AI PC Market – Global Forecast To 2030
AI PC 시장 – 제품(데스크탑 및 노트북, 워크스테이션), 운영 체제(Windows, macOS, Chrome), 컴퓨팅 유형(GPU, NPU – <40 TOPS, 40-60 TOPS) 컴퓨팅 아키텍처(X86, ARM), 가격(USD 1200 미만, USD 1200 이상) – 2030년까지의 세계 예측
AI PC Market by Product (Desktops & Notebooks, Workstations), Operating System (Windows, macOS, Chrome), Compute Type (GPU, NPU- <40 TOPs, 40-60 TOPS) Compute Architecture (X86, ARM), Price (Below USD 1200, USD 1200 and Above) – Global Forecast to 2030
| 조사회사 | MarketsandMarkets |
| 출판년월 | 2025년2월 |
| 페이지 수 | 230 |
| 도표 수 | 214 |
| 라이센스 | Single User License |
| 가격 | USD 4,950 |
| 구성 | 영문조사보고서 |
AI PC 시장은 2024년에 506억 1,000만 달러 규모가 될 것으로 전망되며, 예측 기간 동안 연평균 성장률(CAGR) 28.82%로 성장하고, 2030년까지 2,313억 달러로 성장할 것으로 MarketsandMarkets는 예측하고 있습니다.
또한 MarketsandMarkets는 AI PC 시장에 대해 아래의 조사·예측 결과도 밝히고 있습니다.
- 제품분류에서는 워크스테이션이 예측기간에 가장 높은 성장률로의 성장이 기대되고 있다.
- 최종 사용자 분류에서는 대기업이 예측기간 내에 AI PC 시장에서 최대 시장 점유율을 획득한다.
- 지역별로는 북미가 2023년 AI PC 시장 점유율로 톱이었다.
「AI PC 시장 – 제품(데스크탑 및 노트북, 워크스테이션), 운영 체제(Windows, macOS, Chrome), 컴퓨팅 유형(GPU, NPU – <40 TOPS, 40-60 TOPS) 컴퓨팅 아키텍처(X86, ARM), 가격(USD 1200 미만, USD 1200 이상) – 2030년까지의 세계 예측 – AI PC Market by Product (Desktops & Notebooks, Workstations), Operating System (Windows, macOS, Chrome), Compute Type (GPU, NPU- <40 TOPs, 40-60 TOPS) Compute Architecture (X86, ARM), Price (Below USD 1200, USD 1200 and Above) – Global Forecast to 2030」는 세계의 AI PC 시장을 조사하고 주요 세그먼트별로 분석·예측한 MarketsandMarkets(마켓 앤 마켓)의 시장 조사 보고서입니다.
Report Overview
The AI PC market is projected to grow from USD 50.61 billion in 2024 to USD 231.30 billion by 2030, growing at a CAGR of 28.82% during the forecast period.
Increasing integration of Al PCs with cloud platforms for enhanced computing power and storage is driving the market growth. Cloud services from giant companies like Microsoft and Google are being offered so that heavy computations can be offloaded to the cloud, thereby making Al accessible and scalable. the AI PCs are interoperable with cloud platforms to fully take advantage of increased computing power, thus offering it possibilities that may include real-time data processing, training machine learning models, and high-performance computing, through offloading intensive computations to the cloud while still enabling efficient local execution.
향상된 컴퓨팅 성능 및 스토리지를 위해 AI PC와 클라우드 플랫폼의 통합이 증가하면서 시장 성장을 주도하고 있습니다. Microsoft 및 Google과 같은 거대 기업의 클라우드 서비스가 제공되고 있어 무거운 계산을 클라우드로 오프로드하여 AI에 액세스하고 확장할 수 있습니다. AI PC는 클라우드 플랫폼과 상호 운용이 가능하여 증가된 컴퓨팅 성능을 최대한 활용할 수 있으므로 효율적인 로컬 실행을 가능하게 하면서 집약적인 계산을 클라우드로 오프로드하여 실시간 데이터 처리, 기계 학습 모델 교육 및 고성능 컴퓨팅을 포함할 수 있는 가능성을 제공합니다.
“X86 compute architecture segment of the AI PC market is expected to hold significant market share during the forecast period.”
The x86 compute architecture segment is likely to hold a significant market share in the forecast period for AI PCs, because of its dominance on both personal and enterprise computing. The x86 architecture has a vast ecosystem of both hardware and software. It supports most operating systems in addition to Windows, Linux, and macOS, as well as many AI development tools, libraries, and frameworks like TensorFlow, PyTorch, and OpenAI. Hence, it is considered to be an extremely reliable and versatile pick for AI workloads from data processing and AI model training up to everyday computing tasks.
“The US is expected to hold the largest market size in the North America region during the forecast period.”
The companies, such as Microsoft, Apple, NVIDIA, and Intel, are leading technology companies present in the US and provide the foundation for AI-enhanced PCs development and adoption. The U.S. government is significantly investing in AI research and development and venture capital firms are highly providing venture financing for AI application development. In addition, efforts to enhance AI research and development, especially in the high-tech and defense industries, are further propelling the demand for the AI PC market.
- By Company Type: Tier 1 – 40%, Tier 2 – 40%, and Tier 3 – 20%
- By Designation: Directors– 40%, Managers –40%, and Others – 20%
- By Region: North America –40%, Europe – 30%, Asia Pacific– 20%, and RoW – 10%
Apple Inc. (US), Dell Inc. (US), HP Development Company, L.P. (US), Lenovo (China), ASUSTeK Computer Inc. (Taiwan), Intel Corporation (US), Advanced Micro Devices, Inc. (US), NVIDIA Corporation (US), Acer Inc. (Taiwan), and Microsoft (US) are some of the key players in the AI PC market.
The study includes an in-depth competitive analysis of these key players in the AI PC market, with their company profiles, recent developments, and key market strategies.
Research Coverage
This research report categorizes the AI PC market by product (Desktop/Notebook, Workstations), by end user (Consumer, Enterprise), by Operating system (Windows, macOS, Others), by compute type (GPU, NPU), by compute architecture (X86, ARM), by price (less than USD 1200, USD 1200 and above) and by region (North America, Europe, Asia Pacific, and RoW). The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the AI PC market. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions, and services; key strategies; partnerships, agreements. new product & service launches, mergers and acquisitions, and recent developments associated with the AI PC market. Competitive analysis of upcoming startups in the AI PC market ecosystem is covered in this report.
Reasons to buy this report
The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall AI PC market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:
- Analysis of key drivers (Enterprise and Professional sectors are driving the demand- the increasing necessity to make a data- driven approach towards decision-making, and automation is fueling the demand for Al powered PCs in the enterprise sector), restraints (Skills gap and workforce readiness), opportunities (Increasing commercial adoption of AI PCs), and challenges (High Costs of AI-optimized Hardware) influencing the growth of the AI PC market.
- Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the AI PC market
- Market Development: Comprehensive information about lucrative markets – the report analyses the AI PC market across varied regions.
- Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the AI PC market
- Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like Apple Inc. (US), Dell Inc. (US), HP Development Company, L.P. (US), Lenovo (China), ASUSTeK Computer Inc. (Taiwan), Intel Corporation (US), Advanced Micro Devices, Inc. (US), NVIDIA Corporation (US), Acer Inc. (Taiwan), Microsoft (US) among others in AI PC market.
Table of Contents
1 INTRODUCTION 20
1.1 STUDY OBJECTIVES 20
1.2 MARKET DEFINITION 20
1.3 STUDY SCOPE 21
1.3.1 MARKETS COVERED AND REGIONAL SCOPE 21
1.3.2 INCLUSIONS AND EXCLUSIONS 22
1.3.3 YEARS CONSIDERED 22
1.4 CURRENCY CONSIDERED 23
1.4.1 USD EXCHANGE RATES, 2020–2022 23
1.5 UNITS CONSIDERED 23
1.6 LIMITATIONS 23
1.7 STAKEHOLDERS 24
2 RESEARCH METHODOLOGY 25
2.1 RESEARCH DATA 25
2.1.1 SECONDARY DATA 26
2.1.1.1 List of major secondary sources 26
2.1.1.2 Key data from secondary sources 26
2.1.2 PRIMARY DATA 27
2.1.2.1 List of primary interview participants 27
2.1.2.2 Breakdown of primaries 27
2.1.2.3 Key data from primary sources 28
2.1.2.4 Key industry insights 29
2.1.3 SECONDARY AND PRIMARY RESEARCH 29
2.2 MARKET SIZE ESTIMATION 30
2.2.1 BOTTOM-UP APPROACH 31
2.2.1.1 Approach to estimate market size using bottom-up analysis
(supply side) 31
2.2.2 TOP-DOWN APPROACH 32
2.2.2.1 Approach to estimate market size using top-down analysis
(demand side) 32
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 34
2.4 RESEARCH ASSUMPTIONS 35
2.5 RISK ASSESSMENT 36
2.6 RESEARCH LIMITATIONS 36
3 EXECUTIVE SUMMARY 37
4 PREMIUM INSIGHTS 40
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN AI PC MARKET 40
4.2 AI PC MARKET, BY PRODUCT 40
4.3 AI PC MARKET, BY END USER 41
4.4 AI PC MARKET, BY PRICE 41
4.5 AI PC MARKET IN ASIA PACIFIC, BY COUNTRY AND END USER 42
4.6 AI PC MARKET, BY COUNTRY 42
5 MARKET OVERVIEW 43
5.1 INTRODUCTION 43
5.2 MARKET DYNAMICS 43
5.2.1 DRIVERS 44
5.2.1.1 Adoption of digital platforms 44
5.2.1.2 Advancements in GenAI and ML 45
5.2.1.3 Expanding gaming industry 45
5.2.2 RESTRAINTS 46
5.2.2.1 Shortage of qualified professionals 46
5.2.2.2 Requirement of specialized hardware components 46
5.2.3 OPPORTUNITIES 47
5.2.3.1 Increasing adoption in commercial sector 47
5.2.3.2 Integration into IoT ecosystem 48
5.2.4 CHALLENGES 48
5.2.4.1 High costs of AI-optimized hardware 48
5.3 SUPPLY CHAIN ANALYSIS 49
5.4 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 51
5.5 ECOSYSTEM ANALYSIS 52
5.6 GLOBAL PC SHIPMENT FORECAST 53
5.7 PORTER’S FIVE FORCES ANALYSIS 54
5.7.1 THREAT OF NEW ENTRANTS 55
5.7.2 THREAT OF SUBSTITUTES 55
5.7.3 BARGAINING POWER OF SUPPLIERS 55
5.7.4 BARGAINING POWER OF BUYERS 56
5.7.5 INTENSITY OF COMPETITION RIVALRY 56
5.8 KEY STAKEHOLDERS AND BUYING CRITERIA 56
5.8.1 KEY STAKEHOLDERS IN BUYING PROCESS 56
5.8.2 BUYING CRITERIA 57
5.9 CASE STUDY ANALYSIS 58
5.9.1 DELOITTE ACCELERATED DIGITAL TRANSFORMATION WITH DELL AI PCS POWERED BY INTEL 58
5.9.2 INTEL INTEGRATED AI INTO NEW GENERATION OF PCS THAT ENHANCED SPEED AND SECURITY 58
5.9.3 DELL WORKSTATIONS DEPLOYED NVIDIA GPUS THAT BOOSTED AI PERFORMANCE AND COMPUTATIONAL POWER 59
5.9.4 ACER DELIVERED TRAVELMATE SPIN B3 LAPTOPS TO VARIETAS THAT ENHANCED LEARNING EXPERIENCE 59
5.10 INVESTMENT AND FUNDING SCENARIO 60
5.11 TECHNOLOGY ANALYSIS 60
5.11.1 KEY TECHNOLOGIES 60
5.11.1.1 Edge AI 60
5.11.1.2 Processors used in AI PC 60
5.11.1.2.1 AMD Ryzen AI processors 60
5.11.1.2.2 Apple’s neural engine 61
5.11.1.2.3 Intel deep learning boost 61
5.11.1.2.4 Qualcomm’s hexagon 61
5.11.1.2.5 NVIDIA GeForce and RTX GPUs 61
5.11.2 COMPLEMENTARY TECHNOLOGIES 61
5.11.2.1 High bandwidth memory 61
5.11.3 ADJACENT TECHNOLOGIES 62
5.11.3.1 Integration of AI accelerators 62
5.12 TRADE ANALYSIS 62
5.12.1 IMPORT SCENARIO (HS CODE 847141) 62
5.12.2 EXPORT SCENARIO (HS CODE 847141) 63
5.13 PATENT ANALYSIS 64
5.14 TARIFF AND REGULATORY LANDSCAPE 66
5.14.1 TARIFF ANALYSIS 66
5.14.2 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 68
5.14.3 REGULATORY STANDARDS 72
5.15 KEY CONFERENCES AND EVENTS, 2025–2026 74
5.16 PRICING ANALYSIS 76
5.16.1 INDICATIVE PRICING OF KEY PLAYERS, BY PRODUCT, 2023 76
5.16.2 INDICATIVE PRICING OF DESKTOPS/NOTEBOOKS AND WORKSTATIONS, BY REGION, 2023 (USD) 77
6 AI PC MARKET, BY PRODUCT 78
6.1 INTRODUCTION 79
6.2 DESKTOP/NOTEBOOK 80
6.2.1 INTEGRATION OF NPUS AND ENHANCED GPUS TO OFFER LUCRATIVE GROWTH OPPORTUNITIES 80
6.3 WORKSTATION 82
6.3.1 ADOPTION OF AI IN FINANCE AND HEALTHCARE SECTORS TO DRIVE MARKET 82
7 AI PC MARKET, BY OPERATING SYSTEM 84
7.1 INTRODUCTION 85
7.2 WINDOWS 86
7.2.1 GROWING DEMAND FOR USER-FRIENDLY INTERFACE TO FUEL MARKET GROWTH 86
7.3 MACOS 86
7.3.1 EASY INTEGRATION OF ML MODELS INTO APPS TO ACCELERATE DEMAND 86
7.4 OTHERS 87
8 AI PC MARKET, BY COMPUTE ARCHITECTURE 88
8.1 INTRODUCTION 89
8.2 X86 90
8.2.1 ABILITY TO SUPPORT LARGE AMOUNT OF RAM TO BOOST DEMAND 90
8.3 ARM 90
8.3.1 RISING NEED TO MAINTAIN BALANCE BETWEEN POWER EFFICIENCY AND PROCESSING CAPABILITIES TO FUEL MARKET GROWTH 90
9 AI PC MARKET, BY COMPUTE TYPE 91
9.1 INTRODUCTION 92
9.2 GPU 93
9.2.1 ABILITY TO PROCESS LARGE MATRICES AND COMPLEX COMPUTATIONS IN AI ALGORITHMS TO DRIVE MARKET 93
9.3 NPU 93
9.3.1 RISING WORKLOAD IN DEEP LEARNING AND ML TO BOOST DEMAND 93
9.3.1.1 <40 tops 93
9.3.1.2 40–60 tops 93
10 AI PC MARKET, BY PRICE 94
10.1 INTRODUCTION 95
10.2 LESS THAN USD 1,200 96
10.2.1 INCREASING ADOPTION FOR LESS COMPLEX MODELS TO DRIVE MARKET 96
10.3 USD 1,200 AND ABOVE 97
10.3.1 GROWING ADOPTION AMONG RESEARCHERS TO FOSTER MARKET GROWTH 97
11 AI PC MARKET, BY END USER 98
11.1 INTRODUCTION 99
11.2 CONSUMER 100
11.2.1 GROWING POPULARITY OF ESPORTS AND VR TO BOOST DEMAND 100
11.3 ENTERPRISE 102
11.3.1 IMPROVED PRODUCTIVITY THROUGH WORKFLOW AUTOMATION AND INTELLIGENT DECISION-MAKING TO DRIVE MARKET 102
12 AI PC MARKET, BY REGION 105
12.1 INTRODUCTION 106
12.2 NORTH AMERICA 107
12.2.1 MACROECONOMIC OUTLOOK FOR NORTH AMERICA 107
12.2.2 US 109
12.2.2.1 Government-led initiatives to boost AI development to foster market growth 109
12.2.3 CANADA 110
12.2.3.1 Growing emphasis on developing digital economy to fuel market growth 110
12.2.4 MEXICO 111
12.2.4.1 Increasing shift toward digital platforms to accelerate demand 111
12.3 EUROPE 112
12.3.1 MACROECONOMIC OUTLOOK FOR EUROPE 112
12.3.2 UK 114
12.3.2.1 Development of data centers to boost demand 114
12.3.3 GERMANY 115
12.3.3.1 Surging adoption of AI in automotive, manufacturing, and healthcare sectors to drive market 115
12.3.4 ITALY 116
12.3.4.1 Growing need for advanced data processing methods to offer lucrative growth opportunities 116
12.3.5 FRANCE 117
12.3.5.1 Increasing collaborations between academia, industry, and government to foster market growth 117
12.3.6 REST OF EUROPE 118
12.4 ASIA PACIFIC 119
12.4.1 MACROECONOMIC OUTLOOK FOR ASIA PACIFIC 119
12.4.2 CHINA 122
12.4.2.1 Rising initiatives to develop and deploy AI PCs to accelerate demand 122
12.4.3 JAPAN 123
12.4.3.1 Expanding data center infrastructure to offer lucrative growth opportunities 123
12.4.4 INDIA 124
12.4.4.1 Rising e-governance to offer lucrative growth opportunities 124
12.4.5 SOUTH KOREA 125
12.4.5.1 Government-led initiatives to boost AI infrastructure to drive market 125
12.4.6 REST OF ASIA PACIFIC 126
12.5 ROW 127
12.5.1 MACROECONOMIC OUTLOOK FOR ROW 127
12.5.2 MIDDLE EAST & AFRICA 129
12.5.2.1 Increasing demand for AI infrastructure to drive market 129
12.5.2.2 GCC countries 129
12.5.2.3 Rest of Middle East & Africa 130
12.5.3 SOUTH AMERICA 131
12.5.3.1 Rapid technological advancements to foster market growth 131
13 COMPETITIVE LANDSCAPE 132
13.1 OVERVIEW 132
13.2 KEY STRATEGIES/RIGHT TO WIN, 2023–2024 132
13.3 REVENUE ANALYSIS OF KEY PLAYERS, 2021–2023 134
13.4 MARKET SHARE ANALYSIS OF KEY PLAYERS, 2023 135
13.5 COMPANY VALUATION AND FINANCIAL METRICS 136
13.6 BRAND/PRODUCT COMPARISON 138
13.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 139
13.7.1 STARS 139
13.7.2 EMERGING LEADERS 139
13.7.3 PERVASIVE PLAYERS 139
13.7.4 PARTICIPANTS 139
13.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023 141
13.7.5.1 Company footprint 141
13.7.5.2 Product footprint 142
13.7.5.3 End user footprint 143
13.7.5.4 Operating system footprint 144
13.7.5.5 Compute type footprint 145
13.7.5.6 Price footprint 146
13.7.5.7 Region footprint 147
13.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023 148
13.8.1 PROGRESSIVE COMPANIES 148
13.8.2 RESPONSIVE COMPANIES 148
13.8.3 DYNAMIC COMPANIES 148
13.8.4 STARTING BLOCKS 148
13.8.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023 150
13.8.5.1 Detailed list of key startups/SMEs 150
13.8.5.2 Competitive benchmarking of key startups/SMEs 151
13.9 COMPETITIVE SCENARIOS 152
13.9.1 PRODUCT LAUNCHES 152
13.9.2 DEALS 156
13.9.3 EXPANSIONS 158
13.9.4 OTHERS 159
14 COMPANY PROFILES 160
14.1 KEY PLAYERS 160
14.1.1 APPLE INC. 160
14.1.1.1 Business overview 160
14.1.1.2 Products/Solutions/Services offered 161
14.1.1.3 Recent developments 162
14.1.1.3.1 Product launches 162
14.1.1.3.2 Deals 163
14.1.1.4 MnM view 164
14.1.1.4.1 Key strengths/Right to win 164
14.1.1.4.2 Strategic choices 164
14.1.1.4.3 Weaknesses/Competitive threats 165
14.1.2 DELL INC. 166
14.1.2.1 Business overview 166
14.1.2.2 Products/Solutions/Services offered 167
14.1.2.3 Recent developments 168
14.1.2.3.1 Product launches 168
14.1.2.3.2 Deals 169
14.1.2.3.3 Expansion 169
14.1.2.4 MnM view 170
14.1.2.4.1 Key strengths/Right to win 170
14.1.2.4.2 Strategic choices 170
14.1.2.4.3 Weaknesses/Competitive threats 170
14.1.3 LENOVO 171
14.1.3.1 Business overview 171
14.1.3.2 Products/Solutions/Services offered 172
14.1.3.3 Recent developments 173
14.1.3.3.1 Product launches 173
14.1.3.3.2 Deals 174
14.1.3.4 MnM view 175
14.1.3.4.1 Key strengths/Right to win 175
14.1.3.4.2 Strategic choices 175
14.1.3.4.3 Weaknesses/Competitive threats 175
14.1.4 HP DEVELOPMENT COMPANY, L.P. 176
14.1.4.1 Business overview 176
14.1.4.2 Products/Solutions/Services offered 177
14.1.4.3 Recent developments 178
14.1.4.3.1 Product launches 178
14.1.4.3.2 Deals 179
14.1.4.4 MnM view 179
14.1.4.4.1 Key strengths/Right to win 179
14.1.4.4.2 Strategic choices 179
14.1.4.4.3 Weaknesses/Competitive threats 179
14.1.5 ASUSTEK COMPUTER INC. 180
14.1.5.1 Business overview 180
14.1.5.2 Products/Solutions/Services offered 181
14.1.5.3 Recent developments 183
14.1.5.3.1 Product launches 183
14.1.5.4 MnM view 183
14.1.5.4.1 Key strengths/Right to win 183
14.1.5.4.2 Strategic choices 184
14.1.5.4.3 Weaknesses/Competitive threats 184
14.1.6 INTEL CORPORATION 185
14.1.6.1 Business overview 185
14.1.6.2 Products/Solutions/Services offered 186
14.1.6.3 Recent developments 187
14.1.6.3.1 Product launches 187
14.1.6.3.2 Deals 188
14.1.6.3.3 Others 189
14.1.7 ADVANCED MICRO DEVICES, INC. 190
14.1.7.1 Business overview 190
14.1.7.2 Products/Solutions/Services offered 191
14.1.7.3 Recent developments 192
14.1.7.3.1 Product launches 192
14.1.7.3.2 Deals 193
14.1.7.3.3 Expansions 194
14.1.8 NVIDIA CORPORATION 195
14.1.8.1 Business overview 195
14.1.8.2 Products/Solutions/Services offered 196
14.1.8.3 Recent developments 197
14.1.8.3.1 Product launches 197
14.1.8.3.2 Deals 198
14.1.9 MICROSOFT 199
14.1.9.1 Business overview 199
14.1.9.2 Products/Solutions/Services offered 200
14.1.9.3 Recent developments 201
14.1.9.3.1 Deals 201
14.1.9.3.2 Others 201
14.1.10 ACER INC. 202
14.1.10.1 Business overview 202
14.1.10.2 Products/Solutions/Services offered 204
14.1.10.3 Recent developments 205
14.1.10.3.1 Product launches 205
14.2 OTHER PLAYERS 206
14.2.1 FUJITSU 206
14.2.2 HUAWEI TECHNOLOGIES CO., LTD. 207
14.2.3 GIGA-BYTE TECHNOLOGY CO., LTD. 208
14.2.4 MICRO-STAR INT’L CO., LTD. 209
14.2.5 SUPER MICRO COMPUTER, INC. 210
14.2.6 LAMBDA, INC. 211
14.2.7 IBM CORPORATION 212
14.2.8 BOXX 213
14.2.9 CORSAIR 214
14.2.10 PUGET SYSTEMS 215
14.2.11 RAZER INC. 216
14.2.12 SYSTEM76, INC. 217
14.2.13 GROQ, INC. 218
14.2.14 HAILO TECHNOLOGIES LTD 219
14.2.15 BLAIZE 220
14.2.16 KNERON, INC. 221
14.2.17 CEREBRAS 222
15 APPENDIX 223
15.1 DISCUSSION GUIDE 223
15.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 226
15.3 CUSTOMIZATION OPTIONS 228
15.4 RELATED REPORTS 228
15.5 AUTHOR DETAILS 229
LIST OF TABLES
TABLE 1 AI PC MARKET: RISK ASSESSMENT 36
TABLE 2 ROLES OF COMPANIES IN AI PC ECOSYSTEM 52
TABLE 3 AI PC MARKET: PORTER’S FIVE FORCES ANALYSIS 54
TABLE 4 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR
TOP TWO END USERS (%) 57
TABLE 5 KEY BUYING CRITERIA FOR TOP TWO END USERS 57
TABLE 6 IMPORT DATA FOR HS CODE 847141-COMPLIANT PRODUCTS, BY COUNTRY, 2019–2023 (USD THOUSANDS) 63
TABLE 7 EXPORT DATA FOR HS CODE 847141-COMPLIANT PRODUCTS, BY COUNTRY, 2019–2023 (USD THOUSANDS) 64
TABLE 8 PATENT REGISTRATIONS, 2022–2024 64
TABLE 9 TARIFF FOR HS CODE 847141-COMPLIANT PRODUCTS EXPORTED BY CHINA, 2023 67
TABLE 10 TARIFF FOR HS CODE 847141-COMPLIANT PRODUCTS EXPORTED BY US, 2023 67
TABLE 11 TARIFF FOR HS CODE 847141-COMPLIANT PRODUCTS EXPORTED
BY GERMANY, 2023 67
TABLE 12 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 68
TABLE 13 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 69
TABLE 14 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 70
TABLE 15 ROW: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 71
TABLE 16 REGULATORY STANDARDS RELATED TO AI PC MARKET 72
TABLE 17 AI PC MARKET: LIST OF KEY CONFERENCES AND EVENTS, 2025–2026 74
TABLE 18 INDICATIVE PRICING OF DESKTOPS/NOTEBOOKS OFFERED
BY KEY PLAYERS, 2023 (USD) 76
TABLE 19 INDICATIVE PRICING OF WORKSTATIONS OFFERED BY KEY PLAYERS, 2023 (USD) 76
TABLE 20 INDICATIVE PRICING OF DESKTOPS/NOTEBOOKS AND WORKSTATIONS,
BY REGION, 2023 (USD) 77
TABLE 21 AI PC MARKET, BY PRODUCT, 2023–2030 (USD MILLION) 79
TABLE 22 AI PC MARKET, BY PRODUCT, 2023–2030 (MILLION UNITS) 79
TABLE 23 DESKTOP/NOTEBOOK: AI PC MARKET, BY COMPUTE TYPE,
2023–2030 (USD MILLION) 80
TABLE 24 DESKTOP/NOTEBOOK: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLION) 81
TABLE 25 DESKTOP/NOTEBOOK: AI PC MARKET, BY END USER,
2023–2030 (MILLION UNITS) 81
TABLE 26 DESKTOP/NOTEBOOK: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 81
TABLE 27 WORKSTATION: AI PC MARKET, BY COMPUTE TYPE, 2023–2030 (USD MILLION) 82
TABLE 28 WORKSTATION: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLION) 82
TABLE 29 WORKSTATION: AI PC MARKET, BY END USER, 2023–2030 (MILLION UNITS) 82
TABLE 30 WORKSTATION: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 83
TABLE 31 AI PC MARKET, BY OPERATING SYSTEM, 2023–2030 (USD MILLION) 85
TABLE 32 AI PC MARKET, BY COMPUTE ARCHITECTURE, 2023–2030 (USD MILLION) 89
TABLE 33 AI PC MARKET, BY COMPUTE TYPE, 2023–2030 (USD MILLION) 92
TABLE 34 AI PC MARKET, BY PRICE, 2023–2030 (USD MILLION) 95
TABLE 35 LESS THAN USD 1,200: AI PC MARKET, BY REGION, 2023–2030 (USD MILLION) 96
TABLE 36 USD 1,200 AND ABOVE: AI PC MARKET, BY REGION, 2023–2030 (USD MILLION) 97
TABLE 37 AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 99
TABLE 38 AI PC MARKET, BY END USER, 2023–2030 (MILLION UNITS) 99
TABLE 39 CONSUMER: AI PC MARKET, BY REGION, 2023–2030 (USD MILLION) 100
TABLE 40 CONSUMER: AI PC MARKET IN NORTH AMERICA, BY COUNTRY,
2023–2030 (USD MILLION) 101
TABLE 41 CONSUMER: AI PC MARKET IN EUROPE, BY COUNTRY, 2023–2030 (USD MILLION) 101
TABLE 42 CONSUMER: AI PC MARKET IN ASIA PACIFIC, BY COUNTRY,
2023–2030 (USD MILLION) 101
TABLE 43 CONSUMER: AI PC MARKET IN ROW, BY REGION, 2023–2030 (USD MILLION) 102
TABLE 44 CONSUMER: AI PC MARKET IN ROW, BY PRODUCT, 2023–2030 (USD MILLION) 102
TABLE 45 ENTERPRISE: AI PC MARKET, BY REGION, 2023–2030 (USD MILLION) 103
TABLE 46 ENTERPRISE: AI PC MARKET IN NORTH AMERICA, BY COUNTRY,
2023–2030 (USD MILLION) 103
TABLE 47 ENTERPRISE: AI PC MARKET IN EUROPE, BY COUNTRY,
2023–2030 (USD MILLION) 103
TABLE 48 ENTERPRISE: AI PC MARKET IN ASIA PACIFIC, BY COUNTRY,
2023–2030 (USD MILLION) 104
TABLE 49 ENTERPRISE: AI PC MARKET IN ROW, BY REGION, 2023–2030 (USD MILLION) 104
TABLE 50 ENTERPRISE: AI PC MARKET IN ROW, BY PRODUCT, 2023–2030 (USD MILLION) 104
TABLE 51 AI PC MARKET, BY REGION, 2023–2030 (USD MILLION) 107
TABLE 52 NORTH AMERICA: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 108
TABLE 53 NORTH AMERICA: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLION) 109
TABLE 54 NORTH AMERICA: AI PC MARKET, BY COUNTRY, 2023–2030 (USD MILLION) 109
TABLE 55 US: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 110
TABLE 56 US: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 110
TABLE 57 CANADA: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 111
TABLE 58 CANADA: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 111
TABLE 59 MEXICO: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 112
TABLE 60 MEXICO: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 112
TABLE 61 EUROPE: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 113
TABLE 62 EUROPE: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLION) 114
TABLE 63 EUROPE: AI PC MARKET, BY COUNTRY, 2023–2030 (USD MILLION) 114
TABLE 64 UK: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 115
TABLE 65 UK: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 115
TABLE 66 GERMANY: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 116
TABLE 67 GERMANY: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 116
TABLE 68 ITALY: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 117
TABLE 69 ITALY: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 117
TABLE 70 FRANCE: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 118
TABLE 71 FRANCE: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 118
TABLE 72 REST OF EUROPE: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 118
TABLE 73 REST OF EUROPE: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 119
TABLE 74 ASIA PACIFIC: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 121
TABLE 75 ASIA PACIFIC: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLION)) 121
TABLE 76 ASIA PACIFIC: AI PC MARKET, BY COUNTRY, 2023–2030 (USD MILLION) 121
TABLE 77 CHINA: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 122
TABLE 78 CHINA: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 123
TABLE 79 JAPAN: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 124
TABLE 80 JAPAN: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 124
TABLE 81 INDIA: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 125
TABLE 82 INDIA: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 125
TABLE 83 SOUTH KOREA: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 126
TABLE 84 SOUTH KOREA: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 126
TABLE 85 REST OF ASIA PACIFIC: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 127
TABLE 86 REST OF ASIA PACIFIC: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 127
TABLE 87 ROW: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 128
TABLE 88 ROW: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLION) 128
TABLE 89 ROW: AI PC MARKET, BY REGION, 2023–2030 (USD MILLION) 128
TABLE 90 MIDDLE EAST & AFRICA: AI PC MARKET, BY COUNTRY, 2023–2030 (USD MILLION) 128
TABLE 91 MIDDLE EAST & AFRICA: AI PC MARKET, BY END USER,
2023–2030 (USD MILLION) 129
TABLE 92 MIDDLE EAST & AFRICA: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 129
TABLE 93 GCC COUNTRIES: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 130
TABLE 94 REST OF MIDDLE EAST & AFRICA: AI PC MARKET, BY END USER,
2023–2030 (USD MILLION) 130
TABLE 95 SOUTH AMERICA: AI PC MARKET, BY END USER, 2023–2030 (USD MILLION) 131
TABLE 96 SOUTH AMERICA: AI PC MARKET, BY PRICE, 2023–2030 (USD MILLLION) 131
TABLE 97 AI PC MARKET: OVERVIEW OF MAJOR STRATEGIES ADOPTED
BY KEY PLAYERS, 2023–2024 132
TABLE 98 AI PC MARKET: DEGREE OF COMPETITION 135
TABLE 99 AI PC MARKET: PRODUCT FOOTPRINT 142
TABLE 100 AI PC MARKET: END USER FOOTPRINT 143
TABLE 101 AI PC MARKET: OPERATING SYSTEM FOOTPRINT 144
TABLE 102 AI PC MARKET: COMPUTE TYPE FOOTPRINT 145
TABLE 103 AI PC MARKET: PRICE FOOTPRINT 146
TABLE 104 AI PC MARKET: REGION FOOTPRINT 147
TABLE 105 AI PC MARKET: LIST OF KEY STARTUPS/SMES 150
TABLE 106 AI PC MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 151
TABLE 107 AI PC MARKET: PRODUCT LAUNCHES, JANUARY 2023–JANUARY 2025 152
TABLE 108 AI PC MARKET: DEALS, JANUARY 2023–JANUARY 2025 156
TABLE 109 AI PC MARKET: EXPANSIONS, JANUARY 2023–JANUARY 2025 158
TABLE 110 AI PC MARKET: OTHERS, JANUARY 2023–JANUARY 2025 159
TABLE 111 APPLE INC.: COMPANY OVERVIEW 160
TABLE 112 APPLE INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 161
TABLE 113 APPLE INC.: PRODUCT LAUNCHES 162
TABLE 114 APPLE INC.: DEALS 163
TABLE 115 DELL INC.: COMPANY OVERVIEW 166
TABLE 116 DELL INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 167
TABLE 117 DELL INC.: PRODUCT LAUNCHES 168
TABLE 118 DELL INC.: DEALS 169
TABLE 119 DELL INC.: EXPANSIONS 169
TABLE 120 LENOVO: COMPANY OVERVIEW 171
TABLE 121 LENOVO: PRODUCTS/SOLUTIONS/SERVICES OFFERED 172
TABLE 122 LENOVO: PRODUCT LAUNCHES 173
TABLE 123 LENOVO: DEALS 174
TABLE 124 HP DEVELOPMENT COMPANY, L.P.: COMPANY OVERVIEW 176
TABLE 125 HP DEVELOPMENT COMPANY, L.P.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 177
TABLE 126 HP DEVELOPMENT COMPANY, L.P.: PRODUCT LAUNCHES 178
TABLE 127 HP DEVELOPMENT COMPANY, L.P.: DEALS 179
TABLE 128 ASUSTEK COMPUTER INC.: COMPANY OVERVIEW 180
TABLE 129 ASUSTEK COMPUTER INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 181
TABLE 130 ASUSTEK COMPUTER INC.: PRODUCT LAUNCHES 183
TABLE 131 INTEL CORPORATION: COMPANY OVERVIEW 185
TABLE 132 INTEL CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED 186
TABLE 133 INTEL CORPORATION: PRODUCT LAUNCHES 187
TABLE 134 INTEL CORPORATION: DEALS 188
TABLE 135 INTEL CORPORATION: OTHERS 189
TABLE 136 ADVANCED MICRO DEVICES, INC.: COMPANY OVERVIEW 190
TABLE 137 ADVANCED MICRO DEVICES, INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 191
TABLE 138 ADVANCED MICRO DEVICES, INC.: PRODUCT LAUNCHES 192
TABLE 139 ADVANCED MICRO DEVICES, INC.: DEALS 193
TABLE 140 ADVANCED MICRO DEVICES, INC.: EXPANSIONS 194
TABLE 141 NVIDIA CORPORATION: COMPANY OVERVIEW 195
TABLE 142 NVIDIA CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED 196
TABLE 143 NVIDIA CORPORATION: PRODUCT LAUNCHES 197
TABLE 144 NVIDIA CORPORATION: DEALS 198
TABLE 145 MICROSOFT: COMPANY OVERVIEW 199
TABLE 146 MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED 200
TABLE 147 MICROSOFT: DEALS 201
TABLE 148 MICROSOFT: OTHERS 201
TABLE 149 ACER INC.: COMPANY OVERVIEW 202
TABLE 150 ACER INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 204
TABLE 151 ACER INC.: PRODUCT LAUNCHES 205
LIST OF FIGURES
FIGURE 1 AI PC MARKET SEGMENTATION AND REGIONAL SCOPE 21
FIGURE 2 AI PC MARKET: RESEARCH DESIGN 25
FIGURE 3 AI PC MARKET: RESEARCH FLOW OF MARKET SIZE ESTIMATION 30
FIGURE 4 AI PC MARKET: BOTTOM-UP APPROACH 31
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY (SUPPLY-SIDE):
REVENUE GENERATED BY AI PC MANUFACTURERS 32
FIGURE 6 AI DESKTOP/NOTEBOOK MARKET SIZE ESTIMATION: TOP-DOWN APPROACH (DEMAND SIDE) 33
FIGURE 7 AI PC MARKET: TOP-DOWN APPROACH 33
FIGURE 8 DATA TRIANGULATION 34
FIGURE 9 WORKSTATION SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 37
FIGURE 10 WINDOWS SEGMENT TO LEAD MARKET IN 2030 38
FIGURE 11 CONSUMER SEGMENT TO DISPLAY HIGHER CAGR DURING FORECAST PERIOD 38
FIGURE 12 NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024 39
FIGURE 13 ONGOING DEVELOPMENTS IN AI AND ML TO DRIVE MARKET 40
FIGURE 14 DESKTOP/NOTEBOOK SEGMENT TO HOLD LARGER MARKET SHARE IN 2024 40
FIGURE 15 ENTERPRISES SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 41
FIGURE 16 LESS THAN USD 1,200 SEGMENT TO REGISTER HIGHER CAGR
DURING FORECAST PERIOD 41
FIGURE 17 CHINA AND ENTERPRISES SEGMENT TO HOLD LARGEST MARKET SHARES IN 2024 42
FIGURE 18 INDIA TO RECORD HIGHEST CAGR IN AI PC MARKET DURING FORECAST PERIOD 42
FIGURE 19 AI PC MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 43
FIGURE 20 AI PC MARKET: IMPACT ANALYSIS OF DRIVERS 44
FIGURE 21 AI PC MARKET: IMPACT ANALYSIS OF RESTRAINTS 46
FIGURE 22 AI PC MARKET: IMPACT ANALYSIS OF OPPORTUNITIES 47
FIGURE 23 AI PC MARKET: IMPACT ANALYSIS OF CHALLENGES 48
FIGURE 24 AI PC MARKET: SUPPLY CHAIN 49
FIGURE 25 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 51
FIGURE 26 AI PC MARKET: ECOSYSTEM ANALYSIS 52
FIGURE 27 GLOBAL PC SHIPMENT FORECAST, 2020–2030 53
FIGURE 28 AI PC MARKET: PORTER’S FIVE FORCES ANALYSIS 54
FIGURE 29 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP TWO END USERS 56
FIGURE 30 KEY BUYING CRITERIA FOR TOP TWO END USERS 57
FIGURE 31 INVESTMENT AND FUNDING SCENARIO, 2022–2024 (USD MILLION) 60
FIGURE 32 IMPORT DATA FOR HS CODE 847141-COMPLIANT PRODUCTS,
BY COUNTRY, 2019–2023 62
FIGURE 33 EXPORT DATA FOR HS CODE 847141-COMPLIANT PRODUCTS,
BY COUNTRY, 2019–2023 63
FIGURE 34 NUMBER OF PATENTS APPLIED AND GRANTED, 2013–2023 66
FIGURE 35 INDICATIVE PRICING OF PRODUCTS OF KEY PLAYERS, 2023 76
FIGURE 36 WORKSTATION SEGMENT TO REGISTER HIGHER CAGR DURING FORECAST PERIOD 79
FIGURE 37 WINDOWS SEGMENT TO HOLD LARGEST MARKET SHARE IN 2030 85
FIGURE 38 X86 SEGMENT TO HOLD LARGER MARKET SHARE IN 2030 89
FIGURE 39 NPU SEGMENT TO HOLD LARGER MARKET SHARE IN 2030 92
FIGURE 40 USD 1,200 AND ABOVE PRICE RANGE TO HOLD LARGER MARKET SHARE IN 2024 95
FIGURE 41 ENTERPRISE SEGMENT TO HOLD LARGER MARKET SHARE IN 2024 99
FIGURE 42 ASIA PACIFIC TO RECORD HIGHEST CAGR DURING FORECAST PERIOD 106
FIGURE 43 NORTH AMERICA: AI PC MARKET SNAPSHOT 108
FIGURE 44 EUROPE: AI PC MARKET SNAPSHOT 113
FIGURE 45 ASIA PACIFIC: AI PC MARKET SNAPSHOT 120
FIGURE 46 AI PC MARKET: REVENUE ANALYSIS OF KEY PLAYERS, 2021–2023 134
FIGURE 47 AI PC MARKET: SHARE OF KEY PLAYERS, 2023 135
FIGURE 48 AI PC MARKET: COMPANY VALUATION 136
FIGURE 49 AI PC MARKET: FINANCIAL METRICS 137
FIGURE 50 BRAND/PRODUCT COMPARISON OF MAJOR COMPANIES 138
FIGURE 51 AI PC MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2023 140
FIGURE 52 AI PC MARKET: COMPANY FOOTPRINT 141
FIGURE 53 AI PC MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES), 2023 149
FIGURE 54 APPLE INC.: COMPANY SNAPSHOT 161
FIGURE 55 DELL INC.: COMPANY SNAPSHOT 167
FIGURE 56 LENOVO: COMPANY SNAPSHOT 172
FIGURE 57 HP DEVELOPMENT COMPANY, L.P.: COMPANY SNAPSHOT 177
FIGURE 58 ASUSTEK COMPUTER INC.: COMPANY SNAPSHOT 181
FIGURE 59 INTEL CORPORATION: COMPANY SNAPSHOT 186
FIGURE 60 ADVANCED MICRO DEVICES, INC.: COMPANY SNAPSHOT 191
FIGURE 61 NVIDIA CORPORATION: COMPANY SNAPSHOT 196
FIGURE 62 MICROSOFT: COMPANY SNAPSHOT 200
FIGURE 63 ACER INC.: COMPANY SNAPSHOT 203
