTH AMERICA, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
TABLE 163 UP TO 50 KW GENERATOR SALES MARKET VOLUME IN SOUTH AMERICA, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
TABLE 164 UP TO 50 KW GENERATOR SALES MARKET SIZE IN SOUTH AMERICA, BY POWER RATING, 2020–2027 (USD MILLION)
12.5.3 BY APPLICATION
TABLE 165 GENERATOR SALES MARKET IN SOUTH AMERICA, BY APPLICATION, 2020–2027 (USD MILLION)
12.5.4 BY END USER
TABLE 166 GENERATOR SALES MARKET IN SOUTH AMERICA, BY END USER, 2020–2027 (USD MILLION)
TABLE 167 GENERATOR SALES MARKET IN SOUTH AMERICA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 168 GENERATOR SALES MARKET IN SOUTH AMERICA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.5.5 BY SALES CHANNEL
TABLE 169 GENERATOR SALES MARKET IN SOUTH AMERICA, BY SALES CHANNEL, 2020–2027 (USD MILLION)
12.5.6 BY DESIGN
TABLE 170 GENERATOR SALES MARKET IN SOUTH AMERICA, BY DESIGN, 2020–2027 (USD MILLION)
12.5.7 BY COUNTRY
TABLE 171 GENERATOR SALES MARKET IN SOUTH AMERICA, BY COUNTRY, 2020–2027 (USD MILLION)
12.5.7.1 Brazil
12.5.7.1.1 Surging demand for backup power generation across industries to boost growth
TABLE 172 GENERATOR SALES MARKET SIZE IN BRAZIL, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 173 GENERATOR SALES MARKET SIZE IN BRAZIL, BY END USER, 2020–2027 (USD MILLION)
TABLE 174 GENERATOR SALES MARKET SIZE IN BRAZIL, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 175 GENERATOR SALES MARKET SIZE IN BRAZIL, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.5.7.2 Argentina
12.5.7.2.1 Large-scale power outages and increased natural gas production to drive market
TABLE 176 GENERATOR SALES MARKET SIZE IN ARGENTINA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 177 GENERATOR SALES MARKET SIZE IN ARGENTINA, BY END USER, 2020–2027 (USD MILLION)
TABLE 178 GENERATOR SALES MARKET SIZE IN ARGENTINA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 179 GENERATOR SALES MARKET SIZE IN ARGENTINA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.5.7.3 Rest of South America
TABLE 180 GENERATOR SALES MARKET SIZE IN REST OF SOUTH AMERICA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 181 GENERATOR SALES MARKET SIZE IN REST OF SOUTH AMERICA, BY END USER, 2020–2027 (USD MILLION)
TABLE 182 GENERATOR SALES MARKET SIZE IN REST OF SOUTH AMERICA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 183 GENERATOR SALES MARKET SIZE IN REST OF SOUTH AMERICA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.6 MIDDLE EAST & AFRICA
12.6.1 BY FUEL TYPE
TABLE 184 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY FUEL TYPE, 2020–2027 (USD MILLION)
12.6.2 BY POWER RATING
TABLE 185 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY POWER RATING, 2020–2027 (USD MILLION)
TABLE 186 UP TO 50 KW GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY POWER RATING , 2020–2027 (USD MILLION)
TABLE 187 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY POWER RATING, 2020–2027 (THOUSAND UNITS)
TABLE 188 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY POWER RATING (UP TO 50 KW), 2020–2027 (THOUSAND UNITS)
12.6.3 BY APPLICATION
TABLE 189 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY APPLICATION, 2020–2027 (USD MILLION)
12.6.4 BY END USER
TABLE 190 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY END USER, 2020–2027 (USD MILLION)
TABLE 191 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 192 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.6.5 BY SALES CHANNEL
TABLE 193 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY SALES CHANNEL, 2020–2027 (USD MILLION)
12.6.6 BY DESIGN
TABLE 194 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY DESIGN, 2020–2027 (USD MILLION)
12.6.7 BY COUNTRY
TABLE 195 GENERATOR SALES MARKET IN MIDDLE EAST & AFRICA, BY COUNTRY, 2020–2027 (USD MILLION)
12.6.7.1 Saudi Arabia
12.6.7.1.1 Growing investments in infrastructure development and oil & gas industry to fuel demand
TABLE 196 GENERATOR SALES MARKET IN SAUDI ARABIA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 197 GENERATOR SALES MARKET IN SAUDI ARABIA, BY END USER, 2020–2027 (USD MILLION)
TABLE 198 GENERATOR SALES MARKET IN SAUDI ARABIA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 199 GENERATOR SALES MARKET IN SAUDI ARABIA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.6.7.2 UAE
12.6.7.2.1 Infrastructure growth and high influx of foreign direct investments to fuel demand
TABLE 200 GENERATOR SALES MARKET IN UAE, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 201 GENERATOR SALES MARKET IN UAE, BY END USER, 2020–2027 (USD MILLION)
TABLE 202 GENERATOR SALES MARKET IN UAE, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 203 GENERATOR SALES MARKET IN UAE, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.6.7.3 South Africa
12.6.7.3.1 Need to avoid blackouts and power outages is driving demand for deployment of generators
TABLE 204 GENERATOR SALES MARKET IN SOUTH AFRICA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 205 GENERATOR SALES MARKET IN SOUTH AFRICA, BY END USER, 2020–2027 (USD MILLION)
TABLE 206 GENERATOR SALES MARKET IN SOUTH AFRICA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 207 GENERATOR SALES MARKET IN SOUTH AFRICA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.6.7.4 Nigeria
12.6.7.4.1 High dependence on diesel-powered generators to provide continued power supply
TABLE 208 GENERATOR SALES MARKET IN NIGERIA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 209 GENERATOR SALES MARKET IN NIGERIA, BY END USER, 2020–2027 (USD MILLION)
TABLE 210 GENERATOR SALES MARKET IN NIGERIA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 211 GENERATOR SALES MARKET IN NIGERIA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.6.7.5 Algeria
12.6.7.5.1 Increasing investments in oil & gas sector are boosting demand
TABLE 212 GENERATOR SALES MARKET IN ALGERIA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 213 GENERATOR SALES MARKET IN ALGERIA, BY END USER, 2020–2027 (USD MILLION)
TABLE 214 GENERATOR SALES MARKET IN ALGERIA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 215 GENERATOR SALES MARKET IN ALGERIA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)
12.6.7.6 Rest of Middle East & Africa
TABLE 216 GENERATOR SALES MARKET IN REST OF MIDDLE EAST & AFRICA, BY FUEL TYPE, 2020–2027 (USD MILLION)
TABLE 217 GENERATOR SALES MARKET IN REST OF MIDDLE EAST & AFRICA, BY END USER, 2020–2027 (USD MILLION)
TABLE 218 GENERATOR SALES MARKET IN REST OF MIDDLE EAST & AFRICA, BY INDUSTRIAL END USER, 2020–2027 (USD MILLION)
TABLE 219 GENERATOR SALES MARKET IN REST OF MIDDLE EAST & AFRICA, BY COMMERCIAL END USER, 2020–2027 (USD MILLION)

13 COMPETITIVE LANDSCAPE (Page No. – 232)
13.1 KEY PLAYERS STRATEGIES
TABLE 220 OVERVIEW OF KEY STRATEGIES DEPLOYED BY TOP PLAYERS, 2017–2022
13.2 MARKET SHARE ANALYSIS OF TOP FIVE PLAYERS
TABLE 221 GENERATOR SALES MARKET: DEGREE OF COMPETITION
FIGURE 57 SHARE ANALYSIS OF TOP PLAYERS IN GENERATOR SALES MARKET, 2020
13.3 REVENUE ANALYSIS OF TOP FIVE MARKET PLAYERS
FIGURE 58 TOP PLAYERS IN GENERATOR SALES MARKET FROM 2016 TO 2020
13.4 COMPETITIVE LEADERSHIP MAPPING
13.4.1 STAR
13.4.2 EMERGING LEADER
13.4.3 PERVASIVE
13.4.4 PARTICIPANT
FIGURE 59 GENERATOR SALES MARKET: COMPETITIVE LEADERSHIP MAPPING, 2021
13.5 STARTUP/SME EVALUATION QUADRANT, 2020
13.5.1 PROGRESSIVE COMPANY
13.5.2 RESPONSIVE COMPANY
13.5.3 DYNAMIC COMPANY
13.5.4 STARTING BLOCK
FIGURE 60 GENERATOR SALES MARKET: START-UP/SME EVALUATION QUADRANT, 2021
TABLE 222 GENERATOR SALES MARKET: DETAILED LIST OF KEY STARTUPS/SMES
TABLE 223 GENERATOR SALES MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES
13.6 GENERATOR SALES MARKET: COMPANY FOOTPRINT
TABLE 224 APPLICATION: COMPANY FOOTPRINT
TABLE 225 END USER: COMPANY FOOTPRINT
TABLE 226 FUEL TYPE: COMPANY FOOTPRINT
TABLE 227 REGION: COMPANY FOOTPRINT
TABLE 228 COMPANY FOOTPRINT
13.7 COMPETITIVE SCENARIO
TABLE 229 GENERATOR SALES MARKET: NEW PRODUCT LAUNCHES, SEPTEMBER 2020–JANUARY 2022
TABLE 230 GENERATOR SALES MARKET: DEALS, SEPTEMBER 2018– NOVEMBER 2021
TABLE 231 GENERATOR SALES MARKET: OTHERS, FEBRUARY 2019– NOVEMBER 2021

14 COMPANY PROFILES (Page No. – 251)
(Business overview, Products offered, Recent developments & MnM View)*
14.1 KEY PLAYERS
14.1.1 CATERPILLAR
TABLE 232 CATERPILLAR: BUSINESS OVERVIEW
FIGURE 61 CATERPILLAR: COMPANY SNAPSHOT
TABLE 233 CATERPILLAR: PRODUCTS OFFERED
TABLE 234 CATERPILLAR: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
TABLE 235 CATERPILLAR: DEALS
14.1.2 CUMMINS
TABLE 236 CUMMINS: BUSINESS OVERVIEW
FIGURE 62 CUMMINS: COMPANY SNAPSHOT
TABLE 237 CUMMINS: PRODUCTS OFFERED
TABLE 238 CUMMINS: PRODUCT LAUNCH
TABLE 239 CUMMINS: DEALS
14.1.3 ROLLS-ROYCE HOLDINGS
TABLE 240 ROLLS-ROYCE HOLDINGS: BUSINESS OVERVIEW
FIGURE 63 ROLLS-ROYCE HOLDINGS: COMPANY SNAPSHOT
TABLE 241 ROLLS-ROYCE HOLDINGS: PRODUCTS OFFERED
TABLE 242 ROLLS-ROYCE HOLDINGS: DEALS
14.1.4 MITSUBISHI HEAVY INDUSTRIES, LTD.
TABLE 243 MITSUBISHI HEAVY INDUSTRIES, LTD.: BUSINESS OVERVIEW
FIGURE 64 MITSUBISHI HEAVY INDUSTRIES, LTD.: COMPANY SNAPSHOT
TABLE 244 MITSUBISHI HEAVY INDUSTRIES, LTD.: PRODUCTS OFFERED
TABLE 245 MITSUBISHI HEAVY INDUSTRIES, LTD.: PRODUCTS PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
TABLE 246 MITSUBISHI HEAVY INDUSTRIES, LTD.: DEALS
14.1.5 GENERAC
TABLE 247 GENERAC: BUSINESS OVERVIEW
FIGURE 65 GENERAC: COMPANY SNAPSHOT
TABLE 248 GENERAC: PRODUCTS OFFERED
TABLE 249 GENERAC: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
TABLE 250 GENERAC: DEALS
14.1.6 WÄRTSILÄ
TABLE 251 WÄRTSILÄ: BUSINESS OVERVIEW
FIGURE 66 WÄRTSILÄ: COMPANY SNAPSHOT
TABLE 252 WÄRTSILÄ: PRODUCTS OFFERED
TABLE 253 WÄRTSILÄ: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
TABLE 254 WÄRTSILÄ: DEALS
14.1.7 YANMAR
TABLE 255 YANMAR: BUSINESS OVERVIEW
FIGURE 67 YANMAR: COMPANY SNAPSHOT
TABLE 256 YANMAR: PRODUCTS OFFERED
TABLE 257 YANMAR: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
TABLE 258 YANMAR: DEALS
14.1.8 WACKER NEUSON
TABLE 259 WACKER NEUSON: BUSINESS OVERVIEW
FIGURE 68 WACKER NEUSON: COMPANY SNAPSHOT
TABLE 260 WACKER NEUSON: PRODUCT OFFERED
TABLE 261 WACKER NEUSON: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
TABLE 262 WACKER NEUSON: DEALS
14.1.9 SIEMENS ENERGY
TABLE 263 SIEMENS ENERGY: BUSINESS OVERVIEW
FIGURE 69 SIEMENS ENERGY: COMPANY SNAPSHOT
TABLE 264 SIEMENS: PRODUCTS OFFERED
TABLE 265 SIEMENS: DEALS
14.1.10 BRIGGS & STRATTON
TABLE 266 BRIGGS & STRATTON: BUSINESS OVERVIEW
FIGURE 70 BRIGGS & STRATTON: COMPANY SNAPSHOT
TABLE 267 BRIGGS & STRATTON: PRODUCTS OFFERED
TABLE 268 BRIGGS & STRATTON: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
14.1.11 ATLAS COPCO
TABLE 269 ATLAS COPCO: BUSINESS OVERVIEW
FIGURE 71 ATLAS COPCO: COMPANY SNAPSHOT
TABLE 270 ATLAS COPCO: PRODUCTS OFFERED
TABLE 271 ATLAS COPCO: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
14.1.12 WEICHAI POWER CO., LTD.
TABLE 272 WEICHAI POWER CO., LTD.: BUSINESS OVERVIEW
FIGURE 72 WEICHAI POWER CO., LTD.: COMPANY SNAPSHOT
TABLE 273 WEICHAI POWER CO., LTD.: PRODUCTS OFFERED
14.1.13 ABB
TABLE 274 ABB: BUSINESS OVERVIEW
FIGURE 73 ABB: COMPANY SNAPSHOT
TABLE 275 ABB: PRODUCTS OFFERED
14.1.14 KOHLER CO.
TABLE 276 KOHLER CO.: BUSINESS OVERVIEW
TABLE 277 KOHLER: PRODUCTS OFFERED
TABLE 278 KOHLER: PRODUCT LAUNCHES/PRODUCT DEVELOPMENTS
TABLE 279 KOHLER: DEALS
14.1.15 DENYO CO., LTD.
TABLE 280 DENYO CO., LTD.: BUSINESS OVERVIEW
FIGURE 74 DENYO CO., LTD.: COMPANY SNAPSHOT
TABLE 281 DENYO: PRODUCTS OFFERED
*Details on Business overview, Products offered, Recent developments & MnM View might not be captured in case of unlisted companies.
14.2 OTHER PLAYERS
14.2.1 AKSA ENERGY
14.2.2 GREAVES COTTON LIMITED
14.2.3 KIRLOSKAR OIL ENGINES LTD. (KOEL)
14.2.4 HONDA POWER PRODUCTS
14.2.5 DOOSAN GROUP

15 APPENDIX (Page No. – 324)
15.1 INSIGHTS OF INDUSTRY EXPERTS
15.2 DISCUSSION GUIDE
15.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
15.4 AVAILABLE CUSTOMIZATIONS
15.5 RELATED REPORTS
15.6 AUTHOR DETAILS


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