조사회사 : MarketsandMarkets (마켓츠앤마켓츠) 출판년월 : 2024년06월
AVAS Market – Global Forecast to 2030
차량 접근 경보 시스템 (AVAS) 시장 : 추진 방식, 차종(승용차, 상용차), 전동 이륜차(전동 스쿠터/원부, 전동 자전거), 판매 채널, 탑재 위치(일체형, 분리형), 지역별 – 2030년까지의 세계 예측
AVAS Market by Propulsion Type, Vehicle Type (Passenger Cars, Commercial Vehicles), Electric 2-Wheeler (E-scooter/Moped, E-motorcycle), Sales Channel, Mounting Position (Integrated, Separated) and Region – Global Forecast to 2030
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| Enterprise License | USD 10.000 |
| 구성 | 영문조사보고서 |
Report Overview
The global AVAS market is projected to grow from USD 1.2 billion in 2024 to USD 1.7 billion by 2030, at a CAGR of 6.4%.
전 세계 차량 접근 경보 시스템 (AVAS) 시장은 2024년 12억 달러에서 2030년까지 17억 달러로 CAGR 6.4%로 성장할 것으로 예측됩니다.
The growth of the AVAS market is driven by the increasing adoption of quieter electric and hybrid vehicles, necessitating enhanced pedestrian safety measures. Regulatory mandates, such as those from the European Union and the US, further boost demand. Additionally, advancements in acoustic technology and rising urbanization, along with growing awareness of road safety, contribute to the widespread adoption of AVAS.
“E-motorcycle segment is expected to grow at faster rate forecast period, by communication.”
Electric motorcycles represent a revolutionary shift in the world of motorcycling, offering riders a thrilling and sustainable alternative to traditional gasoline-powered bikes. Electric motors power these 2-wheelers and rely on rechargeable batteries for energy, eliminating the need for gasoline and reducing harmful emissions. With advancements in battery technology and electric motor efficiency, electric motorcycles deliver impressive performance, including instant torque delivery and smooth acceleration, providing riders with an exhilarating riding experience. Additionally, electric motorcycles come with lower operating costs and reduced maintenance requirements compared to their gasoline counterparts. These factors are contributing to the growing E2W and AVAS demand globally. OEMs such as Honda (Japan), BMW (Germany), and Tork Motorcycles (India) provide AVAS systems for electric motorcycles.
“Integrated AVAS segment expected to be the largest segment in the AVAS market during the forecast period”
The integrated mounting position of AVAS is technologically more advanced. The controller and the speaker are assembled in an integrated manner in the integrated mounting position, which requires less space than a separated system. Integrated systems can be upgraded with various sound tunes and integrated with advanced AVAS systems that can detect the presence of pedestrians to enhance their safety. They are less susceptible to external damage or tampering, providing a durable solution that aligns with the overall design ethos of contemporary vehicles. As a result, more than 70% of OEMs provide integrated AVAS systems in their electric and hybrid vehicles. Modern automotive engineering allows AVAS to be seamlessly connected with the vehicle’s electronic systems, ensuring precise control over sound emission and integration with other safety features. This level of integration facilitates a more cohesive and effective alerting system, as the AVAS can be programmed to respond dynamically to various driving conditions and speeds.
“Europe is expected to have significant growth during the forecast period.”
The governments of the countries in Europe are providing significant incentives to promote EVs. As a result, the demand for EVs has increased significantly in the region. Europe is home to automobile manufacturers such as Renault (France), Audi (Germany), BMW (Germany), and Mercedes (Germany). These companies are investing in research and testing of AVAS to enhance customer experience. Europe has set a very ambitious goal of reducing 80% of CO2 emissions by 2030-2035 and has created a roadmap. The governments of various countries in Europe are subsidizing EV infrastructure, and the focus is expected to continue on EVs in the long run. In Europe, the UN ECE Regulation 138 for AVAS was enacted in July 2019, stipulating that all new electric and hybrid vehicles must be equipped with an AVAS starting from July 2021. The prescribed cruising speeds are 10 and 20 km/h for forward constant speed driving and 6 km/h for reverse driving. Also, the new regulation prohibits manual switching off of the AVAS. Government support, decreasing battery costs, and economies of scale are cited as the primary reasons for the above-stated prediction by ING. Germany, the UK, and France dominate the sales of EVs, which is expected to boost the regional AVAS market.
In-depth interviews were conducted with CEOs, marketing directors, other innovation and technology directors, and executives from various key organizations operating in this market.
• By Company Type: Tier I – 42%, and Tier II – 40%, OEMs – 18%
• By Designation: C- Level Executives – 57%, Directors – 29%, and Others – 14%
• By Region: North America – 39%, Europe – 33%, and Asia Pacific – 28%
The AVAS market is dominated by major players including Continental AG (Germany), Hella GMBH & CO. KGAA (Germany), Kendrion N. V. (Netherlands), Harman International (US), and Denso Corporation (Japan). These companies have strong product portfolio as well as strong distribution networks at the global level.
Research Coverage:
The report covers the AVAS market, in terms of Propulsion Type (BEV, PHEV, FCEV), Vehicle Type (Passenger Cars, Commercial Vehicles), Electric 2-Wheeler (E-scooter/Moped, E-motorcycle), Sales Channel (OEM, Aftermarket), Mounting Position (Integrated, Separated), and Region (Asia Pacific, Europe, and North America). It covers the competitive landscape and company profiles of the major players in the AVAS market ecosystem.
The study also includes an in-depth competitive analysis of the key players in the market, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.
Key Benefits of Buying the Report:
• The report will help market leaders/new entrants with information on the closest approximations of revenue numbers for the overall AVAS market and its subsegments.
• This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies.
• The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.
• The report also helps stakeholders understand the current and future pricing trends of AVAS.
The report provides insight on the following pointers:
• Analysis of key drivers (Favorable government policies for implementing acoustic vehicle alerting systems, Booming electric vehicle market, Growing emphasis on pedestrian safety, Growing adoption of electric 2-wheelers), restraints (Inconsistent speed range regulation), opportunities (Rapid growth of micro-mobility sector, Increasing demand for customized solutions), and challenges (Compliance with sound standardization mandates).
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the AVAS market.
• Market Development: Comprehensive information about lucrative markets – the report analyses the AVAS market across varied regions.
• Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the AVAS market.
• Competitive Assessment: In-depth assessment of market ranking, growth strategies, and service offerings of leading players like Continental AG (Germany), Hella GMBH & CO. KGAA (Germany), Kendrion N. V. (Netherlands), Harman International (US), and Denso Corporation (Japan) among others in AVAS market.
Table of Contents
1 INTRODUCTION 22
1.1 STUDY OBJECTIVES 22
1.2 MARKET DEFINITION 23
TABLE 1 AVAS MARKET DEFINITION, BY VEHICLE TYPE 23
TABLE 2 AVAS MARKET DEFINITION, BY MOUNTING POSITION 23
TABLE 3 AVAS MARKET DEFINITION, BY PROPULSION TYPE 24
TABLE 4 AVAS MARKET DEFINITION, BY SALES CHANNEL 24
TABLE 5 AVAS MARKET DEFINITION, BY ELECTRIC 2-WHEELER 25
1.2.1 INCLUSIONS AND EXCLUSIONS 25
TABLE 6 INCLUSIONS AND EXCLUSIONS 25
1.3 MARKET SCOPE 26
1.3.1 MARKETS COVERED 26
FIGURE 1 AVAS MARKET SEGMENTATION 26
1.3.2 REGIONS COVERED 26
1.3.3 YEARS CONSIDERED 27
1.4 CURRENCY CONSIDERED 27
1.5 UNIT CONSIDERED 27
TABLE 7 USD EXCHANGE RATES 27
1.6 STAKEHOLDERS 27
1.7 SUMMARY OF CHANGES 28
2 RESEARCH METHODOLOGY 29
2.1 RESEARCH DATA 29
FIGURE 2 RESEARCH DESIGN 29
FIGURE 3 RESEARCH PROCESS FLOW 30
2.1.1 SECONDARY DATA 30
2.1.1.1 Key secondary sources 31
2.1.1.2 Key data from secondary sources 32
2.1.2 PRIMARY DATA 33
2.1.2.1 Primary interview participants 33
2.1.2.2 Key industry insights 34
FIGURE 4 KEY INDUSTRY INSIGHTS 34
2.1.2.3 Breakdown of primary interviews 34
FIGURE 5 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 34
2.1.2.4 List of primary participants 35
2.2 MARKET SIZE ESTIMATION METHODOLOGY 35
FIGURE 6 RESEARCH METHODOLOGY: HYPOTHESIS BUILDING 36
2.2.1 RECESSION IMPACT ANALYSIS 37
2.2.2 BOTTOM-UP APPROACH 37
FIGURE 7 BOTTOM-UP APPROACH 37
2.2.3 TOP-DOWN APPROACH 38
FIGURE 8 TOP-DOWN APPROACH 38
FIGURE 9 RESEARCH DESIGN AND METHODOLOGY 38
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 39
FIGURE 10 DATA TRIANGULATION 39
FIGURE 11 MARKET GROWTH PROJECTIONS FROM DEMAND-SIDE DRIVERS 40
2.4 FACTOR ANALYSIS 40
FIGURE 12 FACTOR ANALYSIS 40
2.5 RESEARCH ASSUMPTIONS 41
2.6 RESEARCH LIMITATIONS 41
2.7 RISK ANALYSIS 42
3 EXECUTIVE SUMMARY 43
FIGURE 13 AVAS MARKET OUTLOOK 44
FIGURE 14 AVAS MARKET, BY REGION 45
FIGURE 15 PASSENGER CAR SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 46
FIGURE 16 BATTERY ELECTRIC VEHICLE SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 46
FIGURE 17 KEY PLAYERS IN AVAS MARKET 47
4 PREMIUM INSIGHTS 48
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN AVAS MARKET 48
FIGURE 18 GOVERNMENT REGULATIONS AND EMPHASIS ON COMMUTER SAFETY TO DRIVE MARKET 48
4.2 AVAS MARKET, BY PROPULSION TYPE 49
FIGURE 19 BATTERY ELECTRIC VEHICLE TO BE LARGEST PROPULSION TYPE DURING FORECAST PERIOD 49
4.3 AVAS MARKET, BY VEHICLE TYPE 49
FIGURE 20 PASSENGER CAR TO BE LEADING VEHICLE TYPE DURING FORECAST PERIOD 49
4.4 AVAS MARKET, BY MOUNTING POSITION 50
FIGURE 21 INTEGRATED AVAS TO DOMINATE MARKET DURING FORECAST PERIOD 50
4.5 AVAS MARKET, BY SALES CHANNEL 50
FIGURE 22 OEM SEGMENT TO GROW AT SIGNIFICANT RATE DURING FORECAST PERIOD 50
4.6 AVAS MARKET, BY ELECTRIC 2-WHEELER 51
FIGURE 23 E-SCOOTER/MOPED SEGMENT TO GENERATE HIGHER DEMAND FOR AVAS DURING FORECAST PERIOD 51
4.7 AVAS MARKET, BY REGION 51
FIGURE 24 ASIA PACIFIC TO ACCOUNT FOR DOMINANT MARKET SHARE IN 2024 51
5 MARKET OVERVIEW 52
5.1 INTRODUCTION 52
FIGURE 25 ACOUSTIC VEHICLE ALERTING SYSTEM 52
5.2 MARKET DYNAMICS 53
FIGURE 26 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 53
5.2.1 DRIVERS 54
5.2.1.1 Favorable government policies for implementing AVAS 54
FIGURE 27 AVAS REGULATIONS WORLDWIDE 54
5.2.1.2 Booming electric vehicle market 55
FIGURE 28 ELECTRIC VEHICLE SALES, 2020–2023 55
5.2.1.3 Rising emphasis on pedestrian safety 55
FIGURE 29 ELECTRIC VEHICLE WARNING SOUNDS FOR PEDESTRIANS AND BIKERS 56
5.2.1.4 Growing adoption of electric 2-wheelers 56
FIGURE 30 ELECTRIC 2-WHEELER SALES, 2020–2023 57
5.2.2 RESTRAINTS 57
5.2.2.1 Inconsistent speed range regulations 57
TABLE 8 MINIMUM SOUND REQUIREMENTS FOR AVAS IN US AND EUROPE 57
5.2.3 OPPORTUNITIES 58
5.2.3.1 Rapid growth of micro-mobility sector 58
FIGURE 31 AVAS FOR SHARED AND MICRO-MOBILITY FLEETS 58
5.2.3.2 Increasing inclination toward customized solutions 59
5.2.4 CHALLENGES 59
5.2.4.1 Compliance with sound standardization mandates 59
TABLE 9 IMPACT OF MARKET DYNAMICS 59
5.3 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS 60
FIGURE 32 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS 60
5.4 VALUE CHAIN ANALYSIS 61
FIGURE 33 VALUE CHAIN ANALYSIS 61
5.5 TECHNOLOGY ANALYSIS 62
5.5.1 INTRODUCTION 62
5.5.2 KEY TECHNOLOGIES 62
5.5.2.1 Pre-designed Sound Libraries 62
FIGURE 34 SOUND DESIGN PROCESS 63
5.5.2.2 Innovative Actuator-based Acoustic Systems 63
FIGURE 35 CONTINENTAL AG: AVAS SOLUTION 64
FIGURE 36 AVAS LAYOUT 64
5.5.2.3 Digital Signal Processing (DSP) 65
FIGURE 37 AVAS: BLOCK DIAGRAM 65
5.5.3 COMPLEMENTARY TECHNOLOGIES 66
5.5.3.1 V2X Communication 66
FIGURE 38 TYPES OF V2X COMMUNICATION 66
FIGURE 39 V2P COMMUNICATION 67
5.5.3.2 Navigation and GPS Systems 67
FIGURE 40 BLOCK DIAGRAM OF VEHICLE NAVIGATION SYSTEM 68
5.5.4 ADJACENT TECHNOLOGIES 68
5.5.4.1 Conjunction of ADAS, Camera, and Artificial Intelligence 68
FIGURE 41 SENSOR FUSION TECHNOLOGY 69
5.5.4.2 Autonomous Vehicles: Cybersecurity and Data Privacy 69
FIGURE 42 DATA FROM AUTONOMOUS VEHICLES 69
5.5.5 UPCOMING TECHNOLOGICAL ADVANCEMENTS 70
5.6 PRICING ANALYSIS 70
5.6.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS FOR ELECTRIC 2- AND 4-WHEELERS 71
TABLE 10 AVERAGE SELLING PRICE OF KEY PLAYERS FOR 2-WHEELERS, 2023 (USD) 71
TABLE 11 AVERAGE SELLING PRICE BY KEY PLAYERS FOR 4-WHEELERS, 2023 (USD) 71
5.6.2 AVERAGE SELLING PRICE TREND, BY REGION 71
TABLE 12 AVERAGE SELLING PRICE TREND, BY REGION, 2020–2024 (USD/UNIT) 71
5.7 ECOSYSTEM ANALYSIS 72
FIGURE 43 ECOSYSTEM ANALYSIS 72
5.7.1 OEMS 72
5.7.2 CHIP SUPPLIERS 72
5.7.3 AVAS PROVIDERS 73
TABLE 13 ROLE OF COMPANIES IN ECOSYSTEM 73
5.8 KEY OEM OFFERINGS 74
5.8.1 JAGUAR LAND ROVER LIMITED 74
5.8.2 GENERAL MOTORS 74
5.8.3 BMW AG 74
5.8.4 AUDI 75
5.8.5 MERCEDES-BENZ 75
5.8.6 PORSCHE AG 75
5.8.7 NISSAN MOTOR CO., LTD. 75
5.8.8 HYUNDAI MOBIS 75
5.8.9 MARUTI SUZUKI INDIA LIMITED 76
5.8.10 OTHERS 76
5.9 KEY STAKEHOLDERS AND BUYING CRITERIA 76
5.9.1 KEY STAKEHOLDERS IN BUYING PROCESS 76
FIGURE 44 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP 2 VEHICLE TYPES 76
TABLE 14 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP 2 VEHICLE TYPES (%) 77
5.9.2 BUYING CRITERIA 77
FIGURE 45 KEY BUYING CRITERIA FOR TOP 2 VEHICLE TYPES 77
TABLE 15 KEY BUYING CRITERIA FOR TOP 2 VEHICLE TYPES 77
5.10 CASE STUDY ANALYSIS 78
5.10.1 IMPLEMENTATION OF QUIET VEHICLE SOUNDER (QVS) BY CONWAY 78
5.10.2 SAFETY ENHANCEMENT WITH QUIET VEHICLE SOUNDERS AT UNIVERSITY OF BIRMINGHAM 78
5.10.3 NESOBUS SAFETY ENHANCEMENT WITH BRIGADE’S QVS 79
5.10.4 HYUNDAI’S ACOUSTIC INNOVATION IN ELECTRIC VEHICLES 79
5.10.5 BMW’S CREATIVE APPROACH TO ELECTRIC VEHICLE SOUND DESIGN 80
5.10.6 PORSCHE’S INNOVATIVE AVAS FOR ELECTRIC VEHICLES 81
5.10.7 REDEFINING ELECTRIC VEHICLE SAFETY WITH AUDI’S CUSTOMIZED AVAS 81
5.10.8 MERCEDES-BENZ AVAS SET NEW STANDARD FOR ELECTRIC CARS 82
5.10.9 MICRO-MOBILITY SAFETY ENHANCEMENT WITH THOR AVAS 82
5.11 PATENT ANALYSIS 83
5.11.1 INTRODUCTION 83
FIGURE 46 PATENT ANALYSIS, 2014–2023 83
5.11.2 LEGAL STATUS OF PATENTS 84
FIGURE 47 LEGAL STATUS OF PATENTS FILED FOR AVAS, 2014–2024 84
TABLE 16 INNOVATIONS AND PATENT REGISTRATIONS, 2020–2024 84
5.12 REGULATORY LANDSCAPE 86
5.12.1 EUROPE 87
FIGURE 48 APPLICATION OF UN ECE REGULATION 138 87
5.12.2 US 87
FIGURE 49 APPLICATION OF FMVSS 141 87
5.12.3 CHINA 87
FIGURE 50 APPLICATION OF GB/T 37153-2018 87
5.12.4 JAPAN 88
5.12.5 INDIA 88
5.12.6 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 88
TABLE 17 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 88
TABLE 18 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 89
TABLE 19 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 90
5.13 KEY CONFERENCES AND EVENTS 91
TABLE 20 KEY CONFERENCES AND EVENTS, 2024–2025 91
5.14 AVAS OPERATIONS IN MANAGING SOUND COMPLEXITY 91
FIGURE 51 WORKING OF AVAS 91
6 AVAS MARKET, BY ELECTRIC 2-WHEELER 93
6.1 INTRODUCTION 94
FIGURE 52 AVAS MARKET, BY ELECTRIC 2-WHEELER, 2024–2030 (USD MILLION) 94
TABLE 21 AVAS MARKET, BY ELECTRIC 2-WHEELER, 2020–2023 (THOUSAND UNITS) 94
TABLE 22 AVAS MARKET, BY ELECTRIC 2-WHEELER, 2024–2030 (THOUSAND UNITS) 95
TABLE 23 AVAS MARKET, BY ELECTRIC 2-WHEELER, 2020–2023 (USD MILLION) 95
TABLE 24 AVAS MARKET, BY ELECTRIC 2-WHEELER, 2024–2030 (USD MILLION) 95
6.2 E-SCOOTER/MOPED 95
6.2.1 REGULATIONS FOR PEDESTRIAN SAFETY IN LOW-SPEED VEHICLES TO DRIVE MARKET 95
TABLE 25 E-SCOOTER/MOPED: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 96
TABLE 26 E-SCOOTER/MOPED: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 96
TABLE 27 E-SCOOTER/MOPED: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 96
TABLE 28 E-SCOOTER/MOPED: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 96
6.3 E-MOTORCYCLE 97
6.3.1 RISING DEMAND FOR ENGINE SOUNDS IN ELECTRIC MOTORCYCLES TO DRIVE MARKET 97
TABLE 29 E-MOTORCYCLE: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 97
TABLE 30 E-MOTORCYCLE: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 97
TABLE 31 E-MOTORCYCLE: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 98
TABLE 32 E-MOTORCYCLE: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 98
6.4 KEY PRIMARY INSIGHTS 98
7 AVAS MARKET, BY SALES CHANNEL 99
7.1 INTRODUCTION 100
FIGURE 53 AVAS MARKET, BY SALES CHANNEL, 2024–2030 (USD MILLION) 100
TABLE 33 AVAS MARKET, BY SALES CHANNEL, 2020–2023 (THOUSAND UNITS) 100
TABLE 34 AVAS MARKET, BY SALES CHANNEL, 2024–2030 (THOUSAND UNITS) 100
TABLE 35 AVAS MARKET, BY SALES CHANNEL, 2020–2023 (USD MILLION) 101
TABLE 36 AVAS MARKET, BY SALES CHANNEL, 2024–2030 (USD MILLION) 101
7.2 OEM 101
7.2.1 DEVELOPMENT OF UNIQUE SOUND SIGNATURES BY OEMS TO DRIVE MARKET 101
TABLE 37 OEM: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 102
TABLE 38 OEM: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 102
TABLE 39 OEM: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 102
TABLE 40 OEM: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 102
7.3 AFTERMARKET 103
7.4 KEY PRIMARY INSIGHTS 103
8 AVAS MARKET, BY MOUNTING POSITION 104
8.1 INTRODUCTION 105
FIGURE 54 INTEGRATED SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 105
TABLE 41 AVAS MARKET, BY MOUNTING POSITION, 2020–2023 (THOUSAND UNITS) 105
TABLE 42 AVAS MARKET, BY MOUNTING POSITION, 2024–2030 (THOUSAND UNITS) 105
TABLE 43 AVAS MARKET, BY MOUNTING POSITION, 2020–2023 (USD MILLION) 106
TABLE 44 AVAS MARKET, BY MOUNTING POSITION, 2024–2030 (USD MILLION) 106
8.2 SEPARATED 106
8.2.1 FLEXIBLE PLACEMENT ACROSS DIFFERENT VEHICLE TYPES AND MODELS TO DRIVE MARKET 106
TABLE 45 SEPARATED POSITION: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 107
TABLE 46 SEPARATED POSITION: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 107
TABLE 47 SEPARATED POSITION: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 107
TABLE 48 SEPARATED POSITION: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 107
8.3 INTEGRATED 108
8.3.1 TECHNOLOGICAL ADVANCEMENTS AND OEM COLLABORATIONS WITH TIER I SUPPLIERS TO DRIVE MARKET 108
TABLE 49 INTEGRATED POSITION: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 108
TABLE 50 INTEGRATED POSITION: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 108
TABLE 51 INTEGRATED POSITION: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 108
TABLE 52 INTEGRATED POSITION: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 109
8.4 KEY PRIMARY INSIGHTS 109
9 AVAS MARKET, BY PROPULSION TYPE 110
9.1 INTRODUCTION 111
TABLE 53 APPLICATION OF AVAS IN BATTERY ELECTRIC VEHICLE VS. PLUG-IN HYBRID ELECTRIC VEHICLE VS. FUEL CELL ELECTRIC VEHICLE 111
FIGURE 55 BATTERY ELECTRIC VEHICLE SEGMENT TO LEAD MARKET DURING FORECAST PERIOD (USD MILLION) 111
TABLE 54 AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 112
TABLE 55 AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 112
TABLE 56 AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 112
TABLE 57 AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 112
9.2 OPERATIONAL DATA 113
FIGURE 56 ELECTRIC VEHICLE SALES BY LEADING OEMS IN 2023 113
9.3 BATTERY ELECTRIC VEHICLE 113
9.3.1 AVAILABILITY IN MULTIPLE SEGMENTS TO DRIVE MARKET 113
TABLE 58 BATTERY ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 114
TABLE 59 BATTERY ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 114
TABLE 60 BATTERY ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 114
TABLE 61 BATTERY ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 114
9.4 PLUG-IN HYBRID ELECTRIC VEHICLE 115
9.4.1 INCREASING NUMBER OF CHARGING STATIONS TO DRIVE MARKET 115
TABLE 62 PLUG-IN HYBRID ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 115
TABLE 63 PLUG-IN HYBRID ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 115
TABLE 64 PLUG-IN HYBRID ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 116
TABLE 65 PLUG-IN HYBRID ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 116
9.5 FUEL CELL ELECTRIC VEHICLE 116
9.5.1 LONGER DRIVING RANGE AND BETTER ENVIRONMENTAL SUSTAINABILITY THAN OTHER EVS TO DRIVE MARKET 116
TABLE 66 FUEL CELL ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 117
TABLE 67 FUEL CELL ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 117
TABLE 68 FUEL CELL ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 117
TABLE 69 FUEL CELL ELECTRIC VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 118
9.6 KEY PRIMARY INSIGHTS 118
10 AVAS MARKET, BY VEHICLE TYPE 119
10.1 INTRODUCTION 120
FIGURE 57 PASSENGER CAR SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 120
TABLE 70 AVAS MARKET, BY VEHICLE TYPE, 2020–2023 (THOUSAND UNITS) 121
TABLE 71 AVAS MARKET, BY VEHICLE TYPE, 2024–2030 (THOUSAND UNITS) 121
TABLE 72 AVAS MARKET, BY VEHICLE TYPE, 2020–2023 (USD MILLION) 121
TABLE 73 AVAS MARKET, BY VEHICLE TYPE, 2024–2030 (USD MILLION) 121
10.2 COMMERCIAL VEHICLE 122
10.2.1 GROWTH IN E-COMMERCE, LOGISTICS, AND SHARED MOBILITY SECTORS TO DRIVE MARKET 122
TABLE 74 COMMERCIAL VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 122
TABLE 75 COMMERCIAL VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 122
TABLE 76 COMMERCIAL VEHICLE: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 123
TABLE 77 COMMERCIAL VEHICLE: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 123
10.3 PASSENGER CAR 123
10.3.1 GOVERNMENT INCENTIVES FOR PASSENGER CARS EQUIPPED WITH AVAS TO DRIVE MARKET 123
TABLE 78 PASSENGER CAR: AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 124
TABLE 79 PASSENGER CAR: AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 124
TABLE 80 PASSENGER CAR: AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 124
TABLE 81 PASSENGER CAR: AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 124
10.4 KEY PRIMARY INSIGHTS 125
11 AVAS MARKET, BY REGION 126
11.1 INTRODUCTION 127
TABLE 82 COMPARISON OF EUROPEAN AND US REGULATIONS ON MINIMUM SOUND REQUIREMENTS FOR HYBRID ELECTRIC VEHICLES 127
TABLE 83 COMPARISON OF EUROPEAN AND US MINIMUM OVERALL SOUND PRESSURE LEVEL REQUIREMENTS FOR ELECTRIC VEHICLES 127
FIGURE 58 AVAS MARKET, BY REGION, 2024 VS. 2030 (USD MILLION) 128
TABLE 84 AVAS MARKET, BY REGION, 2020–2023 (THOUSAND UNITS) 128
TABLE 85 AVAS MARKET, BY REGION, 2024–2030 (THOUSAND UNITS) 128
TABLE 86 AVAS MARKET, BY REGION, 2020–2023 (USD MILLION) 128
TABLE 87 AVAS MARKET, BY REGION, 2024–2030 (USD MILLION) 129
11.2 ASIA PACIFIC 129
11.2.1 RECESSION IMPACT ANALYSIS 130
FIGURE 59 ASIA PACIFIC: AVAS MARKET SNAPSHOT 130
TABLE 88 ASIA PACIFIC: AVAS MARKET, BY COUNTRY, 2020–2023 (THOUSAND UNITS) 131
TABLE 89 ASIA PACIFIC: AVAS MARKET, BY COUNTRY, 2024–2030 (THOUSAND UNITS) 131
TABLE 90 ASIA PACIFIC: AVAS MARKET, BY COUNTRY, 2020–2023 (USD MILLION) 131
TABLE 91 ASIA PACIFIC: AVAS MARKET, BY COUNTRY, 2024–2030 (USD MILLION) 131
11.2.2 CHINA 132
11.2.2.1 Strong electric vehicle supply chain to drive market 132
TABLE 92 CHINA: TOTAL ELECTRIC VEHICLES ON ROAD (THOUSAND UNITS) 132
TABLE 93 CHINA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 133
TABLE 94 CHINA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 133
TABLE 95 CHINA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 133
TABLE 96 CHINA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 133
11.2.3 INDIA 134
11.2.3.1 Growing adoption of electric vehicles and upcoming AVAS mandates to drive market 134
TABLE 97 INDIA: TOTAL ELECTRIC VEHICLES ON ROAD (THOUSAND UNITS) 134
TABLE 98 INDIA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 135
TABLE 99 INDIA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 135
TABLE 100 INDIA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 135
TABLE 101 INDIA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 135
11.2.4 JAPAN 136
11.2.4.1 Presence of leading electric vehicle manufacturers to drive market 136
TABLE 102 JAPAN: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 136
TABLE 103 JAPAN: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 136
TABLE 104 JAPAN: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 137
TABLE 105 JAPAN: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 137
11.2.5 SOUTH KOREA 137
11.2.5.1 Tax incentives and subsidies for buying electric vehicles to drive market 137
TABLE 106 SOUTH KOREA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 138
TABLE 107 SOUTH KOREA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 138
TABLE 108 SOUTH KOREA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 138
TABLE 109 SOUTH KOREA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 138
11.3 EUROPE 139
FIGURE 60 EUROPE: AVAS MARKET, BY COUNTRY, 2024–2030 139
TABLE 110 EUROPE: AVAS MARKET, BY COUNTRY, 2020–2023 (THOUSAND UNITS) 140
TABLE 111 EUROPE: AVAS MARKET, BY COUNTRY, 2024–2030 (THOUSAND UNITS) 140
TABLE 112 EUROPE: AVAS MARKET, BY COUNTRY, 2020–2023 (USD MILLION) 141
TABLE 113 EUROPE: AVAS MARKET, BY COUNTRY, 2024–2030 (USD MILLION) 141
11.3.1 RECESSION IMPACT ANALYSIS 142
11.3.2 FRANCE 142
11.3.2.1 Plans to boost electric car sales four times by 2027 to drive market 142
TABLE 114 FRANCE: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 142
TABLE 115 FRANCE: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 142
TABLE 116 FRANCE: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 143
TABLE 117 FRANCE: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 143
11.3.3 GERMANY 143
11.3.3.1 Government initiatives to promote electric vehicles to drive market 143
TABLE 118 GERMANY: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 144
TABLE 119 GERMANY: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 144
TABLE 120 GERMANY: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 144
TABLE 121 GERMANY: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 144
11.3.4 NETHERLANDS 145
11.3.4.1 Plans for ICE vehicle ban by 2030 to drive market 145
TABLE 122 NETHERLANDS: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 145
TABLE 123 NETHERLANDS: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 145
TABLE 124 NETHERLANDS: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 145
TABLE 125 NETHERLANDS: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 146
11.3.5 NORWAY 146
11.3.5.1 Full commercialization of electric vehicle industry to drive market 146
TABLE 126 NORWAY: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 146
TABLE 127 NORWAY: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 146
TABLE 128 NORWAY: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 147
TABLE 129 NORWAY: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 147
11.3.6 SWEDEN 147
11.3.6.1 Growing sales of battery electric vehicles to drive market 147
TABLE 130 SWEDEN: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 148
TABLE 131 SWEDEN: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 148
TABLE 132 SWEDEN: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 148
TABLE 133 SWEDEN: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 148
11.3.7 DENMARK 149
11.3.7.1 Focus on tax rebates and sustainable energy production to drive market 149
TABLE 134 DENMARK: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 149
TABLE 135 DENMARK: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 149
TABLE 136 DENMARK: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 149
TABLE 137 DENMARK: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 150
11.3.8 AUSTRIA 150
11.3.8.1 Fast transition to zero-emission vehicles to drive market 150
TABLE 138 AUSTRIA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 150
TABLE 139 AUSTRIA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 150
TABLE 140 AUSTRIA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 151
TABLE 141 AUSTRIA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 151
11.3.9 SWITZERLAND 151
11.3.9.1 Expansion of electric vehicle charging infrastructure to drive market 151
TABLE 142 SWITZERLAND: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 151
TABLE 143 SWITZERLAND: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 152
TABLE 144 SWITZERLAND: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 152
TABLE 145 SWITZERLAND: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 152
11.3.10 SPAIN 152
11.3.10.1 Subsidies for faster adoption of electric vehicles to drive market 152
TABLE 146 SPAIN: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 153
TABLE 147 SPAIN: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 153
TABLE 148 SPAIN: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 153
TABLE 149 SPAIN: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 153
11.3.11 UK 154
11.3.11.1 Several grants for vehicles providing electric range and CO2 emissions to drive market 154
TABLE 150 UK: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 154
TABLE 151 UK: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 154
TABLE 152 UK: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 154
TABLE 153 UK: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 155
11.4 NORTH AMERICA 155
11.4.1 RECESSION IMPACT ANALYSIS 155
FIGURE 61 NORTH AMERICA: AVAS MARKET SNAPSHOT 156
TABLE 154 NORTH AMERICA: AVAS MARKET, BY COUNTRY, 2020–2023 (THOUSAND UNITS) 156
TABLE 155 NORTH AMERICA: AVAS MARKET, BY COUNTRY, 2024–2030 (THOUSAND UNITS) 157
TABLE 156 NORTH AMERICA: AVAS MARKET, BY COUNTRY, 2020–2023 (USD MILLION) 157
TABLE 157 NORTH AMERICA: AVAS MARKET, BY COUNTRY, 2024–2030 (USD MILLION) 157
11.4.2 CANADA 158
11.4.2.1 Government regulations for mandating AVAS to drive market 158
TABLE 158 CANADA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 158
TABLE 159 CANADA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 158
TABLE 160 CANADA: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 159
TABLE 161 CANADA: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 159
11.4.3 US 159
11.4.3.1 Private and public sector investments in affordable electric vehicles to drive market 159
TABLE 162 US: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (THOUSAND UNITS) 160
TABLE 163 US: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (THOUSAND UNITS) 160
TABLE 164 US: AVAS MARKET, BY PROPULSION TYPE, 2020–2023 (USD MILLION) 160
TABLE 165 US: AVAS MARKET, BY PROPULSION TYPE, 2024–2030 (USD MILLION) 161
12 COMPETITIVE LANDSCAPE 162
12.1 OVERVIEW 162
12.2 MARKET RANKING ANALYSIS 162
FIGURE 62 MARKET RANKING OF KEY PLAYERS, 2023 162
12.3 REVENUE ANALYSIS 164
FIGURE 63 REVENUE ANALYSIS OF KEY PLAYERS, 2019−2023 164
12.4 COMPANY VALUATION AND FINANCIAL METRICS 165
FIGURE 64 COMPANY VALUATION OF AVAS PROVIDERS, APRIL 2024 165
FIGURE 65 FINANCIAL METRICS OF AVAS PROVIDERS, MARCH 2024 165
12.5 BRAND/PRODUCT COMPARISON 166
FIGURE 66 BRAND/PRODUCT COMPARISON OF TOP 5 PLAYERS 166
12.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 166
12.6.1 STARS 166
12.6.2 EMERGING LEADERS 167
12.6.3 PERVASIVE PLAYERS 167
12.6.4 PARTICIPANTS 167
FIGURE 67 AVAS MARKET: COMPANY EVALUATION MATRIX, 2023 167
12.6.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023 168
FIGURE 68 AVAS MARKET: COMPANY FOOTPRINT, 2023 168
TABLE 166 AVAS MARKET: REGION FOOTPRINT, 2023 169
TABLE 167 AVAS MARKET: VEHICLE TYPE FOOTPRINT, 2023 169
12.7 COMPANY EVALUATION MATRIX: START-UPS/SMES, 2023 170
12.7.1 PROGRESSIVE COMPANIES 170
12.7.2 RESPONSIVE COMPANIES 170
12.7.3 DYNAMIC COMPANIES 170
12.7.4 STARTING BLOCKS 170
FIGURE 69 AVAS MARKET: START-UP/SME EVALUATION MATRIX, 2023 171
12.7.5 COMPETITIVE BENCHMARKING 172
TABLE 168 KEY START-UPS/SMES 172
TABLE 169 COMPETITIVE BENCHMARKING OF KEY START-UPS/SMES 172
12.8 COMPETITIVE SCENARIOS AND TRENDS 173
12.8.1 PRODUCT LAUNCHES 173
TABLE 170 AVAS MARKET: PRODUCT LAUNCHES, 2020–2024 173
12.8.2 DEALS 174
TABLE 171 AVAS MARKET: DEALS, 2020–2024 174
13 COMPANY PROFILES 175
(Business overview, Products offered, Recent developments & MnM View)*
13.1 KEY PLAYERS 175
13.1.1 CONTINENTAL AG 175
TABLE 172 CONTINENTAL AG: COMPANY OVERVIEW 175
FIGURE 70 CONTINENTAL AG: COMPANY SNAPSHOT 176
FIGURE 71 CONTINENTAL AG: AVAS SOLUTION FOR ELECTRIC 2-WHEELERS 176
FIGURE 72 CONTINENTAL AG: AVAS USE CASE 177
TABLE 173 CONTINENTAL AG: PRODUCTS OFFERED 177
13.1.2 HELLA GMBH & CO. KGAA 179
TABLE 174 HELLA GMBH & CO. KGAA: COMPANY OVERVIEW 179
FIGURE 73 HELLA GMBH & CO. KGAA: COMPANY SNAPSHOT 180
TABLE 175 HELLA GMBH & CO. KGAA: TECHNICAL SPECIFICATIONS OF AVAS 180
TABLE 176 HELLA GMBH & CO. KGAA: TECHNICAL DATA CONTROL AREA NETWORK (CAN) BUS INTERFACE 181
FIGURE 74 HELLA GMBH & CO. KGAA: AVAS APPLICATIONS 181
TABLE 177 HELLA GMBH & CO. KGAA: PRODUCTS OFFERED 182
13.1.3 KENDRION N.V. 183
TABLE 178 KENDRION N.V.: COMPANY OVERVIEW 183
FIGURE 75 KENDRION N.V.: COMPANY SNAPSHOT 184
FIGURE 76 KENDRION N.V.: PHANTONE SOUND SYSTEM 184
FIGURE 77 KENDRION N.V.: PHANTONE ONEBOX 185
TABLE 179 KENDRION N.V.: PRODUCTS OFFERED 185
13.1.4 HARMAN INTERNATIONAL 188
TABLE 180 HARMAN INTERNATIONAL: COMPANY OVERVIEW 188
TABLE 181 HARMAN INTERNATIONAL: PRODUCTS OFFERED 188
TABLE 182 HARMAN INTERNATIONAL: DEALS 189
13.1.5 DENSO CORPORATION 191
TABLE 183 DENSO CORPORATION: COMPANY OVERVIEW 191
FIGURE 78 DENSO CORPORATION: COMPANY SNAPSHOT 192
FIGURE 79 DENSO CORPORATION: AVAS 192
TABLE 184 DENSO CORPORATION: PRODUCTS OFFERED 193
13.1.6 THOR 194
TABLE 185 THOR: COMPANY OVERVIEW 194
FIGURE 80 HOW THOR AVAS WORKS 195
FIGURE 81 THOR AVAS COMPONENTS 195
TABLE 186 THOR: PRODUCTS OFFERED 196
13.1.7 SONAVOX 197
TABLE 187 SONAVOX: COMPANY OVERVIEW 197
TABLE 188 SONAVOX: PRODUCTS OFFERED 197
13.1.8 STMICROELECTRONICS 198
TABLE 189 STMICROELECTRONICS: COMPANY OVERVIEW 198
FIGURE 82 STMICROELECTRONICS: COMPANY SNAPSHOT 199
FIGURE 83 STMICROELECTRONICS: AVAS 199
FIGURE 84 STMICROELECTRONICS: AVAS BLOCK DIAGRAM 200
FIGURE 85 STMICROELECTRONICS: AVAS SOLUTION 200
TABLE 190 STMICROELECTRONICS: INTEGRATED STEREO AVAS SOLUTION 201
TABLE 191 STMICROELECTRONICS: PRODUCTS OFFERED 201
TABLE 192 STMICROELECTRONICS: PRODUCT LAUNCHES 202
13.1.9 TEXAS INSTRUMENTS INCORPORATED 203
TABLE 193 TEXAS INSTRUMENTS INCORPORATED: COMPANY OVERVIEW 203
FIGURE 86 TEXAS INSTRUMENTS INCORPORATED: COMPANY SNAPSHOT 204
FIGURE 87 TEXAS INSTRUMENTS INCORPORATED: AVAS BLOCK DIAGRAM 205
TABLE 194 TEXAS INSTRUMENTS INCORPORATED: PRODUCTS OFFERED 205
13.1.10 BESTAR TECHNOLOGIES INC. 207
TABLE 195 BESTAR TECHNOLOGIES INC.: COMPANY OVERVIEW 207
FIGURE 88 BESTAR TECHNOLOGIES INC.: AVAS 207
TABLE 196 BESTAR TECHNOLOGIES INC.: PRODUCTS OFFERED 208
13.1.11 BRIGADE ELECTRONICS GROUP PLC 209
TABLE 197 BRIGADE ELECTRONICS GROUP PLC: COMPANY OVERVIEW 209
FIGURE 89 BRIGADE ELECTRONICS GROUP PLC: AVAS 209
TABLE 198 BRIGADE ELECTRONICS GROUP PLC: PRODUCTS OFFERED 210
13.1.12 ARDENT LIMITED 211
TABLE 199 ARDENT LIMITED: COMPANY OVERVIEW 211
TABLE 200 ARDENT LIMITED: AVAS BENEFITS 211
FIGURE 90 ARDENT LIMITED: AVAS LAYOUT 212
TABLE 201 ARDENT LIMITED: PRODUCTS OFFERED 212
*Details on Business overview, Products offered, Recent developments & MnM View might not be captured in case of unlisted companies.
13.2 OTHER PLAYERS 213
13.2.1 NOVOSIM 213
13.2.2 SOUNDRACER 213
13.2.3 TIANJIN BODUN ELECTRONICS CO., LTD 214
13.2.4 UNO MINDA 215
13.2.5 ROBERT BOSCH GMBH 216
13.2.6 CRISPAUDIO 216
13.2.7 ANALOG DEVICES, INC. 217
13.2.8 SIEMENS 218
13.2.9 MICROCHIP TECHNOLOGY INC. 218
13.2.10 SEGER 219
13.2.11 NISSHINBO MICRO DEVICES INC. 220
13.2.12 EDAG GROUP 220
13.2.13 MÜLLER-BBM VIBROAKUSTIK SYSTEME GMBH 221
13.2.14 HL KLEMOVE 221
13.2.15 TVS SENSING SOLUTIONS 222
13.2.16 ERA ELEKTRONIK A.S. 222
14 RECOMMENDATIONS BY MARKETSANDMARKETS 223
14.1 ASIA PACIFIC TO BE LARGEST AVAS MARKET DURING FORECAST PERIOD 223
14.2 ELECTRIC 2-WHEELERS TO INCREASE DEMAND FOR AVAS 223
14.3 SOUND CUSTOMIZATION AS EMERGING TREND 224
14.4 CONCLUSION 224
15 APPENDIX 225
15.1 KEY INSIGHTS FROM INDUSTRY EXPERTS 225
15.2 DISCUSSION GUIDE 225
15.3 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 228
15.4 CUSTOMIZATION OPTIONS 230
15.4.1 AVAS MARKET, BY ELECTRIC 2-WHEELER, AT COUNTRY LEVEL 230
15.4.2 AVAS MARKET, BY VEHICLE TYPE, AT COUNTRY LEVEL 230
15.4.3 PROFILING OF ADDITIONAL MARKET PLAYERS (UP TO 3) 230
15.5 RELATED REPORTS 230
15.6 AUTHOR DETAILS 231
