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폴더블 디스플레이(Foldable Display) 세계 시장 예측

조사회사 : MarketsandMarkets (마켓츠앤마켓츠)   출판년월 : 2024년08월

Foldable Display Market – Global Forecast To 2029

폴더블 디스플레이 시장 – 기술(OLED, 직시형 LED), 패널 크기(20인치 미만, 20인치 이상), 용도(스마트폰, 노트북 및 태블릿, 대형 디스플레이 및 디지털 사이니지), 재료, 해상도, 유형 및 지역별 – 2029년 세계 예측
Foldable Display Market by Technology (OLED, Direct-view LED), Panel Size (Up to 20”, Above 20”), Application (Smartphones, Laptops and Tablets, Large Format Displays and Digital Signage), Material, Resolution, Type and Region – Global Forecast to 2029

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폴더블 디스플레이 시장은 2024년에 46억 달러, 2029년까지는 132억 달러에 이르며, 2024년부터 2029년까지 CAGR 23.6%로 성장할 것으로 예측되고 있습니다. 폴더블 디스플레이 시장의 주요 시장 성장 촉진 요인으로는 스마트폰으로의 채용 증가를 들 수 있습니다. 지속적인 기술 진보와 소비자의 소형 장치에 대한 수요가 증가함이 폴더블 디스플레이 시장 플레이어에게 성장 기회가 되고 있습니다.

「 폴더블 디스플레이 시장 – 기술(OLED, 직시형 LED), 패널 크기(20인치 미만, 20인치 이상), 용도(스마트폰, 노트북 및 태블릿, 대형 디스플레이 및 디지털 사이니지), 재료, 해상도, 유형 및 지역별 – 2029년 세계 예측 – Foldable Display Market by Technology (OLED, Direct-view LED), Panel Size (Up to 20”, Above 20”), Application (Smartphones, Laptops and Tablets, Large Format Displays and Digital Signage), Material, Resolution, Type and Region – Global Forecast to 2029」는 세계의 접이식 디스플레이(폴더블 디스플레이) 시장을 주요 세그먼트별로 분석·예측한 MarketsandMarkets의 시장 조사 보고서입니다.

주요 조사 대상 세그먼트

  • 기술
    • 직시형 LED
    • 유기 EL(OLED)
    • 마이크로 LED
  • 패널 크기
    • 8인치 미만
    • 8-20인치
    • 20인치 초과
  • 용도
    • 스마트폰
    • 노트북 및 태블릿
    • 대형 디스플레이 및 디지털 사이니지
  • 재료
    • 유리
    • 금속
    • 플라스틱류
  • 해상도
    • HD 미만(1280×720 미만)
    • HD(120×720)
    • HD 초과(1280×720 초과)
  • 유형
    • 곡선형 (곡면형) 디스플레이
    • 접이식 디스플레이(벤더블 디스플레이)
    • 권선형 디스플레이(롤러블 디스플레이)
  • 지역
    • 북미
      • 미국
      • 캐나다
      • 메기시성
    • 유럽
      • 영국
      • 독일
      • 프랑스
      • 기타 유럽
    • 아시아 태평양 지역
      • 중국
      • 한국
      • 일본
      • 기타 아시아 태평양 지역
    • 기타 지역(RoW)
      • 남미
      • 중동 및 아프리카
        • GCC 국가
        • 기타 중동 및 아프리카

 Report Overview

The foldable display market is projected to reach USD 13.2 billion by 2029 from USD 4.6 billion in 2024, at a CAGR of 23.6% from 2024 to 2029.

The major factors driving the market growth of the foldable display market include the rising demand for large screen in smartphones, impact of 5G rollout, increasing interest in consumer innovations and multifunctional devices, and expansion of applications areas. Moreover, technological advancement and emerging applications in foldable displays is expected to provide several growth opportunities for market players in the foldable display market.

폴더블 디스플레이(Foldable Display) 세계 시장 예측
Foldable Display Market – Global Forecast To 2029

Smartphone application are anticipated to dominate the market share of the foldable display market during the forecast period

The consumer preference for larger screens in smartphones is evident in the increasing popularity of this device without compromising on portability. Improvements to the technologies of both display materials and hinge mechanisms increase durability and reliability, making foldable screens more interesting for consumers. Starting from multitasking to media consumption, laptops and tablets are fitted with foldable displays for multiple scenarios. Unlike large format displays and digital signage, foldable technology can bring an immersive and customized view, perfect for public spaces, retail environments, and advertising applications. Thus, this transformative ability through the offer of unrivaled flexibility and functionality acts as a major fuel in the adoption foldable displays in smartphone applications.

폴더블 디스플레이(Foldable Display) 세계 시장 예측 12
Foldable Display Market

Panels sized above 20 inches are projected to experience the highest CAGR in the foldable display market during the forecast period.

Applications of foldable displays greater than 20 inches are going ahead in large-scale environments like monitors, televisions, and digital signage. The need or demand of a larger foldable display currently basically relies on the fact that all these sectors, from home entertainment to corporate setups, and commercial displays, require such devices for compact area management. These displays could convert into manageable storage format from their large interactive figure, thus providing more productivity and efficiency to the meeting environments. Foldable digital signage is a dynamic advertising solution applied to retail and public spaces because it can be adapted to numerous promotional campaigns or spatial constraints. The foldable or rollable nature of such displays makes it easy to install and maintain them for a smooth advertising experience. Improvements in manufacturing and materials are also driving adoption of larger foldable display sizes for different end-use industries.

North America is expected to grow at the second highest CAGR during the forecast period.

North America is one of the major markets in terms of foldable displays due to the presence of a strong consumer class with a huge demand for advanced technology and large disposable incomes. The presence of tech giants and a technologically savvy consumer base, this accelerates the adoption in foldable devices of smartphones, laptops, and tablets, thereby adding consistent growth to the foldable display industry through increased demand for high-resolution AMOLED and POLED screens. Besides, the regulatory bodies ensure safety and efficiency of the products, thereby rising in demand. Some of the companies operating in the North American foldable display market are Alphabet, Inc. (US), ViewSonic Corporation (US), and Motorola Mobility LLC (US), which continue dominating the industry through in-house production of quality foldable devices.

폴더블 디스플레이(Foldable Display) 세계 시장 예측 region
Foldable Display Market – region

The break-up of profile of primary participants in the foldable display market-

  • By Company Type: Tier 1 – 10%, Tier 2 – 20%, Tier 3 – 70%
  • By Designation Type: C Level – 40%, Director Level – 30%, Others – 30%
  • By Region Type: North America – 30%, : Asia Pacific – 40%, Europe – 20%, Rest of the World (RoW) – 10%

The major players of foldable display market are Samsung Electronics Co., Ltd. (South Korea), BOE Technology Group Co., Ltd. (China), Visionox Company (China), Royole Corporation (China), and TCL China Star Optoelectronics Co., Ltd. (China), among others.

폴더블 디스플레이(Foldable Display) 세계 시장 예측 ecosystem
Foldable Display Market – ecosystem

Research Coverage

The report segments the foldable display market and forecasts its size based on technology, panel size, application, material, resolution, type, and region. The report also provides a comprehensive review of drivers, restraints, opportunities, and challenges influencing market growth. The report also covers qualitative aspects in addition to the quantitative aspects of the market.

Reasons to buy the report:

The report will help the market leaders/new entrants in this market with information on the closest approximate revenues for the overall foldable display market and related segments. This report will help stakeholders understand the competitive landscape and gain more insights to strengthen their position in the market and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, opportunities, and challenges.

The report provides insights on the following pointers:

  • Analysis of key drivers (rising demand for large screens in smartphones, impact of 5G rollout, increasing consumer interest in innovations and multifunctional devices, and expansion of applications areas), restraints (high production costs of foldable displays, and long-term durability and reliability), opportunities (emerging applications in foldable displays, and advancements in technology), and challenges (design and engineering complexities, and limited use of foldable displays) influencing the growth of the foldable display market.
  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the foldable display market.
  • Market Development: Comprehensive information about lucrative markets – the report analyses the foldable display market across varied regions.
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the foldable display market
  • Competitive Assessment: In-depth assessment of market shares, growth strategies and product offerings of leading players like Samsung Electronics Co., Ltd. (South Korea), BOE Technology Group Co., Ltd. (China), Visionox Company (China), Royole Corporation (China), and TCL China Star Optoelectronics Co., Ltd. (China).

Table of Contents

1            INTRODUCTION            23

1.1         STUDY OBJECTIVES      23

1.2         MARKET DEFINITION   24

1.3         STUDY SCOPE  24

1.3.1      INCLUSIONS AND EXCLUSIONS 24

1.3.2      MARKETS COVERED AND REGIONAL SCOPE     25

1.3.3      YEARS CONSIDERED     25

1.4         CURRENCY CONSIDERED          26

1.5         UNIT CONSIDERED       26

1.6         STAKEHOLDERS            26

2            RESEARCH METHODOLOGY     27

2.1         RESEARCH DATA           27

2.1.1      SECONDARY DATA       28

2.1.1.1   Secondary sources             28

2.1.1.2   Key data from secondary sources     29

2.1.2      PRIMARY DATA 29

2.1.2.1   Primary participants          30

2.1.2.2   Breakdown of primary interviews     30

2.1.2.3   Key data from primary sources         31

2.1.2.4   Key industry insights          31

2.1.3      SECONDARY AND PRIMARY RESEARCH 32

2.2         MARKET SIZE ESTIMATION       33

2.2.1      BOTTOM-UP APPROACH           33

2.2.1.1   Approach to arrive at market size using bottom-up analysis       33

2.2.2      TOP-DOWN APPROACH             34

2.2.2.1   Approach to arrive at market size using top-down analysis         34

2.3         FACTOR ANALYSIS        35

2.3.1      DEMAND-SIDE ANALYSIS           35

2.3.2      SUPPLY-SIDE ANALYSIS             35

2.3.3      FORECAST ASSUMPTIONS         36

2.4         DATA TRIANGULATION             37

2.5         RESEARCH ASSUMPTIONS         38

2.6         RESEARCH LIMITATIONS           38

2.7         RISK ASSESSMENT         39

3            EXECUTIVE SUMMARY 40

4            PREMIUM INSIGHTS      44

4.1         ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN FOLDABLE DISPLAY MARKET            44

4.2         FOLDABLE DISPLAY MARKET, BY TECHNOLOGY           44

4.3         FOLDABLE DISPLAY MARKET, BY APPLICATION            45

4.4         FOLDABLE DISPLAY MARKET, BY PANEL SIZE   45

4.5         FOLDABLE DISPLAY MARKET, BY REGION         46

4.6         FOLDABLE DISPLAY MARKET, BY COUNTRY     46

5            MARKET OVERVIEW     47

5.1         INTRODUCTION            47

5.2         MARKET DYNAMICS     47

5.2.1      DRIVERS            48

5.2.1.1   Consumer preference for smartphones with larger screens         48

5.2.1.2   Widespread rollout of 5G networks  48

5.2.1.3   High adoption of innovative and multifunctional devices by consumers    49

5.2.1.4   Revolutionizing industries by extending foldable displays beyond smartphones              50

5.2.2      RESTRAINTS     51

5.2.2.1   High production costs and poor yields           51

5.2.2.2   Longevity and reliability issues         51

5.2.3      OPPORTUNITIES           52

5.2.3.1   Growing demand for gaming, healthcare, and education applications       52

5.2.3.2   Enhancing quality through advanced technologies       52

5.2.4      CHALLENGES   53

5.2.4.1   Complexities associated with display designing and fabrication  53

5.2.4.2   Limited use of foldable displays       54

5.3         SUPPLY CHAIN ANALYSIS          55

5.4         ECOSYSTEM ANALYSIS 57

5.5         INVESTMENT AND FUNDING SCENARIO            58

5.6         TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS       59

5.7         TECHNOLOGY ANALYSIS           59

5.7.1      KEY TECHNOLOGIES    59

5.7.1.1   AMOLED           59

5.7.2      COMPLEMENTARY TECHNOLOGIES     60

5.7.2.1   5G         60

5.7.3      ADJACENT TECHNOLOGIES      60

5.7.3.1   Wearables            60

5.8         PRICING ANALYSIS        61

5.8.1      AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TECHNOLOGY              61

5.8.2      AVERAGE SELLING PRICE TREND, BY REGION  62

5.9         PORTER’S FIVE FORCES ANALYSIS         63

5.9.1      THREAT OF NEW ENTRANTS    64

5.9.2      THREAT OF SUBSTITUTES         64

5.9.3      BARGAINING POWER OF SUPPLIERS     64

5.9.4      BARGAINING POWER OF BUYERS           65

5.9.5      INTENSITY OF COMPETITIVE RIVALRY 65

5.10       KEY STAKEHOLDERS AND BUYING CRITERIA    65

5.10.1    KEY STAKEHOLDERS IN BUYING PROCESS         65

5.10.2    BUYING CRITERIA         66

5.11       CASE STUDY ANALYSIS 67

5.11.1    SAMSUNG’S CAMPAIGN TO REIGNITE SMARTPHONE SALES WITH GALAXY FOLD 5G          67

5.11.2    UNIFIED INFOTECH STRATEGIES TO OVERCOME DESIGN AND FUNCTIONAL CHALLENGES     67

5.11.3    OWENS REVOLUTIONIZES FLEXIBLE OLED DISPLAY PRODUCTION THROUGH INNOVATIVE ENGINEERING AND PARTNERSHIP     68

5.12       TRADE ANALYSIS          68

5.12.1    IMPORT SCENARIO (HS CODE 8524)      68

5.12.2    EXPORT SCENARIO (HS CODE 8524)      70

5.13       PATENT ANALYSIS        71

5.14       REGULATORY LANDSCAPE       76

5.14.1    REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS          76

5.14.2    STANDARDS     79

5.14.3    REGULATIONS 80

5.15       KEY CONFERENCES AND EVENTS, 2024–2025     82

5.16       IMPACT OF AI/GEN AI ON FOLDABLE DISPLAY MARKET            83

6            MATERIALS USED IN FOLDABLE DISPLAYS        84

6.1         INTRODUCTION            84

6.2         GLASS  84

6.3         METAL 84

6.4         PLASTIC            85

6.5         OTHER MATERIALS      85

7            DISPLAY RESOLUTION FOR FOLDABLE SCREENS           86

7.1         INTRODUCTION            86

7.2         LESS THAN HD 86

7.3         HD        86

7.4         MORE THAN HD            87

8            TYPES OF FLEXIBLE DISPLAYS  88

8.1         INTRODUCTION            88

8.2         CURVED DISPLAY          88

8.3         BENDABLE DISPLAY     88

8.4         ROLLABLE DISPLAY      89

9            FOLDABLE DISPLAY MARKET, BY TECHNOLOGY           90

9.1         INTRODUCTION            91

9.2         OLED   92

9.2.1      CONTINUOUS INVESTMENTS IN RESEARCH & DEVELOPMENT TO SUPPORT MARKET GROWTH    92

9.3         OTHER TECHNOLOGIES            98

9.3.1      MICRO-LED      103

9.3.1.1   Overcoming manufacturing challenges and improving display durability to fuel market   103

9.3.2      DIRECT-VIEW LED        104

9.3.2.1   Increasing need for high-performance and large-format displays to spike demand              104

10          FOLDABLE DISPLAY MARKET, BY PANEL SIZE   105

10.1       INTRODUCTION            106

10.2       UP TO 20 INCHES           107

10.2.1    UP TO 8 INCHES             108

10.2.1.1 Improved functionality and user experience to foster market growth        108

10.2.2    8 – 20 INCHES    108

10.2.2.1 Surging demand for bigger workspaces and devices with flexible screens to drive segmental growth 108

10.3       ABOVE 20 INCHES          109

10.3.1    VERSATILE SOLUTIONS FOR OFFICES, PUBLIC SPACES, AND HOME ENTERTAINMENT TO SPUR DEMAND   109

11          FOLDABLE DISPLAY MARKET, BY APPLICATION            110

11.1       INTRODUCTION            111

11.2       SMARTPHONES 112

11.2.1    ENHANCED VERSATILITY AND MULTITASKING TO FOSTER MARKET GROWTH          112

11.3       LAPTOPS AND TABLETS            113

11.3.1    RISE OF REMOTE WORKING TRENDS, FLEXIBLE WORK ARRANGEMENTS, AND TELECOMMUTING TO SPUR DEMAND  113

11.4       DIGITAL SIGNAGE AND OTHER LARGE DISPLAY DEVICES         114

11.4.1    DYNAMIC AND ADAPTABLE INSTALLATION OPTIONS TO FUEL MARKET GROWTH        114

12          FOLDABLE DISPLAY MARKET, BY REGION         116

12.1       INTRODUCTION            117

12.2       NORTH AMERICA          118

12.2.1    MACROECONOMIC OUTLOOK FOR NORTH AMERICA   118

12.2.2    US         121

12.2.2.1 Increasing demand for video streaming services with rising number of online gamers to accelerate market growth 121

12.2.3    CANADA            122

12.2.3.1 Digitally literate population and high standard of living to create growth opportunities       122

12.2.4    MEXICO             123

12.2.4.1 Growing inclination of youth toward adoption of innovative technology to boost demand 123

12.3       EUROPE             124

12.3.1    MACROECONOMIC OUTLOOK FOR EUROPE     124

12.3.2    UK         127

12.3.2.1 Widespread availability of premium electronics due to strong retail infrastructure to support market growth   127

12.3.3    GERMANY         128

12.3.3.1 Significant presence of manufacturers and suppliers of key components and materials to foster market growth     128

12.3.4    FRANCE             128

12.3.4.1 Robust retail network to contribute to market growth  128

12.3.5    REST OF EUROPE           129

12.4       ASIA PACIFIC    130

12.4.1    MACROECONOMIC OUTLOOK FOR ASIA PACIFIC          131

12.4.2    CHINA  134

12.4.2.1 Advanced manufacturing capabilities and supportive environment for innovation to accelerate market           134

12.4.3    JAPAN  135

12.4.3.1 Constant innovations in display technologies and robust consumer base to augment market growth     135

12.4.4    SOUTH KOREA 136

12.4.4.1 Constant advancements in display technology by giant companies to create opportunities       136

12.4.5    REST OF ASIA PACIFIC  137

12.5       ROW     138

12.5.1    MACROECONOMIC OUTLOOK FOR ROW           138

12.5.2    MIDDLE EAST & AFRICA             140

12.5.2.1 Increasing demand for versatile and advanced electronic devices from educational institutions to drive market 140

12.5.2.2 Gulf cooperation council (GCC)      141

12.5.2.3 Rest of Middle East & Africa            141

12.5.3    SOUTH AMERICA           142

12.5.3.1 Growing middle-class and tech-savvy youth to boost demand    142

13          COMPETITIVE LANDSCAPE       143

13.1       OVERVIEW        143

13.2       KEY PLAYER STRATEGIES/RIGHT TO WIN, 2019–2024     143

13.3       MARKET SHARE ANALYSIS, 2023             144

13.4       REVENUE ANALYSIS, 2019–2023 146

13.5       COMPANY VALUATION AND FINANCIAL METRICS        147

13.6       COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023   148

13.6.1    STARS  148

13.6.2    EMERGING LEADERS    148

13.6.3    PERVASIVE PLAYERS     148

13.6.4    PARTICIPANTS 148

13.6.5    COMPANY FOOTPRINT: KEY PLAYERS, 2023      150

13.6.5.1 Company footprint            150

13.6.5.2 Technology footprint         150

13.6.5.3 Panel size footprint            151

13.6.5.4 Application footprint         151

13.6.5.5 Region footprint  152

13.7       COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023          152

13.7.1    PROGRESSIVE COMPANIES       152

13.7.2    RESPONSIVE COMPANIES          152

13.7.3    DYNAMIC COMPANIES 152

13.7.4    STARTING BLOCKS       152

13.7.5    COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023             154

13.7.5.1 List of start-ups/SMEs      154

13.7.5.2 Competitive benchmarking of startups/SMEs 155

13.8       BRAND/PRODUCT COMPARISON          156

13.9       COMPETITIVE SCENARIO          157

13.9.1    PRODUCT LAUNCHES  157

13.9.2    DEALS  159

13.9.3    OTHER DEVELOPMENTS           160

14          COMPANY PROFILES    161

14.1       KEY PLAYERS   161

14.1.1    SAMSUNG ELECTRONICS CO., LTD.       161

14.1.1.1 Business overview 161

14.1.1.2 Products/Solutions/Services offered 162

14.1.1.3 Recent developments         163

14.1.1.3.1            Product launches 163

14.1.1.3.2            Deals     164

14.1.1.4 MnM view           164

14.1.1.4.1            Key strengths       164

14.1.1.4.2            Strategic choices  164

14.1.1.4.3            Weaknesses and competitive threats 164

14.1.2    BOE TECHNOLOGY GROUP CO., LTD.  165

14.1.2.1 Business overview 165

14.1.2.2 Products/Solutions/Services offered 166

14.1.2.3 Recent developments         167

14.1.2.3.1            Deals     167

14.1.2.4 MnM view           167

14.1.2.4.1            Key strengths       167

14.1.2.4.2            Strategic choices  167

14.1.2.4.3            Weaknesses and competitive threats 167

14.1.3    VISIONOX COMPANY    168

14.1.3.1 Business overview 168

14.1.3.2 Products/Solutions/Services offered 169

14.1.3.3 Recent developments         170

14.1.3.3.1            Deals     170

14.1.3.3.2            Other developments          171

14.1.3.4 MnM view           171

14.1.3.4.1            Key strengths       171

14.1.3.4.2            Strategic choices  171

14.1.3.4.3            Weaknesses and competitive threats 171

14.1.4    TCL CHINA STAR OPTOELECTRONICS TECHNOLOGY CO., LTD.              172

14.1.4.1 Business overview 172

14.1.4.2 Products/Solutions/Services offered 173

14.1.4.3 Recent developments         174

14.1.4.3.1            Product launches 174

14.1.4.3.2            Deals     175

14.1.4.4 MnM view           175

14.1.4.4.1            Key strengths       175

14.1.4.4.2            Strategic choices  175

14.1.4.4.3            Weaknesses and competitive threats 175

14.1.5    TIANMA             176

14.1.5.1 Business overview 176

14.1.5.2 Products/Solutions/Services offered 177

14.1.5.3 Recent developments         178

14.1.5.3.1            Product launches 178

14.1.5.4 MnM view           178

14.1.5.4.1            Key strengths       178

14.1.5.4.2            Strategic choices  178

14.1.5.4.3            Weaknesses and competitive threats 178

14.1.6    ROYOLE CORPORATION            179

14.1.6.1 Business overview 179

14.1.6.2 Products/Solutions/Services offered 179

14.1.6.3 Recent developments         180

14.1.6.3.1            Product launches 180

14.1.6.3.2            Deals     180

14.1.6.4 MnM view           180

14.1.6.4.1            Key strengths       180

14.1.6.4.2            Strategic choices  181

14.1.6.4.3            Weaknesses and competitive threats 181

14.1.7    AUO CORPORATION     182

14.1.7.1 Business overview 182

14.1.7.2 Products/Solutions/Services offered 183

14.1.7.3 Recent developments         184

14.1.7.3.1            Product launches 184

14.1.8    HUAWEI TECHNOLOGIES CO., LTD.      185

14.1.8.1 Business overview 185

14.1.8.2 Products/Solutions/Services offered 186

14.1.8.3 Recent developments         187

14.1.8.3.1            Product launches 187

14.1.9    MOTOROLA MOBILITY LLC      188

14.1.9.1 Business overview 188

14.1.9.2 Products/Solutions/Services offered 188

14.1.9.3 Recent developments         189

14.1.9.3.1            Product launches 189

14.1.10  HONOR DEVICE CO., LTD.         190

14.1.10.1             Business overview 190

14.1.10.2             Products/Solutions/Services offered 190

14.1.10.3             Recent developments         191

14.1.10.3.1          Product launches 191

14.2       OTHER PLAYERS           192

14.2.1    ALPHABET, INC.             192

14.2.2    LENOVO            193

14.2.3    OPPO   194

14.2.4    TECNO MOBILE             195

14.2.5    VIVO MOBILE COMMUNICATION CO., LTD.      196

14.2.6    XIAOMI 197

14.2.7    VIEWSONIC CORPORATION      198

14.2.8    ASUSTEK COMPUTER INC.         198

14.2.9    E INK HOLDINGS INC.   199

14.2.10  ONEPLUS          199

14.2.11  CORNING INCORPORATED       200

14.2.12  ONUMEN TECHNOLOGY CO., LTD.       201

14.2.13  3M         202

14.2.14  SCHOTT GROUP            203

14.2.15  APPLIED MATERIALS, INC.         204

15          APPENDIX         205

15.1       INSIGHTS FROM INDUSTRY EXPERTS   205

15.2       DISCUSSION GUIDE      206

15.3       KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL             209

15.4       CUSTOMIZATION OPTIONS      211

15.5       RELATED REPORTS       211

15.6       AUTHOR DETAILS         212

LIST OF TABLES

TABLE 1             FOLDABLE DISPLAY MARKET: FORECAST ASSUMPTIONS              36

TABLE 2             FOLDABLE DISPLAY MARKET: RESEARCH ASSUMPTIONS              38

TABLE 3             FOLDABLE DISPLAY MARKET: RISK ASSESSMENT           39

TABLE 4             ROLE OF COMPANIES IN ECOSYSTEM   58

TABLE 5             AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TECHNOLOGY,

2019–2023 (USD)             62

TABLE 6             PORTER’S FIVE FORCES ANALYSIS         63

TABLE 7             INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS, BY APPLICATION  66

TABLE 8             KEY BUYING CRITERIA, BY APPLICATION          66

TABLE 9             LIST OF PATENTS, 2020–2022     72

TABLE 10           NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS         76

TABLE 11           EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 77

TABLE 12           ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 78

TABLE 13           ROW: REGULATORY BODIES, GOVERNMENT AGENCIES,

AND OTHER ORGANIZATIONS 79

TABLE 14           KEY CONFERENCES AND EVENTS, 2024–2025     82

TABLE 15           FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 91

TABLE 16           FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2024–2029 (USD MILLION) 92

TABLE 17           OLED: FOLDABLE DISPLAY MARKET, BY REGION, 2020–2023 (USD MILLION) 93

TABLE 18           OLED: FOLDABLE DISPLAY MARKET, BY REGION, 2024–2029 (USD MILLION) 93

TABLE 19           OLED: FOLDABLE DISPLAY MARKET, BY APPLICATION, 2020–2023 (USD MILLION)     94

TABLE 20           OLED: FOLDABLE DISPLAY MARKET, BY APPLICATION, 2024–2029 (USD MILLION)     94

TABLE 21           OLED: FOLDABLE DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,

2020–2023 (USD MILLION)          94

TABLE 22           OLED: FOLDABLE DISPLAY MARKET IN ASIA PACIFIC, BY COUNTRY,

2024–2029 (USD MILLION)          94

TABLE 23           OLED: FOLDABLE DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,

2020–2023 (USD MILLION)          95

TABLE 24           OLED: FOLDABLE DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY,

2024–2029 (USD MILLION)          95

TABLE 25          OLED: FOLDABLE DISPLAY MARKET IN EUROPE, BY COUNTRY,

2020–2023 (USD MILLION)          95

TABLE 26          OLED: FOLDABLE DISPLAY MARKET IN EUROPE, BY COUNTRY,

2024–2029 (USD MILLION)          95

TABLE 27           OLED: FOLDABLE DISPLAY MARKET IN ROW, BY REGION,

2020–2023 (USD MILLION)          96

TABLE 28           OLED: FOLDABLE DISPLAY MARKET IN ROW, BY REGION,

2024–2029 (USD MILLION)          96

TABLE 29           OLED: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2020–2023 (MILLION UNITS)      96

TABLE 30           OLED: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2024–2029 (MILLION UNITS)      96

TABLE 31           OLED: FOLDABLE DISPLAY MARKET FOR SMARTPHONES, BY REGION,

2020–2023 (THOUSAND UNITS) 97

TABLE 32           OLED: FOLDABLE DISPLAY MARKET FOR SMARTPHONES, BY REGION,

2024–2029 (THOUSAND UNITS) 97

TABLE 33           OLED: FOLDABLE DISPLAY MARKET FOR LAPTOPS AND TABLETS, BY REGION, 2020–2023 (THOUSAND UNITS)   97

TABLE 34           OLED: FOLDABLE DISPLAY MARKET FOR LAPTOPS AND TABLETS, BY REGION, 2024–2029 (THOUSAND UNITS)   98

TABLE 35           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY REGION,

2020–2023 (USD MILLION)          99

TABLE 36           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY REGION,

2024–2029 (USD MILLION)          99

TABLE 37           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2020–2023 (USD MILLION)          99

TABLE 38           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2024–2029 (USD MILLION)          99

TABLE 39           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY TYPE, 2020–2023 (USD MILLION)             100

TABLE 40           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY TYPE, 2024–2029 (USD MILLION)             100

TABLE 41           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY REGION,

2020–2023 (USD THOUSANDS)   100

TABLE 42           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET, BY REGION,

2024–2029 (USD THOUSAND)     100

TABLE 43           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN ASIA PACIFIC,

BY COUNTRY, 2020–2023 (USD THOUSAND)       101

TABLE 44           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN ASIA PACIFIC,

BY COUNTRY, 2024–2029 (USD THOUSAND)       101

TABLE 45           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN NORTH AMERICA,

BY COUNTRY, 2020–2023 (USD THOUSAND)       101

TABLE 46           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN NORTH AMERICA,

BY COUNTRY, 2024–2029 (USD THOUSAND)       101

TABLE 47           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN EUROPE, BY COUNTRY, 2020–2023 (USD THOUSAND)    102

TABLE 48           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN EUROPE, BY COUNTRY, 2024–2029 (USD THOUSAND)    102

TABLE 49           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN ROW, BY REGION,

2020–2023 (USD THOUSAND)     102

TABLE 50           OTHER TECHNOLOGIES: FOLDABLE DISPLAY MARKET IN ROW, BY REGION,

2024–2029 (USD THOUSAND)     102

TABLE 51           MICRO-LED: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2020–2023 (USD MILLION)          103

TABLE 52           MICRO-LED: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2024–2029 (USD MILLION)          103

TABLE 53           FOLDABLE DISPLAY MARKET, BY PANEL SIZE, 2020–2023 (USD MILLION)          106

TABLE 54           FOLDABLE DISPLAY MARKET, BY PANEL SIZE, 2024–2029 (USD MILLION)          106

TABLE 55           UP TO 20 INCHES: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2020–2023 (USD MILLION)          107

TABLE 56           UP TO 20 INCHES: FOLDABLE DISPLAY MARKET, BY APPLICATION,

2024–2029 (USD MILLION)          107

TABLE 57           UP TO 20 INCHES: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          107

TABLE 58           UP TO 20 INCHES: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          108

TABLE 59           FOLDABLE DISPLAY MARKET, BY APPLICATION, 2020–2023 (USD MILLION) 111

TABLE 60           FOLDABLE DISPLAY MARKET, BY APPLICATION, 2024–2029 (USD MILLION) 112

TABLE 61           LAPTOPS AND TABLETS: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          113

TABLE 62           LAPTOPS AND TABLETS: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          114

TABLE 63           FOLDABLE DISPLAY MARKET, BY REGION, 2020–2023 (USD MILLION)          117

TABLE 64           FOLDABLE DISPLAY MARKET, BY REGION, 2024–2029 (USD MILLION)          118

TABLE 65          NORTH AMERICA: FOLDABLE DISPLAY MARKET, BY COUNTRY,

2020–2023 (USD MILLION)          119

TABLE 66          NORTH AMERICA: FOLDABLE DISPLAY MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          120

TABLE 67           NORTH AMERICA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          120

TABLE 68           NORTH AMERICA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          120

TABLE 69           NORTH AMERICA: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION, 2020–2023 (THOUSAND UNITS)  120

TABLE 70           NORTH AMERICA: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION, 2024–2029 (THOUSAND UNITS)  121

TABLE 71           US: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION) 122

TABLE 72           US: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2024–2029 (USD MILLION) 122

TABLE 73           CANADA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          122

TABLE 74           CANADA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          123

TABLE 75           MEXICO: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD THOUSAND)     123

TABLE 76           MEXICO: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD THOUSAND)     123

TABLE 77           EUROPE: FOLDABLE DISPLAY MARKET, BY COUNTRY, 2020–2023 (USD MILLION)     125

TABLE 78           EUROPE: FOLDABLE DISPLAY MARKET, BY COUNTRY, 2024–2029 (USD MILLION)     126

TABLE 79           EUROPE: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          126

TABLE 80           EUROPE: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          126

TABLE 81           EUROPE: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION,

2020–2023 (THOUSAND UNITS) 126

TABLE 82           EUROPE: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION,

2024–2029 (THOUSAND UNITS) 127

TABLE 83           UK: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION)     127

TABLE 84           UK: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2024–2029 (USD MILLION)     127

TABLE 85           GERMANY: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          128

TABLE 86           GERMANY: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          128

TABLE 87           FRANCE: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          129

TABLE 88           FRANCE: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          129

TABLE 89           REST OF EUROPE: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          129

TABLE 90           REST OF EUROPE: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          130

TABLE 91           ASIA PACIFIC: FOLDABLE DISPLAY MARKET, BY COUNTRY,

2020–2023 (USD MILLION)          132

TABLE 92           ASIA PACIFIC: FOLDABLE DISPLAY MARKET, BY COUNTRY,

2024–2029 (USD MILLION)          133

TABLE 93          ASIA PACIFIC: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          133

TABLE 94          ASIA PACIFIC: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          133

TABLE 95           ASIA PACIFIC: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION,

2020–2023 (THOUSAND UNITS) 133

TABLE 96           ASIA PACIFIC: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION,

2024–2029 (THOUSAND UNITS) 134

TABLE 97           CHINA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          134

TABLE 98           CHINA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          135

TABLE 99           JAPAN: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          135

TABLE 100         JAPAN: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          136

TABLE 101         SOUTH KOREA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          137

TABLE 102         SOUTH KOREA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          137

TABLE 103         REST OF ASIA PACIFIC: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          137

TABLE 104         REST OF ASIA PACIFIC: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          138

TABLE 105         ROW: FOLDABLE DISPLAY MARKET, BY REGION, 2020–2023 (USD MILLION) 138

TABLE 106         ROW: FOLDABLE DISPLAY MARKET, BY REGION, 2024–2029 (USD MILLION) 139

TABLE 107         ROW: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2020–2023 (USD MILLION)     139

TABLE 108         ROW: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY, 2024–2029 (USD MILLION)     139

TABLE 109         ROW: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION,

2020–2023 (THOUSAND UNITS) 139

TABLE 110         ROW: FOLDABLE DISPLAY MARKET FOR OLED, BY APPLICATION,

2024–2029 (THOUSAND UNITS) 140

TABLE 111         MIDDLE EAST & AFRICA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          140

TABLE 112         MIDDLE EAST & AFRICA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          140

TABLE 113         MIDDLE EAST & AFRICA: FOLDABLE DISPLAY MARKET, BY REGION,

2020–2023 (USD MILLION)          141

TABLE 114         MIDDLE EAST & AFRICA: FOLDABLE DISPLAY MARKET, BY REGION,

2024–2029 (USD MILLION)          141

TABLE 115         SOUTH AMERICA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2020–2023 (USD MILLION)          142

TABLE 116         SOUTH AMERICA: FOLDABLE DISPLAY MARKET, BY TECHNOLOGY,

2024–2029 (USD MILLION)          142

TABLE 117         FOLDABLE DISPLAY MARKET: KEY PLAYER STRATEGIES/RIGHT TO WIN,

2019–2024          143

TABLE 118         FOLDABLE DISPLAY MARKET: MARKET SHARE ANALYSIS OF TOP

FIVE PLAYERS, 2023       145

TABLE 119         FOLDABLE DISPLAY MARKET: TECHNOLOGY FOOTPRINT              150

TABLE 120         FOLDABLE DISPLAY MARKET: PANEL SIZE FOOTPRINT 151

TABLE 121         FOLDABLE DISPLAY MARKET: APPLICATION FOOTPRINT              151

TABLE 122         FOLDABLE DISPLAY MARKET: REGION FOOTPRINT      152

TABLE 123         FOLDABLE DISPLAY MARKET: LIST OF STARTUPS/SMES              154

TABLE 124         FOLDABLE DISPLAY MARKET: COMPETITIVE BENCHMARKING OF STARTUPS/SMES  155

TABLE 125         FOLDABLE DISPLAY MARKET: PRODUCT LAUNCHES, MAY 2019– JUNE 2024 157

TABLE 126         FOLDABLE DISPLAY MARKET: DEALS, MAY 2019–JUNE 2024              159

TABLE 127         FOLDABLE DISPLAY MARKET: OTHER DEVELOPMENTS, MAY 2019–JUNE 2024 160

TABLE 128         SAMSUNG ELECTRONICS CO., LTD.: COMPANY OVERVIEW              161

TABLE 129         SAMSUNG ELECTRONICS CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED   162

TABLE 130         SAMSUNG ELECTRONICS CO., LTD.: PRODUCT LAUNCHES              163

TABLE 131         SAMSUNG ELECTRONICS CO., LTD.: DEALS       164

TABLE 132         BOE TECHNOLOGY GROUP CO., LTD.: COMPANY OVERVIEW              165

TABLE 133         BOE TECHNOLOGY GROUP CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED   166

TABLE 134         BOE TECHNOLOGY GROUP CO., LTD.: DEALS   167

TABLE 135         VISIONOX COMPANY: COMPANY OVERVIEW    168

TABLE 136         VISIONOX COMPANY: PRODUCTS/SOLUTIONS/SERVICES OFFERED          169

TABLE 137         VISIONOX COMPANY: DEALS    170

TABLE 138         VISIONOX COMPANY: OTHER DEVELOPMENTS             171

TABLE 139         TCL CHINA STAR OPTOELECTRONICS TECHNOLOGY CO., LTD.:

COMPANY OVERVIEW  172

TABLE 140         TCL CHINA STAR OPTOELECTRONICS TECHNOLOGY CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED       173

TABLE 141         TCL CHINA STAR OPTOELECTRONICS TECHNOLOGY CO., LTD.:

PRODUCT LAUNCHES  174

TABLE 142         TCL CHINA STAR OPTOELECTRONICS TECHNOLOGY CO., LTD.: DEALS     175

TABLE 143         TIANMA: COMPANY OVERVIEW             176

TABLE 144         TIANMA: PRODUCTS/SOLUTIONS/SERVICES OFFERED 177

TABLE 145         TIANMA: PRODUCT LAUNCHES             178

TABLE 146         ROYOLE CORPORATION: COMPANY OVERVIEW            179

TABLE 147         ROYOLE CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED          179

TABLE 148         ROYOLE CORPORATION: PRODUCT LAUNCHES            180

TABLE 149         ROYOLE CORPORATION: DEALS            180

TABLE 150         AUO CORPORATION: COMPANY OVERVIEW     182

TABLE 151         AUO CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED          183

TABLE 152         AUO CORPORATION: PRODUCT LAUNCHES     184

TABLE 153         HUAWEI TECHNOLOGIES CO., LTD.: COMPANY OVERVIEW              185

TABLE 154         HUAWEI TECHNOLOGIES CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED   186

TABLE 155         HUAWEI TECHNOLOGIES CO., LTD.: PRODUCT LAUNCHES              187

TABLE 156         MOTOROLA MOBILITY LLC: COMPANY OVERVIEW       188

TABLE 157         MOTOROLA MOBILITY LLC: PRODUCTS/SOLUTIONS/SERVICES OFFERED   188

TABLE 158         MOTOROLA MOBILITY LLC: PRODUCT LAUNCHES       189

TABLE 159         HONOR DEVICE CO., LTD.: COMPANY OVERVIEW          190

TABLE 160         HONOR DEVICE CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED          190

TABLE 161         HONOR DEVICE CO., LTD.: PRODUCT LAUNCHES         191

TABLE 162         ALPHABET, INC.: COMPANY OVERVIEW             192

TABLE 163         LENOVO: COMPANY OVERVIEW            193

TABLE 164         OPPO: COMPANY OVERVIEW    194

TABLE 165         TECNO MOBILE: COMPANY OVERVIEW 195

TABLE 166         VIVO MOBILE COMMUNICATION CO., LTD.: COMPANY OVERVIEW        196

TABLE 167         XIAOMI: COMPANY OVERVIEW 197

TABLE 168         VIEWSONIC CORPORATION: COMPANY OVERVIEW       198

TABLE 169         ASUSTEK COMPUTER INC.: COMPANY OVERVIEW         198

TABLE 170         E INK HOLDINGS INC.: COMPANY OVERVIEW   199

TABLE 171         ONEPLUS: COMPANY OVERVIEW           199

TABLE 172         CORNING INCORPORATED: COMPANY OVERVIEW        200

TABLE 173         ONUMEN TECHNOLOGY CO., LTD.: COMPANY OVERVIEW              201

TABLE 174         3M: COMPANY OVERVIEW         202

TABLE 175         SCHOTT GROUP: COMPANY OVERVIEW            203

TABLE 176         APPLIED MATERIALS, INC.: COMPANY OVERVIEW         204

LIST OF FIGURES

FIGURE 1           FOLDABLE DISPLAY MARKET SEGMENTATION 25

FIGURE 2           RESEARCH DESIGN       27

FIGURE 3           BOTTOM-UP APPROACH           33

FIGURE 4           TOP-DOWN APPROACH             34

FIGURE 5           MARKET SIZE ESTIMATION: DEMAND-SIDE ANALYSIS  35

FIGURE 6           MARKET SIZE ESTIMATION: SUPPLY-SIDE ANALYSIS     36

FIGURE 7           DATA TRIANGULATION             37

FIGURE 8           GLOBAL FOLDABLE DISPLAY MARKET SNAPSHOT        41

FIGURE 9           OLED SEGMENT TO SECURE LARGER MARKET SHARE IN 2024              41

FIGURE 10         UP TO 20 INCHES SEGMENT TO HOLD LARGER MARKET SHARE DURING FORECAST PERIOD      42

FIGURE 11         SMARTPHONES TO SECURE LARGEST MARKET SHARE IN 2029              42

FIGURE 12         ASIA PACIFIC TO BE FASTEST-GROWING MARKET DURING FORECAST PERIOD       43

FIGURE 13         RISING ADOPTION OF INNOVATIVE AND MULTIFUNCTIONAL DEVICES

BY CONSUMERS TO DRIVE MARKET      44

FIGURE 14         OLED SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD              44

FIGURE 15         SMARTPHONES SEGMENT TO HOLD LARGEST MARKET SHARE DURING

FORECAST PERIOD       45

FIGURE 16         FOLDABLE DISPLAYS UP TO 20 INCHES TO LEAD MARKET DURING FORECAST PERIOD     45

FIGURE 17         ASIA PACIFIC TO BE LARGEST MARKET FOR FOLDABLE DISPLAYS BETWEEN

2024 AND 2029  46

FIGURE 18         CHINA TO BE FASTEST-GROWING COUNTRY GLOBALLY DURING FORECAST PERIOD     46

FIGURE 19         FOLDABLE DISPLAY MARKET DYNAMICS          47

FIGURE 20         GLOBAL 5G SUBSCRIPTIONS FOR SMARTPHONES, 2020–2029,              49

FIGURE 21         IMPACT ANALYSIS OF DRIVERS ON FOLDABLE DISPLAY MARKET            50

FIGURE 22         IMPACT ANALYSIS OF RESTRAINTS ON FOLDABLE DISPLAY MARKET            51

FIGURE 23         IMPACT ANALYSIS OF OPPORTUNITIES ON FOLDABLE DISPLAY MARKET         53

FIGURE 24         IMPACT ANALYSIS OF CHALLENGES ON FOLDABLE DISPLAY MARKET            54

FIGURE 25         SUPPLY CHAIN ANALYSIS          55

FIGURE 26         ECOSYSTEM ANALYSIS 57

FIGURE 27         DISPLAY ECOSYSTEM   57

FIGURE 28         INVESTMENT AND FUNDING SCENARIO, 2018–2024       58

FIGURE 29         TRENDS/DISRUPTIONS INFLUENCING CUSTOMER BUSINESS              59

FIGURE 30         AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TECHNOLOGY, 2023      61

FIGURE 31         AVERAGE SELLING PRICE TREND OF FOLDABLE DISPLAYS,

BY REGION, 2019–2023  62

FIGURE 32         PORTER’S FIVE FORCES ANALYSIS         63

FIGURE 33         IMPACT OF PORTER’S FIVE FORCES      64

FIGURE 34         INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS, BY APPLICATION  65

FIGURE 35         KEY BUYING CRITERIA, BY APPLICATION          66

FIGURE 36         IMPORT DATA FOR HS CODE 8524-COMPLIANT PRODUCTS, BY COUNTRY,

2022–2023          69

FIGURE 37         EXPORT DATA FOR HS CODE 8524-COMPLIANT PRODUCTS, BY COUNTRY,

2022–2023          70

FIGURE 38         PATENT ANALYSIS        71

FIGURE 39         IMPACT OF AI/GEN AI ON FOLDABLE DISPLAY MARKET              83

FIGURE 40         OLED SEGMENT TO CAPTURE LARGER MARKET SHARE DURING FORECAST PERIOD     91

FIGURE 41         ASIA PACIFIC TO BE FASTEST-GROWING MARKET FOR OLED TECHNOLOGY DURING FORECAST PERIOD      93

FIGURE 42         ASIA PACIFIC TO LEAD FOLDABLE DISPLAY MARKET FOR OTHER TECHNOLOGIES DURING FORECAST PERIOD   98

FIGURE 43         ABOVE 20 INCHES SEGMENT TO EXHIBIT HIGHER CAGR DURING FORECAST PERIOD     106

FIGURE 44         SMARTPHONES SEGMENT TO CAPTURE LARGEST MARKET SHARE DURING FORECAST PERIOD      111

FIGURE 45         ASIA PACIFIC TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD       117

FIGURE 46         NORTH AMERICA: FOLDABLE DISPLAY MARKET SNAPSHOT              119

FIGURE 47         EUROPE: FOLDABLE DISPLAY MARKET SNAPSHOT       125

FIGURE 48         ASIA PACIFIC: FOLDABLE DISPLAY MARKET SNAPSHOT              132

FIGURE 49         FOLDABLE DISPLAY MARKET: MARKET SHARE ANALYSIS, 2023              145

FIGURE 50         FOLDABLE DISPLAY MARKET: REVENUE ANALYSIS OF KEY PLAYERS, 2019–2023       146

FIGURE 51         FOLDABLE DISPLAY MARKET: COMPANY VALUATION, 2024              147

FIGURE 52         FOLDABLE DISPLAY MARKET: FINANCIAL METRICS, 2024              147

FIGURE 53         FOLDABLE DISPLAY MARKET: COMPANY EVALUATION MATRIX

(KEY PLAYERS), 2023     149

FIGURE 54         FOLDABLE DISPLAY MARKET: COMPANY FOOTPRINT 150

FIGURE 55         FOLDABLE DISPLAY MARKET: COMPANY EVALUATION MATRIX

(STARTUPS/SMES), 2023             153

FIGURE 56         FOLDABLE DISPLAY MARKET: BRAND/PRODUCT COMPARISON   156

FIGURE 57         SAMSUNG ELECTRONICS CO., LTD.: COMPANY SNAPSHOT              162

FIGURE 58         BOE TECHNOLOGY GROUP CO., LTD.: COMPANY SNAPSHOT              166

FIGURE 59         VISIONOX COMPANY: COMPANY SNAPSHOT    169

FIGURE 60         TCL CHINA STAR OPTOELECTRONICS TECHNOLOGY CO., LTD.: COMPANY SNAPSHOT     173

FIGURE 61         TIANMA: COMPANY SNAPSHOT             177

FIGURE 62         AUO CORPORATION: COMPANY SNAPSHOT     183

FIGURE 63         HUAWEI TECHNOLOGIES CO., LTD.: COMPANY SNAPSHOT              186


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