디지털 커머스(Digital Commerce): 중요 동향과 시장 예측 2022-2027년

이 보고서는 다음 질문에 대한 답변으로 이어지는 정보를 제공합니다.

1. 디지털 상거래 시장 규모는 향후 5년 동안 어떻게 될 것인가?
2. 디지털 커머스도 중요한 동향은?
3. 향후 5년간 발전이 기대되는 산업은?
4. 디지털 상거래 성장을 촉진하는 시장 세그먼트는?
5. 디지털 결제 방법의 증가는 디지털 상거래 시장에 어떤 영향을 미치는가?

Report Overview

Juniper Research’s new Digital Commerce research report provides detailed analysis of this rapidly growing market. The report assesses the current trends in the digital commerce market; analysing the state of the digital banking, eCommerce, digital ticketing and money transfer market segments.

The research also provides industry benchmark forecasts for the market, split by the following segments, as well as by our 8 key regions and 60 countries:

• Digital Banking
• eCommerce
• Online & Mobile Ticketing
• Money Transfers

This research suite comprises:

• Strategy & Forecasts (PDF)
• 5-year Market Sizing & Forecast Spreadsheet (Excel)
• 12 Months’ Access to harvest Online Data Platform

KEY FEATURES

• Market Definitions: Examining the structure of the digital commerce market and the scope of each of the market segments.
• Segment Analysis: Analysis of important segments within the digital commerce space, including:
  • Digital Banking
  • eCommerce
  • Online & Mobile Ticketing
  • Money Transfers
• Market Drivers and Constraints: Analysis of the key drivers of growth and growth constraints for each market segment within the digital commerce landscape.
• Benchmark Industry Forecasts: 5-year forecasts for digital commerce, split by transaction volume and value. Data is also split by our 8 key regions and the 60 countries listed below:
  • North America:
    • Canada, US
  • Latin America:
    • Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Peru, Uruguay
  • West Europe:
    • Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK
  • Central & East Europe:
    • Croatia, Czech Republic, Hungary, Poland, Romania, Russia, Turkey, Ukraine
  • Far East & China:
    • China, Hong Kong, Japan, South Korea.
  • Indian Subcontinent:
    • Bangladesh, India, Nepal, Pakistan
  • Rest of Asia Pacific:
    • Australia, Indonesia, Malaysia, New Zealand, Philippines, Singapore, Thailand, Vietnam
  • Africa & Middle East
    • Algeria, Egypt, Israel, Kenya, Kuwait, Nigeria, Qatar, Saudi Arabia, South Africa, United Arab Emirates

KEY QUESTIONS ANSWERED

1. What is the anticipated market size for digital commerce over the next 5 years?
2. What are the key trends in the digital commerce landscape?
3. How is the industry expected to develop over the next 5 years?
4. Which market segments will drive growth for digital commerce?
5. How will the increasing use of digital payment methods influence the digital commerce market?

COMPANIES REFERENCED

Mentioned: Airtel Money, Alibaba, Amazon, American Airlines, American Express, Ant Group, Apple, Audience Agency, British Airways, Central Bank of Brazil, EasyJet, EY, GoJek, Google, Grab, GSMA, IATA (International Air Transport Association), Instagram, Mastercard, Meta, M-PESA, MSG (Madison Square Garden) Entertainment, MTA (Metropolitan Transportation Authority), MTN, NHS, NPCI (National Payments Corporation of India), PayPal, Paytm, PhonePe, Pinterest, PIX, RuPay, Starbucks, Starling Bank, Target, TfL (Transport for London), Twitter, UEFA, Venmo, Visa, Wagamama, Walmart, WeChat, WhatsApp, World Bank, Zelle.

DATA & INTERACTIVE FORECAST

Juniper Research’s Digital Commerce forecast suite includes:

• Total transaction volume of digital commerce, split by 4 segments
• Total transaction value of digital commerce, split by 4 segments

Segment splits for:

• Digital Banking
• eCommerce (further split by Physical Goods and Digital Goods)
• Online & Mobile Ticketing
• Money Transfers

Geographical splits: 60 countries
Number of tables: 52 tables
Number of datapoints: Over 23,000 datapoints

Harvest: Our online data platform, harvest, contains the very latest market data and is updated throughout the year. This is a fully featured platform; enabling clients to better understand key data trends and manipulate charts and tables; overlaying different forecasts within the one chart – using the comparison tool. Empower your business with our market intelligence centre, and get alerted whenever your data is updated.

Interactive Excels (IFxl): Our IFxl tool enables clients to manipulate both forecast data and charts, within an Excel environment, to test their own assumptions using the interactive scenario tool and compare selected markets side by side in customised charts and tables. IFxls greatly increase a clients’ ability to both understand a particular market and to integrate their own views into the model.

FORECAST SUMMARY

The total value of digital commerce transactions globally will exceed $20 trillion by 2027; rising from $12.3 trillion in 2022. It predicted that growth will be driven by the increasing acceptance of digital payment methods and technologies that enable digital payments during the checkout procedure, such as NFC payments.

전 세계 디지털 상거래의 총 가치는 2027년까지 20조 달러를 초과할 것입니다. 2022년에는 12조 3000억 달러에서 증가할 것으로 예상됩니다. NFC 결제와 같이 결제 과정에서 디지털 결제를 가능하게 하는 디지털 결제 방법 및 기술의 수용이 증가함에 따라 성장이 주도될 것으로 예측했습니다.

보고서 구성 및 가격표

[보도 자료]
전자상거래의 거래액은 2027년까지 20조 달러로 ~ 강한 성장을 보이는 전자상거래

DIGITAL COMMERCE TRANSACTION VALUE TO REACH $20 TRILLION GLOBALLY BY 2027, WITH ECOMMERCE EXPERIENCING STRONG GROWTH
68% Growth in Digital Commerce Spend as Digital Payment Adoption Accelerates

Hampshire, UK – 21st September 2022: A new study from Juniper Research has found that the total value of digital commerce transactions globally will exceed $20 trillion by 2027, from $12.3 trillion in 2022. It predicts growth will be driven by the increasing acceptance of digital payment methods and technologies that enable digital payments during the checkout procedure, such as NFC (Near-field Communication) payments.

This spend encompasses online money transfer, digital and physical goods purchases, digital ticketing purchases, banking and bill payments.
To find out more, see the new report: Digital Commerce: Key Trends & Market Forecasts 2022-2027
Download the free whitepaper: The Future of Digital Commerce

NFC Payments Lead

The research anticipates that mobile NFC payments will experience the strongest growth in the digital commerce market, with 176% growth in transaction value forecast between 2022 and 2027 globally. It predicts an increasing consumer desire for frictionless payment methods will drive NFC transactions by eliminating the need for consumers to carry a payment card in addition to their mobile device.

The report urges NFC payment vendors to implement solutions that eliminate any unnecessary steps in the payment process. The report recommends supporting devices that enable biometric identification for payment authentication to reduce the risk of payment fraud in the payment process.

Digital Commerce Growth Catalysed by eCommerce Adoption

Additionally, the research predicts online shopping will drive digital commerce growth, with the value of eCommerce transactions expected to grow by 82% globally between 2022 and 2027. Remote purchases of physical goods will experience the strongest growth: 106% in the value of transactions globally during the 5-year period. Improvements in supply chain and order fulfilment operations and faster delivery times for physical goods are anticipated to drive this growth.

Moreover, during the height of the COVID-19 pandemic, consumers’ shopping transactions were forcibly migrated to eCommerce channels. Vendors operating in the eCommerce market must integrate alternative payment methods, such as BNPL (Buy Now, Pay Later), into their solutions to sustain this rapid growth and compete with bricks-and-mortar stores.

목차

※발췌 목차입니다. 상세 목차가 필요하면 아래의 폼에서 문의해 주시면 이메일로 보내드립니다.

1. Total Market for Digital Commerce
   1. Introduction
   2. Market Sector Definitions
   3. Segmentation
   4. Digital Commerce: Market Forecast Summary
2. The Market for Digital Banking
   1. Introduction
   2. Key Trends in Digital Banking Provision
   3. Digital Banking Sector Market Forecast Summary
3. The Market for Digital & Physical Goods
   1. Key Drivers
   2. Physical Goods
   3. Digital Goods
4. The Market for Mobile & Online Ticketing
   1. Current Market Status
   2. Sector Forecast Summary
5. The Market for Proximity Payments: NFC & QR Codes
   1. Introduction
   2. Key Trends in the Contactless Payments Market
   3. Proximity Transaction Forecasts
6. The Market for Mobile & Online Money Transfer