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개인 맞춤형 영양(Personalized Nutrition)시장 : 2027년까지의 세계 예측

출판 : MarketsandMarkets (마켓츠앤마켓츠)   출판년월 : 2022년11월

개인 맞춤형 영양(Personalized Nutrition)시장 : 제품 유형(활성 측정 및 표준 측정), 용도, 최종 용도(소비자 직접 판매, 웰빙 및 피트니스 센터, 병원 및 클리닉, 기관), 형태, 지역별 – 2027년까지의 세계 예측
Personalized Nutrition Market by Product Type (Active Measurement and Standard Measurement), Application, End Use (Direct-to-Consumer, Wellness & Fitness Centers, Hospitals & Clinics, and Institutions), Form and Region – Global Forecast to 2027

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According to MarketsandMarkets, the global personalized nutrition market size is estimated to be valued at USD 11.3 Billion in 2022. It is projected to reach USD 23.3 Billion by 2027, recording a CAGR of 15.5%, in terms of value. There is convincing evidence that adopting a proper lifestyle (including nutrition) can be more beneficial than pharmacological treatment in the prevention of diseases in susceptible patients. Dietary elements are known to play a role in health and diseases. Dietary guidelines that are too generalized have little effect and frequently only slightly increase food intake. Thus, personalizing dietary advice by considering the recipients’ unique traits may boost motivation for dietary adjustments.
MarketsandMarkets에 따르면 전 세계 개인 맞춤형 영양 시장 규모는 2022년 113억 달러로 추정되며, 2027년에는 가치 기준으로 연평균 15.5% 성장하여 233억 달러에 이를 것으로 예상됩니다. 적절한 생활 방식(영양 포함)을 채택하는 것이 취약한 환자의 질병 예방에 있어 약물 치료보다 더 유익할 수 있다는 설득력 있는 증거가 있습니다. 식이 요소는 건강과 질병에 중요한 역할을 하는 것으로 알려져 있습니다. 너무 일반화된 식이 지침은 거의 효과가 없으며 종종 음식 섭취량을 약간만 증가시킵니다. 따라서, 수용자의 고유한 특성을 고려하여 식단 조언을 개인화하면 식단 조정에 대한 동기를 높일 수 있습니다.

개인 맞춤형 영양(Personalized Nutrition)시장 : 제품 유형(활성 측정 및 표준 측정), 용도, 최종 용도(소비자 직접 판매, 웰빙 및 피트니스 센터, 병원 및 클리닉, 기관), 형태, 지역별 - 2027년까지의 세계 예측 Personalized Nutrition Market by Product Type (Active Measurement and Standard Measurement), Application, End Use (Direct-to-Consumer, Wellness & Fitness Centers, Hospitals & Clinics, and Institutions), Form and Region - Global Forecast to 2027

“By product type, active measurement is projected to account for the largest market share during the forecast period.”
Based on product type, the active measurement segment is projected to account for the largest share in the market during the forecast period. Rising health concerns have encouraged people to adapt to personalized and specific diets, such as keto, paleo, and plant-based diets, which are projected to drive the demand for personalized nutrition programs. Moreover, changing lifestyle patterns have led adults to use apps for personalized nutrition. These factors are projected to drive the demand for active measurement tools in the personalized nutrition market.
“By application, the standard supplements segment is forecasted to account for the largest market share during the review period.”
Shifting consumer demands are encouraging health-enriching choices, which provide an opportunity to develop personalized solutions for addressing health issues. Consumers seek to obtain tailor-made solutions as a part of their daily routine. With the changing consumer preferences, the demand for dietary, nutritional, and food-based supplements is projected to remain high.
“By end use, the direct-to-consumer segment is forecasted to account for the largest share in the market.”
Consumers are becoming aware of their body type and are curious to know about the solutions available. The adaptability among consumers for personalized nutrition and changing requirements are some of the major factors that are projected to drive the growth of the direct-to-customer segment in the personalized nutrition market.
“By form, the tablets segment is forecasted to account for the largest market share during the review period.”
The compressibility of tablets ensures that they can hold more nutrients than a capsule while being compact and providing long-lasting benefits. Moreover, tablets can be crushed and mixed into a drink for those who cannot swallow pills. These factors drive the growth of the segment in the global personalized nutrition market.
“North America is projected to account for the largest share in the personalized nutrition market during the forecast period.”
The rising incomes in North America will contribute to the increasing buying power of consumers, which, in turn, will enable them to purchase personalized diets according to their preferences. The region is witnessing increased obesity rates, which is further projected to drive the demand for personalized nutrition. Hectic and busier lifestyles have encouraged consumers in the region to move toward dietary supplements tailored to their specific needs.

Break-up of Primaries
 By Company Type: Tier 1 – 30%, Tier 2 – 25%, and Tier 3 – 45%
 By Designation: Manager – 25%, CXOs – 40%, and Executives – 35%
 By Region: Asia Pacific – 40%, Europe – 30%, North America – 16%, and RoW – 14%

Leading players profiled in this report include the following:
• BASF SE (Germany)
• DSM (Netherlands)
• Herbalife Nutrition Ltd. (US)
• Amway (US)
• DNAfit (UK)
• Wellness Coaches USA, LLC. (US)
• Atlas Biomed (UK)
• Care/of (US)
• Viome Life Sciences, Inc. (US)
• Persona Nutrition (US)
• Balchem Corporation (US)
• Zipongo, Inc. (US)

개인 맞춤형 영양(Personalized Nutrition)시장 : 제품 유형(활성 측정 및 표준 측정), 용도, 최종 용도(소비자 직접 판매, 웰빙 및 피트니스 센터, 병원 및 클리닉, 기관), 형태, 지역별 - 2027년까지의 세계 예측 Personalized Nutrition Market by Product Type (Active Measurement and Standard Measurement), Application, End Use (Direct-to-Consumer, Wellness & Fitness Centers, Hospitals & Clinics, and Institutions), Form and Region - Global Forecast to 2027

Research Coverage
This report segments the personalized nutrition market based on product type, application, end use, form, and region. In terms of insights, this research report focuses on various levels of analyses—competitive landscape, pricing insights, end-use analysis, and company profiles—which together comprise and discuss the basic views on the emerging & high-growth segments of the personalized nutrition market, high-growth regions, countries, industry trends, drivers, restraints, opportunities, and challenges.
Reasons to buy this report
• To get a comprehensive overview of the personalized nutrition market
• To gain wide-ranging information about the top players in this industry, their product portfolio details, and the key strategies adopted by them
• To gain insights about the major countries/regions, in which the personalized nutrition market is flourishing


목차

1 INTRODUCTION 35
1.1 STUDY OBJECTIVES 35
1.2 MARKET DEFINITION 35
1.3 MARKET SCOPE 36
FIGURE 1 PERSONALIZED NUTRITION MARKET SEGMENTATION 36
1.3.1 GEOGRAPHIC SCOPE 36
1.3.2 YEARS CONSIDERED 37
1.4 CURRENCY CONSIDERED 37
1.5 UNITS CONSIDERED 38
TABLE 1 USD EXCHANGE RATES CONSIDERED, 2018–2021 38
1.6 STAKEHOLDERS 38
1.7 SUMMARY OF CHANGES 39
2 RESEARCH METHODOLOGY 40
2.1 RESEARCH DATA 40
FIGURE 2 PERSONALIZED NUTRITION MARKET: RESEARCH DESIGN 40
2.1.1 SECONDARY DATA 41
2.1.1.1 Key data from secondary sources 41
2.1.2 PRIMARY DATA 42
2.1.2.1 Key data from primary sources 42
FIGURE 3 EXPERT INSIGHTS 43
2.1.2.2 Breakdown of primaries 43
2.2 MARKET SIZE ESTIMATION 44
2.2.1 PERSONALIZED NUTRITION MARKET SIZE ESTIMATION – METHOD 1 45
2.2.2 PERSONALIZED NUTRITION MARKET SIZE ESTIMATION – METHOD 2 45
2.2.3 PERSONALIZED NUTRITION MARKET SIZE ESTIMATION NOTES 46
2.3 DATA TRIANGULATION 47
FIGURE 4 DATA TRIANGULATION METHODOLOGY 47
2.4 ASSUMPTIONS 48
2.5 LIMITATIONS 48
3 EXECUTIVE SUMMARY 50
TABLE 2 PERSONALIZED NUTRITION MARKET SNAPSHOT, 2022 VS. 2027 51
FIGURE 5 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022 VS. 2027 (USD MILLION) 52
FIGURE 6 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022 VS. 2027 (USD MILLION) 52
FIGURE 7 PERSONALIZED NUTRITION MARKET, BY END USE, 2022 VS. 2027 (USD MILLION) 53
FIGURE 8 PERSONALIZED NUTRITION MARKET, BY FORM, 2022 VS. 2027 (USD MILLION) 53
FIGURE 9 PERSONALIZED NUTRITION MARKET SHARE AND GROWTH RATE (VALUE), BY REGION, 2021 54
4 PREMIUM INSIGHTS 55
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN PERSONALIZED NUTRITION MARKET 55
FIGURE 10 RISING DEMAND FOR PERSONALIZED NUTRITION DUE TO INCREASING DEMAND FOR PLANT-BASED FOOD 55
4.2 EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE AND COUNTRY, 2021 56
FIGURE 11 DIRECT-TO-CONSUMER SEGMENT AND GERMANY ACCOUNTED FOR LARGEST SHARES IN EUROPE IN 2021 56
4.3 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE 56
FIGURE 12 ACTIVE MEASUREMENT TO DOMINATE DURING FORECAST PERIOD 56
4.4 PERSONALIZED NUTRITION MARKET, BY END USE AND REGION 57
FIGURE 13 DIRECT-TO-CONSUMER AND NORTH AMERICA TO DOMINATE DURING FORECAST PERIOD 57
4.5 PERSONALIZED NUTRITION MARKET, BY APPLICATION 58
FIGURE 14 STANDARD SUPPLEMENTS TO DOMINATE DURING FORECAST PERIOD 58
4.6 PERSONALIZED NUTRITION MARKET, BY END USE 58
FIGURE 15 DIRECT-TO-CONSUMER TO DOMINATE DURING FORECAST PERIOD 58
4.7 PERSONALIZED NUTRITION MARKET, BY FORM 59
FIGURE 16 TABLETS TO DOMINATE DURING FORECAST PERIOD 59
4.8 PERSONALIZED NUTRITION MARKET SHARE, BY COUNTRY, 2021 59
FIGURE 17 US TO DOMINATE DURING FORECAST PERIOD 59
5 MARKET OVERVIEW 60
5.1 INTRODUCTION 60
5.2 MARKET DYNAMICS 61
FIGURE 18 PERSONALIZED NUTRITION MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 61
5.2.1 DRIVERS 61
5.2.1.1 Shift in consumer preferences due to rise in health awareness 61
5.2.1.2 Rising geriatric population 62
FIGURE 19 AGING POPULATION IN JAPAN 63
FIGURE 20 BUSINESS MODEL OF NESTLE IN PERSONALIZED NUTRITION MARKET 63
5.2.1.3 Growing trend of digital healthcare 64
FIGURE 21 DIGITAL HEALTH TOOLS USED IN PERSONALIZED NUTRITION MARKET 65
5.2.1.4 Increasing obesity rates worldwide 65
5.2.2 RESTRAINTS 66
5.2.2.1 High cost of personalized testing and nutrition plans 66
5.2.2.2 High cost of personalized supplements 66
5.2.3 OPPORTUNITIES 66
5.2.3.1 Increasing innovations and advancements in technologies 66
5.2.3.2 Collaborations and strategic partnerships present growth opportunities for manufacturers 67
5.2.3.3 Consumer awareness about micronutrient deficiencies 68
TABLE 3 FOODS THAT BOOST IMMUNE SYSTEM 68
TABLE 4 MICRONUTRIENT DEFICIENCY CONDITIONS AND THEIR WORLDWIDE PREVALENCE 68
5.2.4 CHALLENGES 69
5.2.4.1 Stringent regulatory policies 69
6 INDUSTRY TRENDS 70
6.1 INTRODUCTION 70
6.2 VALUE CHAIN ANALYSIS 70
FIGURE 22 PERSONALIZED NUTRITION: VALUE CHAIN ANALYSIS 70
6.2.1 SAMPLING 70
6.2.2 TESTING AND ASSESSMENT 71
6.2.3 INTERPRETATION & RECOMMENDATION 71
6.2.4 END USERS 71
6.3 PRICING ANALYSIS 71
TABLE 5 GLOBAL ASP: PRICING ANALYSIS OF PERSONALIZED NUTRITION, BY PRODUCT TYPE 72
TABLE 6 GLOBAL ASP: PRICING ANALYSIS OF PERSONALIZED NUTRITION, BY KEY PLAYER, FOR PRODUCT TYPE 72
FIGURE 23 PRICING AND COMPLEXITY OF OFFERINGS IN NEXT-GENERATION PERSONALIZED NUTRITION MARKET 73
6.4 ECOSYSTEM MAP 73
6.4.1 PERSONALIZED NUTRITION MARKET MAP 73
TABLE 7 PERSONALIZED NUTRITION MARKET ECOSYSTEM 74
6.5 TRENDS/DISRUPTIONS IMPACTING BUYERS IN PERSONALIZED NUTRITION MARKET 74
FIGURE 24 REVENUE SHIFT FOR PERSONALIZED NUTRITION MARKET 75
6.6 TECHNOLOGY ANALYSIS 75
6.7 PATENT ANALYSIS 76
FIGURE 25 PATENTS GRANTED FOR PERSONALIZED NUTRITION MARKET, 2011–2021 77
FIGURE 26 REGIONAL ANALYSIS OF PATENTS GRANTED, 2011–2021 77
TABLE 8 KEY PATENTS PERTAINING TO PERSONALIZED NUTRITION MARKET, 2020–2021 78
6.8 PORTER’S FIVE FORCES ANALYSIS 79
TABLE 9 PORTER’S FIVE FORCES ANALYSIS 79
6.8.1 DEGREE OF COMPETITION 80
6.8.2 BARGAINING POWER OF SUPPLIERS 80
6.8.3 BARGAINING POWER OF BUYERS 81
6.8.4 THREAT OF SUBSTITUTES 81
6.8.5 THREAT OF NEW ENTRANTS 81
6.9 CASE STUDIES 82
6.9.1 COMBINING AVA’S DIGITAL HEALTH PLATFORM WITH DSM’S EXPERTISE 82
6.9.2 WELLNESS COACHES USA, LLC. OFFERED NUTRITION SERVICES TO CORPORATE CLIENTS 82
6.10 KEY CONFERENCES & EVENTS IN 2022-2023 83
TABLE 10 DETAILED LIST OF CONFERENCES & EVENTS, 2022–2023 83
6.11 KEY STAKEHOLDERS AND BUYING CRITERIA 83
6.11.1 KEY STAKEHOLDERS IN BUYING PROCESS 83
TABLE 11 INFLUENCE OF STAKEHOLDERS ON BUYING DIFFERENT PRODUCT TYPES 83
6.11.2 BUYING CRITERIA 84
FIGURE 27 KEY BUYING CRITERIA FOR PERSONALIZED NUTRITION INDUSTRIAL FOOD APPLICATIONS 84
TABLE 12 KEY BUYING CRITERIA FOR PERSONALIZED NUTRITION INDUSTRIAL FOOD APPLICATIONS 84
7 KEY REGULATIONS FOR PERSONALIZED NUTRITION 85
7.1 NORTH AMERICA 85
7.1.1 CANADA 85
7.1.2 US 85
7.1.3 MEXICO 85
7.1.4 EUROPEAN UNION REGULATIONS 85
7.1.4.1 Asia Pacific 86
7.1.4.1.1 China 86
7.1.4.1.2 India 87
7.1.4.1.3 Australia & New Zealand 87
7.2 TARIFF AND REGULATORY LANDSCAPE 87
7.2.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 87
TABLE 13 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 87
TABLE 14 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 88
TABLE 15 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 89
TABLE 16 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 90
8 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE 91
8.1 INTRODUCTION 92
FIGURE 28 PERSONALIZED NUTRITION MARKET, BY TYPE, 2022 VS. 2027 (USD MILLION) 92
TABLE 17 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 92
TABLE 18 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 93
8.2 ACTIVE MEASUREMENT 93
8.2.1 GROWING AWARENESS ABOUT CUSTOMIZABLE NUTRITIONAL SOLUTIONS 93
TABLE 19 ACTIVE MEASUREMENT MARKET, BY REGION, 2019–2021 (USD MILLION) 93
TABLE 20 ACTIVE MEASUREMENT MARKET, BY REGION, 2022–2027 (USD MILLION) 94
TABLE 21 ACTIVE MEASUREMENT MARKET, BY SUBTYPE, 2019–2021 (USD MILLION) 94
TABLE 22 ACTIVE MEASUREMENT MARKET, BY SUBTYPE, 2022–2027 (USD MILLION) 94
8.2.2 APPS 94
8.2.2.1 Busier lifestyles to drive demand for apps 94
8.2.3 TESTING KITS 95
8.2.3.1 Advancements in genetic profiling technologies to drive demand for testing kits 95
8.2.4 PROGRAMS 96
8.2.4.1 Increased preference for diet plans to drive demand for personalized programs 96
8.3 STANDARD MEASUREMENT 97
8.3.1 RISING HEALTH AWARENESS TO DRIVE DEMAND FOR STANDARD MEASUREMENT PLANS 97
TABLE 23 STANDARD MEASUREMENT MARKET, BY REGION, 2019–2021 (USD MILLION) 97
TABLE 24 STANDARD MEASUREMENT MARKET, BY REGION, 2022–2027 (USD MILLION) 98
9 PERSONALIZED NUTRITION MARKET, BY APPLICATION 99
9.1 INTRODUCTION 100
FIGURE 29 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022 VS. 2027 (USD MILLION) 100
TABLE 25 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 101
TABLE 26 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 101
9.2 STANDARD SUPPLEMENTS 101
9.2.1 GROWING AWARENESS ABOUT NUTRITIONAL DEFICIENCY AND CUSTOMIZABLE SOLUTIONS 101
TABLE 27 STANDARD SUPPLEMENTS MARKET, BY REGION, 2019–2021 (USD MILLION) 102
TABLE 28 STANDARD SUPPLEMENTS MARKET, BY REGION, 2022–2027 (USD MILLION) 102
TABLE 29 STANDARD SUPPLEMENTS MARKET, BY SUBTYPE, 2019–2021 (USD MILLION) 102
TABLE 30 STANDARD SUPPLEMENTS MARKET, BY SUBTYPE, 2022–2027 (USD MILLION) 102
9.2.2 HEALTH NUTRITION 103
9.2.2.1 Increasing awareness about healthier lifestyles to drive demand 103
9.2.3 SPORTS NUTRITION 103
9.2.3.1 Growing need for sports enthusiasts to improve athletic performance to drive demand 103
9.3 DISEASE-BASED 104
9.3.1 CHANGING LIFESTYLES AND CUSTOMIZED SOLUTIONS TO PREVENT DISEASES TO DRIVE GROWTH 104
TABLE 31 DISEASE-BASED MARKET, BY REGION, 2019–2021 (USD MILLION) 104
TABLE 32 DISEASE-BASED MARKET, BY REGION, 2022–2027 (USD MILLION) 105
TABLE 33 DISEASE-BASED MARKET, BY SUBTYPE, 2019–2021 (USD MILLION) 105
TABLE 34 DISEASE-BASED MARKET, BY SUBTYPE, 2022–2027 (USD MILLION) 105
9.3.2 LIFESTYLE 105
9.3.2.1 Dietary habits affecting consumer lifestyles to drive demand for personalized nutrition 105
9.3.3 INHERITED 106
9.3.3.1 Growing trend of genetic testing for personalized nutrition to drive market 106
10 PERSONALIZED NUTRITION MARKET, BY END USE 107
10.1 INTRODUCTION 108
FIGURE 30 PERSONALIZED NUTRITION MARKET, BY END USE, 2022 VS. 2027 (USD MILLION) 108
TABLE 35 PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 108
TABLE 36 PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 109
10.2 DIRECT-TO-CONSUMER 109
10.2.1 INCREASING DEMAND FOR NUTRITIONAL SUPPLEMENTS TO DRIVE GROWTH 109
TABLE 37 DIRECT-TO-CONSUMER MARKET, BY REGION, 2019–2021 (USD MILLION) 109
TABLE 38 DIRECT-TO-CONSUMER MARKET, BY REGION, 2022–2027 (USD MILLION) 110
10.3 WELLNESS & FITNESS CENTERS 110
10.3.1 RISING HEALTH-CONSCIOUS POPULATION TO DRIVE DEMAND FOR PERSONALIZED NUTRITION 110
TABLE 39 WELLNESS & FITNESS CENTERS MARKET, BY REGION, 2019–2021 (USD MILLION) 110
TABLE 40 WELLNESS & FITNESS CENTERS MARKET, BY REGION, 2022–2027 (USD MILLION) 111
10.4 HOSPITALS & CLINICS 111
10.4.1 PREVENTIVE HEALTHCARE IN HOSPITALS AND CLINICS TO DRIVE MARKET 111
TABLE 41 HOSPITALS & CLINICS MARKET, BY REGION, 2019–2021 (USD MILLION) 111
TABLE 42 HOSPITALS & CLINICS MARKET, BY REGION, 2022–2027 (USD MILLION) 112
10.5 INSTITUTIONS 112
10.5.1 GROWING DEMAND FOR PERSONALIZED PROGRAMS TO IMPROVE EFFICIENCY AND PRODUCTIVITY OF INDIVIDUALS 112
TABLE 43 INSTITUTIONS MARKET, BY REGION, 2019–2021 (USD MILLION) 113
TABLE 44 INSTITUTIONS MARKET, BY REGION, 2022–2027 (USD MILLION) 113
11 PERSONALIZED NUTRITION MARKET, BY FORM 114
11.1 INTRODUCTION 115
FIGURE 31 PERSONALIZED NUTRITION MARKET, BY FORM, 2022 VS. 2027 (USD MILLION) 115
TABLE 45 PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 115
TABLE 46 PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 116
11.2 TABLETS 116
11.2.1 LONGEVITY OF TABLETS TO DRIVE MARKET 116
TABLE 47 PERSONALIZED NUTRITION MARKET FOR TABLETS, BY REGION, 2019–2021 (USD MILLION) 117
TABLE 48 PERSONALIZED NUTRITION MARKET FOR TABLETS, BY REGION, 2022–2027 (USD MILLION) 117
11.3 CAPSULES 117
11.3.1 RAPID ABSORPTION OF NUTRIENTS THROUGH CAPSULES 117
TABLE 49 PERSONALIZED NUTRITION MARKET FOR CAPSULES, BY REGION, 2019–2021 (USD MILLION) 118
TABLE 50 PERSONALIZED NUTRITION MARKET FOR CAPSULES, BY REGION, 2022–2027 (USD MILLION) 118
11.4 LIQUIDS 118
11.4.1 HIGH ABSORPTION OF LIQUIDS TO PROPEL MARKET GROWTH 118
TABLE 51 PERSONALIZED NUTRITION MARKET FOR LIQUIDS, BY REGION, 2019–2021 (USD MILLION) 119
TABLE 52 PERSONALIZED NUTRITION MARKET FOR LIQUIDS, BY REGION, 2022–2027 (USD MILLION) 119
11.5 POWDERS 120
11.5.1 EASY RELEASE OF ACTIVE INGREDIENTS TO DRIVE USAGE OF POWDER FORM 120
TABLE 53 PERSONALIZED NUTRITION MARKET FOR POWDERS, BY REGION, 2019–2021 (USD MILLION) 120
TABLE 54 PERSONALIZED NUTRITION MARKET FOR POWDERS, BY REGION, 2022–2027 (USD MILLION) 120
11.6 OTHER FORMS 121
11.6.1 RELATIVELY LOW COST OF SOFT GELS TO DRIVE MARKET 121
TABLE 55 PERSONALIZED NUTRITION MARKET FOR OTHER FORMS, BY REGION, 2019–2021 (USD MILLION) 121
TABLE 56 PERSONALIZED NUTRITION MARKET FOR OTHER FORMS, BY REGION, 2022–2027 (USD MILLION) 122
12 PERSONALIZED NUTRITION MARKET, BY REGION 123
12.1 INTRODUCTION 124
FIGURE 32 PERSONALIZED NUTRITION MARKET, BY REGION, 2022 VS. 2027 (USD MILLION) 124
FIGURE 33 CHINA TO WITNESS SIGNIFICANT GROWTH (2022–2027) 125
TABLE 57 PERSONALIZED NUTRITION MARKET, BY REGION, 2019–2021 (USD MILLION) 125
TABLE 58 PERSONALIZED NUTRITION MARKET, BY REGION, 2022–2027 (USD MILLION) 125
12.2 NORTH AMERICA 126
FIGURE 34 NORTH AMERICA: PERSONALIZED NUTRITION MARKET SNAPSHOT 126
TABLE 59 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2019–2021 (USD MILLION) 127
TABLE 60 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 127
TABLE 61 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 127
TABLE 62 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 127
TABLE 63 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 128
TABLE 64 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 128
TABLE 65 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 128
TABLE 66 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 128
TABLE 67 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 129
TABLE 68 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 129
12.2.1 US 129
12.2.1.1 Presence of emerging players to create growth opportunities 129
TABLE 69 US: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 130
TABLE 70 US: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 130
TABLE 71 US: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 131
TABLE 72 US: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 131
TABLE 73 US: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 131
TABLE 74 US: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 131
12.2.2 CANADA 132
12.2.2.1 Regulations regarding nutritional products to be potential challenge 132
TABLE 75 CANADA: CRUDE INCIDENCE RATES PER 100,000 PEOPLE AGED 65 YEARS AND OLDER 132
TABLE 76 CANADA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 133
TABLE 77 CANADA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 133
TABLE 78 CANADA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 133
TABLE 79 CANADA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 133
TABLE 80 CANADA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 134
TABLE 81 CANADA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 134
12.2.3 MEXICO 134
12.2.3.1 Low dietary intake among consumers to create growth opportunities for key players 134
TABLE 82 MEXICO: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 135
TABLE 83 MEXICO: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 135
TABLE 84 MEXICO: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 135
TABLE 85 MEXICO: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 135
TABLE 86 MEXICO: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 136
TABLE 87 MEXICO: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 136
12.3 EUROPE 136
TABLE 88 EUROPE: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2019–2021 (USD MILLION) 137
TABLE 89 EUROPE: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 137
TABLE 90 EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 137
TABLE 91 EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 138
TABLE 92 EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 138
TABLE 93 EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 138
TABLE 94 EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 138
TABLE 95 EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 139
TABLE 96 EUROPE: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 139
TABLE 97 EUROPE: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 139
12.3.1 GERMANY 140
12.3.1.1 Aging population to drive demand for personalized solutions 140
TABLE 98 GERMANY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 140
TABLE 99 GERMANY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 140
TABLE 100 GERMANY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 141
TABLE 101 GERMANY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 141
TABLE 102 GERMANY: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 141
TABLE 103 GERMANY: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 141
12.3.2 FRANCE 142
12.3.2.1 Increasing trend of adopting high-nutrition diets to drive market growth 142
FIGURE 35 HEALTHCARE EXPENDITURE, 2019 142
TABLE 104 FRANCE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 143
TABLE 105 FRANCE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 143
TABLE 106 FRANCE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 143
TABLE 107 FRANCE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 143
TABLE 108 FRANCE: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 144
TABLE 109 FRANCE: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 144
12.3.3 UK 144
12.3.3.1 Increasing health consciousness among consumers to drive growth 144
TABLE 110 UK: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 145
TABLE 111 UK: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 145
TABLE 112 UK: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 145
TABLE 113 UK: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 145
TABLE 114 UK: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 146
TABLE 115 UK: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 146
12.3.4 ITALY 146
12.3.4.1 Growing inclination of consumers toward sports nutrition to positively impact Italian market 146
TABLE 116 ITALY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 147
TABLE 117 ITALY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 147
TABLE 118 ITALY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 147
TABLE 119 ITALY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 147
TABLE 120 ITALY: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 148
TABLE 121 ITALY: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 148
12.3.5 SPAIN 148
12.3.5.1 Growing interest in maintaining healthy lifestyle to drive market 148
TABLE 122 SPAIN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 149
TABLE 123 SPAIN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 149
TABLE 124 SPAIN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 149
TABLE 125 SPAIN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 149
TABLE 126 SPAIN: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 150
TABLE 127 SPAIN: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 150
12.3.6 REST OF EUROPE 150
12.3.6.1 Increasing premiumization trend to drive demand for customized solutions 150
TABLE 128 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 151
TABLE 129 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 151
TABLE 130 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 151
TABLE 131 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 151
TABLE 132 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 152
TABLE 133 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 152
12.4 ASIA PACIFIC 152
FIGURE 36 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SNAPSHOT 153
TABLE 134 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2019–2021 (USD MILLION) 153
TABLE 135 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 154
TABLE 136 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 154
TABLE 137 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 154
TABLE 138 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 154
TABLE 139 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 155
TABLE 140 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 155
TABLE 141 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 155
TABLE 142 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 156
TABLE 143 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 156
12.4.1 CHINA 156
12.4.1.1 Health-related concerns in China to drive personalized nutrition market 156
TABLE 144 CHINA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 157
TABLE 145 CHINA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 157
TABLE 146 CHINA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 158
TABLE 147 CHINA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 158
TABLE 148 CHINA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 158
TABLE 149 CHINA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 158
12.4.2 JAPAN 159
12.4.2.1 Aging population to drive demand for personalized nutrition 159
TABLE 150 JAPAN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 159
TABLE 151 JAPAN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 159
TABLE 152 JAPAN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 160
TABLE 153 JAPAN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 160
TABLE 154 JAPAN: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 160
TABLE 155 JAPAN: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 160
12.4.3 SOUTH KOREA 161
12.4.3.1 Favorable government initiatives and regulations to support market growth 161
TABLE 156 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 161
TABLE 157 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 161
TABLE 158 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 162
TABLE 159 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 162
TABLE 160 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 162
TABLE 161 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 162
12.4.4 AUSTRALIA 163
12.4.4.1 Growing health concerns among individuals to drive demand for personalized solutions 163
TABLE 162 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 163
TABLE 163 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 163
TABLE 164 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 164
TABLE 165 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 164
TABLE 166 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 164
TABLE 167 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 164
12.4.5 INDIA 165
12.4.5.1 Millennials to play important role in driving demand for personalized nutrition 165
TABLE 168 INDIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 165
TABLE 169 INDIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 165
TABLE 170 INDIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 166
TABLE 171 INDIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 166
TABLE 172 INDIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 166
TABLE 173 INDIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 166
12.4.6 REST OF ASIA PACIFIC 167
12.4.6.1 Increasing consumer preferences for health-enriching alternatives to drive market 167
TABLE 174 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 167
TABLE 175 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 167
TABLE 176 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 167
TABLE 177 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 168
TABLE 178 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 168
TABLE 179 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 168
12.5 REST OF THE WORLD 169
TABLE 180 ROW: PERSONALIZED NUTRITION MARKET, BY REGION, 2019–2021 (USD MILLION) 169
TABLE 181 ROW: PERSONALIZED NUTRITION MARKET, BY REGION, 2022–2027 (USD MILLION) 169
TABLE 182 ROW: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 169
TABLE 183 ROW: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 170
TABLE 184 ROW: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 170
TABLE 185 ROW: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 170
TABLE 186 ROW: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 170
TABLE 187 ROW: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 171
TABLE 188 ROW: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 171
TABLE 189 ROW: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 171
12.5.1 SOUTH AMERICA 172
12.5.1.1 Prevalence of chronic diseases leading to shift in consumer preferences for personalized products 172
TABLE 190 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 172
TABLE 191 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 172
TABLE 192 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 173
TABLE 193 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 173
TABLE 194 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 173
TABLE 195 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 173
12.5.2 MIDDLE EAST 174
12.5.2.1 Growing lifestyle-related concerns to drive demand for personalized nutrition programs 174
FIGURE 37 OBESITY RATES IN MIDDLE EAST 174
TABLE 196 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 174
TABLE 197 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 175
TABLE 198 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 175
TABLE 199 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 175
TABLE 200 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 175
TABLE 201 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 176
12.5.3 AFRICA 176
12.5.3.1 Low nutrition levels among consumers to present growth opportunities for personalized nutrition 176
TABLE 202 AFRICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 176
TABLE 203 AFRICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 177
TABLE 204 AFRICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 177
TABLE 205 AFRICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 177
TABLE 206 AFRICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 177
TABLE 207 AFRICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 178
13 COMPETITIVE LANDSCAPE 179
13.1 OVERVIEW 179
13.2 MARKET SHARE ANALYSIS, 2O21 179
FIGURE 38 MARKET SHARE, 2021 180
13.3 STRATEGIES ADOPTED BY KEY PLAYERS 180
13.4 REVENUE SHARE ANALYSIS OF KEY PLAYERS 182
FIGURE 39 TOTAL REVENUE ANALYSIS OF KEY PLAYERS, 2019–2021 (USD BILLION) 182
13.5 COMPANY EVALUATION QUADRANT (KEY PLAYERS) 183
13.5.1 STARS 183
13.5.2 EMERGING LEADERS 183
13.5.3 PERVASIVE PLAYERS 183
13.5.4 PARTICIPANTS 183
FIGURE 40 PERSONALIZED NUTRITION MARKET: COMPANY EVALUATION QUADRANT, 2020 (KEY PLAYERS) 184
13.6 PRODUCT FOOTPRINT 185
TABLE 208 KEY PLAYERS’ FOOTPRINT, BY PRODUCT TYPE 185
TABLE 209 KEY PLAYERS’ PRODUCT FOOTPRINT, BY APPLICATION 185
TABLE 210 KEY PLAYERS’ PRODUCT FOOTPRINT, BY REGION 186
TABLE 211 KEY PLAYERS’ OVERALL FOOTPRINT 187
13.7 STARTUP/SME EVALUATION QUADRANT (OTHER PLAYERS) 187
13.7.1 PROGRESSIVE COMPANIES 187
13.7.2 STARTING BLOCKS 187
13.7.3 RESPONSIVE COMPANIES 187
13.7.4 DYNAMIC COMPANIES 188
TABLE 212 PERSONALIZED NUTRITION: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 188
FIGURE 41 PERSONALIZED NUTRITION MARKET: COMPANY EVALUATION QUADRANT, 2020 (OTHER PLAYERS) 189
13.8 PRODUCT FOOTPRINT 190
TABLE 213 OTHER PLAYERS’ FOOTPRINT, BY PRODUCT TYPE 190
TABLE 214 OTHER PLAYERS’ PRODUCT FOOTPRINT, BY APPLICATION 190
TABLE 215 OTHER PLAYERS’ PRODUCT FOOTPRINT, BY REGION 191
TABLE 216 OTHER PLAYERS’ OVERALL FOOTPRINT 191
13.9 COMPETITIVE SCENARIO 192
13.9.1 PRODUCT LAUNCHES 192
TABLE 217 PERSONALIZED NUTRITION MARKET: PRODUCT LAUNCHES, 2019–2022 192
13.9.2 DEALS 194
TABLE 218 PERSONALIZED NUTRITION MARKET: DEALS, 2019–2022 194
13.9.3 OTHERS 197
TABLE 219 PERSONALIZED NUTRITION MARKET: EXPANSIONS, 2019 – 2022 197

14 COMPANY PROFILES 199
(Business overview, Products offered, Recent Developments, Right to win)*
14.1 COMPANIES WITH TECH PARTNERSHIPS 199
14.1.1 BASF SE 199
TABLE 220 BASF SE: BUSINESS OVERVIEW 199
FIGURE 42 BASF SE: COMPANY SNAPSHOT 200
TABLE 221 BASF SE: PRODUCT LAUNCHES 202
TABLE 222 BASF SE: DEALS 202
TABLE 223 BASF SE: OTHERS 202
14.1.2 DSM 204
TABLE 224 DSM: BUSINESS OVERVIEW 204
FIGURE 43 DSM: COMPANY SNAPSHOT 205
TABLE 225 DSM: DEALS 207
TABLE 226 DSM: OTHERS 208
14.2 COMPANIES WITH TECH CAPABILITIES 209
14.2.1 HERBALIFE NUTRITION LTD. 209
TABLE 227 HERBALIFE NUTRITION LTD.: BUSINESS OVERVIEW 209
FIGURE 44 HERBALIFE NUTRITION: COMPANY SNAPSHOT 210
TABLE 228 HERBALIFE NUTRITION LTD.: PRODUCT LAUNCHES 211
TABLE 229 HERBALIFE NUTRITION LTD.: OTHERS 212
14.2.2 AMWAY 213
TABLE 230 AMWAY: BUSINESS OVERVIEW 213
FIGURE 45 AMWAY: COMPANY SNAPSHOT 213
TABLE 231 AMWAY: DEALS 214
TABLE 232 AMWAY: OTHERS 215
14.2.3 DNAFIT 216
TABLE 233 DNAFIT: BUSINESS OVERVIEW 216
TABLE 234 DNAFIT: PRODUCT LAUNCHES 217
TABLE 235 DNAFIT: DEALS 217
TABLE 236 DNAFIT: OTHERS 217
14.2.4 WELLNESS COACHES USA, LLC. 219
TABLE 237 WELLNESS COACHES USA, LLC.: BUSINESS OVERVIEW 219
TABLE 238 WELLNESS COACHES USA, LLC.: PRODUCT LAUNCHES 220
TABLE 239 WELLNESS COACHES USA, LLC.: DEALS 220
14.2.5 ATLAS BIOMED GROUP LIMITED 222
TABLE 240 ATLAS BIOMED GROUP LIMITED: BUSINESS OVERVIEW 222
TABLE 241 ATLAS BIOMED GROUP LIMITED: PRODUCT LAUNCHES 223
TABLE 242 ATLAS BIOMED GROUP LIMITED: DEALS 223
TABLE 243 ATLAS BIOMED GROUP LIMITED: OTHERS 223
14.2.6 CARE/OF 225
TABLE 244 CARE/OF: BUSINESS OVERVIEW 225
TABLE 245 CARE/OF: PRODUCT LAUNCHES 226
14.2.7 VIOME LIFE SCIENCES, INC. 228
TABLE 246 VIOME LIFE SCIENCES, INC.: BUSINESS OVERVIEW 228
TABLE 247 VIOME LIFE SCIENCES, INC.: PRODUCT LAUNCHES 229
TABLE 248 VIOME LIFE SCIENCES, INC.: DEALS 229
14.2.8 PERSONA NUTRITION 231
TABLE 249 PERSONA NUTRITION: BUSINESS OVERVIEW 231
TABLE 250 PERSONA NUTRITION: PRODUCT LAUNCHES 232
TABLE 251 PERSONA NUTRITION: DEALS 232
14.2.9 BALCHEM CORPORATION 234
TABLE 252 BALCHEM CORPORATION: BUSINESS OVERVIEW 234
FIGURE 46 BALCHEM CORPORATION: COMPANY SNAPSHOT 235
TABLE 253 BALCHEM CORPORATION: DEALS 237
14.2.10 ZIPONGO, INC. 238
TABLE 254 ZIPONGO, INC.: BUSINESS OVERVIEW 238
14.2.11 DNALYSIS 239
TABLE 255 DNALYSIS: BUSINESS OVERVIEW 239
14.2.12 WELOCITY GENETICS PVT LTD. 240
TABLE 256 WELOCITY GENETICS PVT LTD.: BUSINESS OVERVIEW 240
14.2.13 DAYTWO INC. 241
TABLE 257 DAYTWO INC.: BUSINESS OVERVIEW 241
TABLE 258 DAYTWO INC.: OTHERS 241
14.2.14 MINDBODYGREEN LLC. 242
TABLE 259 MINDBODYGREEN LLC.: BUSINESS OVERVIEW 242
14.2.15 BIOGENIQ INC. 243
TABLE 260 BIOGENIQ INC.: BUSINESS OVERVIEW 243
14.2.16 HELIX 244
14.2.17 SEGTERRA, INC. 245
14.2.18 METAGENICS, INC. 246
14.2.19 BAZE 247
14.2.20 GX SCIENCES, INC. 248
14.2.21 NUTRIGENOMIX 249
*Details on Business overview, Products offered, Recent Developments, Right to win might not be captured in case of unlisted companies.

15 ADJACENT AND RELATED MARKETS 250
15.1 INTRODUCTION 250
TABLE 261 ADJACENT MARKETS TO PERSONALIZED NUTRITION 250
15.2 LIMITATIONS 250
15.3 DIETARY SUPPLEMENTS MARKET 251
15.3.1 MARKET DEFINITION 251
15.3.2 MARKET OVERVIEW 251
TABLE 262 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2017–2021 (USD MILLION) 251
TABLE 263 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2022–2027 (USD MILLION) 252
15.4 NUTRACEUTICAL PRODUCTS MARKET 252
15.4.1 MARKET DEFINITION 252
15.4.2 MARKET OVERVIEW 252
TABLE 264 NUTRACEUTICAL PRODUCTS MARKET, BY TYPE, 2017–2025 (USD BILLION) 253
15.5 NUTRACEUTICAL EXCIPIENTS MARKET 253
15.5.1 MARKET DEFINITION 253
15.5.2 MARKET OVERVIEW 253
TABLE 265 NUTRACEUTICAL EXCIPIENTS MARKET, BY END PRODUCT, 2018–2025 (USD MILLION) 254
TABLE 266 NUTRACEUTICAL EXCIPIENTS MARKET, BY END PRODUCT, 2018–2025 (KT) 254
16 APPENDIX 255
16.1 DISCUSSION GUIDE 255
16.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL: 259
16.3 CUSTOMIZATION OPTIONS 261
16.4 RELATED REPORTS 262
16.5 AUTHOR DETAILS 263


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